Lift Free And Diet Hard with Andrew Coates

EP #145 Steve Kamb: Level Up Your Life, Intrinsic vs Extrinsic Goals, and Augmented Reality in Fitness

Nov 22, 2023

Steve Kamb, founder of Nerd Fitness and author of Level Up Your Life, joins as a guest. He talks about how his brand niche found him and his focus on fostering intrinsic vs extrinsic goals. They discuss augmented reality and gamification in fitness.

45:19

Creator website

Episode guests

Steve Kamb

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

The growing interest of gamers in fitness is creating opportunities to help them exercise and lead healthier lifestyles.

Augmented reality games like Pokemon Go can promote physical activity, but there is a need to strike a balance between gaming achievements and the intrinsic benefits of exercise.

Deep dives

Gamers and Fitness

Gamers, who were once an underserved population in terms of fitness, are now more interested in improving their health and well-being. As the gaming population has grown, there is a higher percentage of gamers who are looking to get fit. Additionally, there is a subset of gamers, such as Twitch streamers and e-gamers, who are focused on maintaining their health due to the physical demands of their gaming activities. The shift in interest towards fitness and gaming has created opportunities to help gamers exercise and lead healthier lifestyles that align with their gaming interests.

Introduction

2min

Finding Balance with Gaming and Fitness

18min

The Growing Interest in Fitness among Gamers

11min

The Relationship between Augmented Reality and Physical Activity

9min

Reflections on Writing and Publishing a Book

3min

Sharing gratitude and commitment to providing resources in the wellness industry

3min

Back from a short and unplanned hiatus, today Steve Kamb founder of the successful brand Nerd Fitness and author of Level Up Your Life joins to talk about how his brand niche found him. Steve shares a lot of ways his coaching philosophies evolved with a humble and engaging attitude. Steve shares how he's deeply focused on fostering intrinsic vs extrinsic goals. He also shares his nuanced throughs on augmented reality(think Pokemon Go) and gamification in fitness.

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