Newsletter Operator How Wouter Teunissen Sold $250,000 of Newsletter Ads In 60 Days, How To Find and Convert Sponsors In Your Niche, and More
9 snips
Feb 9, 2024 Wouter Teunissen, co-founder of OpenRates, discusses the importance of authority in the newsletter niche, creating a personal toolkit for sales success, automating the sales cycle with databases, identifying the right contacts for sponsorship outreach, incentivizing audiences with surveys, and the pillars of effective marketing and sales messages.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Becoming an Ad Salesperson and Landing Deals
01:38 • 11min
Crafting Effective Cold Emails
12:45 • 20min
Starting with a General Newsletter and Splitting into Niches, and Automating the Sponsor Finding Process
32:19 • 2min
Tracking and Analyzing Newsletters and Sponsors
34:41 • 4min
Advantages of the Tool and Surveying the Audience for Sponsors
38:33 • 3min
Using Tools to Identify Potential Sponsors and Sending Relevant Messages
41:06 • 2min