

Meet the Queen of Kiwi: The 96-Year-Old Woman Who Transformed America's Produce Aisle (ENCORE)
6 snips Sep 10, 2024
Frieda Caplan, the 96-year-old Queen of Kiwi, is a culinary pioneer who transformed the American produce aisle by introducing exotic fruits and vegetables. She shares her journey of overcoming skepticism to educate consumers about delightful items like the kiwi and sugar snap peas. Listeners will discover her innovative marketing strategies, the legacy of her family's specialty produce warehouse, and the fascinating challenges of selling unique produce. Her story is a celebration of diversity and the adventurous spirit of modern eating.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10
Intro
00:00 • 2min
Transforming America's Produce Aisle: The Legacy of a Culinary Visionary
01:31 • 2min
Exploring Frida's Specialty Produce Warehouse
03:39 • 1min
A Woman's Journey in the Produce Market
05:07 • 13min
Navigating the Challenges of Selling Unique Produce
18:31 • 2min
Innovative Sales Strategies for Unique Produce
20:06 • 3min
Revolutionizing Produce Packaging
23:30 • 5min
The Delicate Journey of Chirimoya
28:37 • 3min
Exploring the World of Exotic Fruits
31:55 • 11min
Exploring the Richness of Food: An Adventure in Taste
43:03 • 2min