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#96 How to Understand the Unit Economics of a CPG Company with Graphite Financial
The Startup CPG Podcast
The Importance of Understanding Conversion
There's a whole science behind the Amazon piece as well that shouldn't be ignored. Companies spend a lot of time on their website and the photography and how it flows, right? So similarly, if you're thinking about doing going the Amazon route, it's a lot of the same math and understanding conversion,. And there's an investment to be made there.
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