Brand Global Adapt Local
Book •
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Mentioned as a book that they wrote about growing business and brand value internationally.
563: Brand Global, Adapt Local: Executive Lessons from Nike, Louis Vuitton, and HubSpot
Mentioned by Benjamin Shapiro as Nataly Kelly 's fourth book, focusing on adapting global brands to local markets.
How To Encode Your Brand Voice Into AI Tools
Mentioned by Benjamin Shapiro as the author of the book, and discussed in the context of global marketing strategies.
Diversifying Into SMS Marketing For Customer Engagement
Mentioned by Benjamin Shapiro as the author of the book, and discussed in relation to culturally intelligent marketing.
Data Privacy Compliance Vs Innovative Marketing Technologies
Mentioned by Benjamin Shapiro as the author of the book, and discussed in the context of international marketing strategies.
Game Plan For Leveraging Data Analytics To Drive Marketing Decisions
