

#523
Mentioned in 25 episodes
Inspired
How To Create Products Customers Love
Book • 2008
In 'Inspired,' Marty Cagan provides a detailed and practical guide to product management.
The book emphasizes the critical role of product managers in merging technology and design to address genuine customer needs while aligning with business objectives.
Cagan discusses key concepts such as the importance of product vision, continuous discovery and delivery, and the need for a user-centric approach.
He also highlights the differences between product management and other roles like product marketing, and stresses the importance of having a dedicated team for product development.
The book is structured to help both junior and seasoned product managers understand and implement best practices in product management, drawing from Cagan's extensive experience in the tech industry.
The book emphasizes the critical role of product managers in merging technology and design to address genuine customer needs while aligning with business objectives.
Cagan discusses key concepts such as the importance of product vision, continuous discovery and delivery, and the need for a user-centric approach.
He also highlights the differences between product management and other roles like product marketing, and stresses the importance of having a dedicated team for product development.
The book is structured to help both junior and seasoned product managers understand and implement best practices in product management, drawing from Cagan's extensive experience in the tech industry.
Mentioned by


























Mentioned in 25 episodes
Mentioned by
Lenny Rachitsky as one of
Marty Cagan 's most popular books in the field of product management.



1,879 snips
Product management theater | Marty Cagan (Silicon Valley Product Group)
Recommended by
Nicole Forsgren as a great book that has solidified and articulated things she knew in a fuzzy way.


248 snips
Developer productivity with Dr. Nicole Forsgren (creator of DORA, co-creator of SPACE)
Mentioned by
Aakash Gupta as the author of the bestselling books Inspired, Empowered, and Transformed.


115 snips
The Marty Cagan Episode: Product Management Crash Course in 61 Minutes
Recommended by Jon Moore as a resource to share with leadership to educate them on the importance of product vision.

35 snips
Coaching Vision
Empfohlen von Sumit als Buch für Gründer.

35 snips
🤯 Diese Tools nutze ich täglich für mein Business - Marketing, Entwicklung, Backoffice... | Folge 54
Mentioned by
Philip Zelitchenko as a source of inspiration for his product management approach to data teams.


22 snips
Office Hours with Tom Tunguz & Philip Zelitchenko