#9117

Mentioned in 6 episodes

The Voltage Effect

How to Make Good Ideas Great and Great Ideas Scale

Book • 2022

In *The Voltage Effect*, John A. List explores why some ideas succeed at scale while others fail.

He identifies five vital signs for scalable ideas and provides strategies to maintain high voltage, ensuring that good ideas become great and impactful.

The book draws on examples from business, policymaking, education, and public health to illustrate how to engineer scalable success.

Mentioned by

Stephen J. Dubner

Shankar Vedantam

Reginald Dwayne Betts

Mentioned in 6 episodes

Mentioned by

Steve Levitt

as

John List

’s most recent book, described as a personal call to arms about scaling interventions.

94. The Price of Doing Business with John List

Mentioned by

Tim Ferriss

as his new book, focusing on making good ideas great and scaling them.

#572: In Case You Missed It: January 2022 Recap of The Tim Ferriss Show

Mentioned by

Reginald Dwayne Betts

, referencing the author's book on scale and its relevance to Freedom Reads.

Reading Dostoevsky Behind Bars (Update)

Mentioned by

Steve Levitt

as a book he has read multiple times.

112. Reading Dostoevsky Behind Bars

Mentioned by

Stephen J. Dubner

as the author of "The Voltage Effect", a book about scaling ideas.

494. Why Do Most Ideas Fail to Scale?

Mentioned by

Russ Roberts

as the author and subject of the podcast episode.

John List on Scale, Uber, and the Voltage Effect

Mentioned by

Shankar Vedantam

as the author of the book.

Success 2.0: Taking the Leap

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