This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Invest in Substack: Baller Move or Desperation Play? (369)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

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Twitter's Pay for Play for Content Creators

Twitter is testing a paid subscription service to verify its users. John Sutter says it could be the first of many pay-for-play services on social media. He thinks Twitter should have done this earlier, but now they're just moving fast and break things.

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