Lenny's Podcast: Product | Growth | Career

10 lessons on bootstrapping a $200m business | Patrick Campbell (ProfitWell)

660 snips
Feb 19, 2023
Patrick Campbell, the founder and CEO of ProfitWell, shares his journey of bootstrapping a $200 million business. He emphasizes the importance of aligning team values, effective pricing strategies, and customer retention. Campbell discusses the critical role of customer research in driving growth and offers practical advice for scaling SaaS companies without losing sight of their core values. He also highlights the need for face-to-face interactions to better understand customer needs, along with the significance of navigating cultural assessments in hiring.
Ask episode
AI Snips
Chapters
Books
Transcript
Episode notes
ADVICE

Team Building

  • Define your company values and the trade-offs they entail.
  • Don't try to make everyone happy; focus on your mission.
INSIGHT

Bootstrapping vs. Funding

  • Bootstrapping is suitable for lifestyle or cash-flow businesses, while funding suits billion-dollar revenue goals.
  • ProfitWell's bootstrapping, despite a $200M exit, was a mistake due to over-prioritizing efficiency.
ADVICE

Pricing Strategies

  • Focus on increasing revenue per customer each quarter.
  • Form a pricing committee and tackle one pricing aspect every three months.
Get the Snipd Podcast app to discover more snips from this episode
Get the app