

#6372
Mentioned in 4 episodes
Product-Led Onboarding
How to Turn New Users Into Lifelong Customers
Book • 2021
This book provides a detailed, practical guide to crafting the perfect user onboarding experience.
It introduces the EUREKA framework, which includes six steps: Establish your onboarding team, Understand your users' desired outcomes, Refine your onboarding success criteria, Evaluate and optimize your onboarding path, Keep new users engaged, and Apply changes and repeat.
The book emphasizes the importance of starting onboarding from the acquisition phase, minimizing the time to value perception, and using behavior-based communication methods.
It also references the BJ Fogg Behavioural Model and highlights key onboarding milestones such as Value Perception, Value Experience, and Value Adoption.
It introduces the EUREKA framework, which includes six steps: Establish your onboarding team, Understand your users' desired outcomes, Refine your onboarding success criteria, Evaluate and optimize your onboarding path, Keep new users engaged, and Apply changes and repeat.
The book emphasizes the importance of starting onboarding from the acquisition phase, minimizing the time to value perception, and using behavior-based communication methods.
It also references the BJ Fogg Behavioural Model and highlights key onboarding milestones such as Value Perception, Value Experience, and Value Adoption.
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Mentioned in 4 episodes
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only wrote the first chapter.

Rob Walling

Wes Bush

65 snips
Episode 741 | What Actually is Product Led Growth? (with Wes Bush)
Recommended for a deeper dive into turning users into lifelong customers through product-led onboarding.

20 snips
Showcase Your Product’s Value In 7 Minutes or Less
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as 

's book.

Hannah Clark


Ramli John

An Onboarding Expert’s Playbook for Maximizing Product Adoption Rates (with Ramli John)
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as a game changer for countless product teams, changing the way people think about onboarding.

Dani Grant

How to Use AI to Supercharge Product-Led Growth (with Ramli John, Dani Grant, and Anuj Adhiya)
Mentioned by ![undefined]()

as a book readers will also enjoy if they liked "The Product-Led Playbook".

Wes Bush

Episode 11: How to Execute The Product-Led Playbook