#2601
Mentioned in 10 episodes

Snow Leopard

How Legendary Writers Create A Category Of One
Book • 2022
Snow Leopard is the first writing advice book written through a Category Design lens.

It guides writers on how to frame their ideas, stories, and insights to resonate with the most people possible.

The book, written by the Category Pirates (Christopher Lochhead, Eddie Yoon, and Nicolas Cole), focuses on creating a category of one, mastering Obvious and Non-Obvious content, and monetizing writing in new ways.

It includes frameworks such as the 5 levels of content creation (Consumption, Curation, Obvious Connection, Non-Obvious Connection, and Category Creation) and how to apply these to achieve independence, creative freedom, and exponential financial upside.

Mentioned by

Mentioned in 10 episodes

Mentioned by
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Nicolas Cole
as a book that explores a study on best-selling nonfiction books.
63 snips
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Mike Schmitz
as a recently read book about adventure and travel.
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Matt McLennan
for its insights into managing the emotional process of investing.
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Tara Brach
to exemplify the acceptance of life's circumstances.
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Mentioned as one of the books co-authored by Chris Lockhead.
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Mentioned by
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Alexandra Schwartz
while discussing the snow leopard episode in the Mammals documentary.
19 snips
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Referenced when discussing the stabilization of macOS.
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Bits und so #953 (Main Frame)
Recommended by Sam Anderson as a book that is fluent in failure, chronicling an extreme animal quest.
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Recommended by
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Jon Goodman
as the best book on content and building a brand online.
330 I 5 Books That Will Change Your Life
Mentioned by
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Daniel Scrivner
and Nicholas Cole throughout the podcast as the main topic of discussion.
Snow Leopard: How Legendary Writers Create a Category Of One | Nicolas Cole, Author and Co-Founder of Category Pirates
Mentioned by Koshin Paley Ellison while discussing his teacher, Diane.
Escape From Zombieland | Koshin Paley Ellison
Mentioned by
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Sean DeLaney
when recalling a conversation Amor Towles had about Peter Matheson, the author.
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Mentioned by
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Geraldine Brooks
when discussing her grieving process.
The State of the Self: Have we lost a sense of community in a post pandemic world?
Mentioned by
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Koshin Paley Ellison
when discussing his teacher, Diane, and her connection to Peter Matthiessen.
Escape from Zombieland, Koshin Paley Ellison
Mentioned by
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Geraldine Brooks
in relation to her own grieving process and time spent in nature.
The State of the Self: Have we lost a sense of community in a post pandemic world?

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