

#2821
Mentioned in 7 episodes
The Art of the Start
Book • 2004
In 'The Art of the Start,' Guy Kawasaki provides a detailed and practical guide for entrepreneurs and anyone starting a new venture.
The book covers various aspects of startup formation, including defining positioning, creating a brand, raising capital, and managing growth.
Kawasaki draws from his extensive experience at Apple and as the founder of Garage Technology Ventures to offer actionable advice and real-life examples.
The book emphasizes the importance of taking action, making meaning, and adopting a problem-centric mindset.
It also includes chapters on social media, crowdfunding, and cloud computing in the updated version, 'The Art of the Start 2.
0'
The book covers various aspects of startup formation, including defining positioning, creating a brand, raising capital, and managing growth.
Kawasaki draws from his extensive experience at Apple and as the founder of Garage Technology Ventures to offer actionable advice and real-life examples.
The book emphasizes the importance of taking action, making meaning, and adopting a problem-centric mindset.
It also includes chapters on social media, crowdfunding, and cloud computing in the updated version, 'The Art of the Start 2.
0'
Mentioned by
















Mentioned in 7 episodes
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93 snips
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29 snips
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Mentioned by
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28 snips
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19 snips
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Mentionné par
Romain Raffard , mais il n'est pas d'accord avec les idées du livre pour un produit B2C.


# 74 Romain Raffard - Bergamotte - Quand ton e-commerce sent bon la réussite (et la fleur)