Wouter Teunissen is co-founder of OpenRates -- A tool that helps you find and convert newsletter sponsorships in your niche. Previously Wouter was the first salesperson at Milk Road.
Episode topics & Timestamps
(13:20) Cornerstone Resources for Marketing and Copywriting
(13:40) Importance of Authority in Newsletter Niche
(14:00) Creating a Personal Toolkit for Sales Success
(32:40) Automating the Sales Cycle with Databases
(32:52) Identifying the Right Contacts for Sponsorship Outreach
(40:40) Incentivizing Audiences with Surveys
(41:00) The Pillars of Effective Marketing and Sales Messages
(41:20) How to Follow Wouter Teunissen's Work
(41:34) How to Support the Newsletter Operator Podcast
Links Mentioned
https://www.openrates.co/
Want more content like this?
Join Newsletter Operator for more strategies on how to grow and monetize your newsletter here: NewsletterOperator(dot)com
Follow Matt McGarry @JMatthewMcGarry and Ryan Carr @ryan_boat on Twitter.
