4min chapter

The Startup CPG Podcast cover image

#96 How to Understand the Unit Economics of a CPG Company with Graphite Financial

The Startup CPG Podcast

CHAPTER

The Importance of Proper Projections

CBD co-founder and CEO of CBD.com, John MacIntosh, talks about how to make projections for your business. He says the most important thing is that you use real data when making a projection. MacIntosh: Use a template that's decently easy to use; don't make it overly convoluted.

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