The Startup CPG Podcast

#96 How to Understand the Unit Economics of a CPG Company with Graphite Financial

Jun 27, 2023
Ask episode
Chapters
Transcript
Episode notes
1
Introduction
00:00 • 3min
2
The Evolution of Graphite Financial
02:57 • 2min
3
The Unit Economics of a CPG Company
04:48 • 2min
4
How to Calculate Gross Margin
06:51 • 4min
5
The Importance of Accounting for Brands
11:07 • 3min
6
How to Make the Switch From Accounting and Bookkeeping to Financial Reporting
13:44 • 3min
7
The Importance of LTV in Investing
16:22 • 5min
8
The Evolution of the Cohort Model
21:05 • 6min
9
How to Analyze Your Cohorts
26:47 • 5min
10
How to Scale Your Email and SMS Marketing Strategy
31:54 • 4min
11
The Different Bites of Retail and Amazon
36:06 • 4min
12
The Importance of Understanding Conversion
40:06 • 2min
13
The Importance of Proper Projections
41:46 • 4min
14
How to Build a Spreadsheet for Your Business
45:39 • 2min
15
How to Find a Partner to Help With Pre-Launch Finance and Accounting
47:37 • 3min
16
How to Engage With Your Team With Graphite
50:19 • 3min
17
How to Reach Your Team With Graphite Financial
53:34 • 3min