Ramli John

Ramli John, an onboarding expert and author of "Product-Led Onboarding," shares his insights on effective user onboarding. He discusses common pitfalls teams face and highlights the importance of personalization and behavior-driven strategies. Discover how companies like Duolingo optimize their processes and learn about the critical role of communication between product and marketing teams. Ramli also delves into how to transform onboarding into a monetization strategy and offers advice for both growth and solopreneurship.

Ramli John, Founder of Delight Path and author of *Product-Led Onboarding*, dives into the art of product onboarding. He reveals the critical journey from product discovery to user adoption, emphasizing that it's not just about introduction but about real value. Ramli discusses the Eureka Framework to improve onboarding processes and tackles different types of friction that hinder user engagement. He also shares strategies for reverse engineering success in product adoption by identifying user wins and utilizing AI for optimization.

Growth marketing expert Ramli John discusses the importance of user onboarding and the misconceptions surrounding it. He highlights the cyclical nature of onboarding and the significance of first impressions. Ramli also shares his plans for the future.

Join Ramli John, a PLG strategy expert, Dani Grant, a former product lead, and Anuj Adhiya, a growth hacking author, as they dive into the power of AI in product-led growth. They discuss how AI can enhance user experiences and engagement, tackle onboarding strategies, and revolutionize cross-department collaboration. The trio explores innovative ways AI can optimize customer interactions and data integration while emphasizing the importance of clear communication and human judgment amidst automation. Perfect for anyone looking to supercharge their product strategy!

Ramli John, the Product Growth Marketer and Director of Content at Appcues, delves into the intricacies of running a mature content program. He discusses innovative content strategies, emphasizing collaboration in small teams and the evolution from SEO to thought leadership in SaaS. Ramli also explores the exciting potential of generative AI in content creation and shares his favorite productivity tools. With insights into user onboarding and engagement, he offers a roadmap for businesses to convert free users into lifelong customers.