The Programmatic Digest

Helene Parker and Co-host: Manuela Cortes
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Mar 29, 2022 • 25min

79. Reach And Frequency Course Lesson: What, How, and Why Ad Exchanges

This podcast was made in partnership with WorkReduce Join the Reach & Frequency Course Now - Module #1 on Us Click here to learn more Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad
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Mar 22, 2022 • 57min

78. Digital Audio with Christina Franciosi

This podcast was made in partnership with WorkReduce Guest Information: Christina Franciosi - LinkedIn Magnite - LinkedIn | Website Join the Reach & Frequency Course Now - Module #1 on Us Click here to learn more Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad
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Mar 15, 2022 • 35min

77. How Canela Media Reach Latin Audience Authentically

This podcast was made in partnership with WorkReduce Guest Information: Isabel Rafferty Zavala - LinkedIn Canela Media - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad
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Mar 9, 2022 • 38min

76. Kathleen Booth Shares Success And Lessons In Her Leadership Journey

In this week's episode, we chat with the incomparable Kathleen Booth about her journey in marketing. She gives some major gems about her wins and opportunities to grow. The career lessons she shared are so authentic and we know it will inspire our listeners and YouTube viewers as much as it did us. "Look to surround yourself with people that will allow you to be you and will support you" - Kathleen Booth - Connect with: Kathleen Booth: LinkedIn | Website Tradeswell: Website Programmatic Digest: Shownotes | YouTube | LinkedIn | Instagram Helene Parker: Programmatic Meetup | Website | LinkedIn | Twitter Learn and Uplevel Your Skill Set With The Reach and Frequency Course:
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Feb 24, 2022 • 25min

74. Introducing The Reach & Frequency Course

This podcast was made in partnership with WorkReduce Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad
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Feb 15, 2022 • 33min

73. Permission.IO - The First Crypto Reward DSP

This podcast was made in partnership with WorkReduce Guest Information: Charlie Silver- LinkedIn Permission.IO - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad
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Feb 8, 2022 • 32min

72. The Open Internet Will Never Be The Same

This podcast was made in partnership with WorkReduce Guest Information: Mattia Fosci - LinkedIn ID Ward - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad
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Feb 1, 2022 • 32min

71. Why You Need FouAnalytics?

Guest Information: Dr. Augustine Fou - LinkedIn Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad
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Jan 25, 2022 • 31min

70. How To Grow A Global Team Successfully

This podcast was made in partnership with WorkReduce Shownotes: This week we are excited to welcome Julio Monzon to the Sensei's Corner! Julio is the President of MonetizeMore which is a leading publisher monetization company helping digital publishers improve their ad operations and yield management practices. This week we are focusing on the topic of how to grow a global team successfully. We start off the conversation by talking about how MonetizeMore was able to keep up with its company culture throughout the pandemic. Julio gives us his Strategy on Diversity & Inclusion when recruiting for his company and how it has changed as the company has grown. He also goes in-depth on how the company has put fun things in place to encourage and promote employee engagement. Julio gives us the inside scoop on what specific interview question answers he and his team look for when hiring new employees. We wrap up this week's conversation by talking about some goals and exciting things MonetizeMore is for in the coming year. Guest Information: Julio Monzon - LinkedIn MonetizeMore - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - Website | LinkedIn Want to Sponsor the Podcast: Email us at Info@heleneparker.com Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad Timestamp: 00:00 - Podcast Intro 01:30 - Guest Introduction 03:49 - Company Culture 05:05 - WorkReduce Advert 10:15 - Employee Engagement 13:10 - Explosive Growth 16:20 - Interview Questions 18:01 - DiSC Assessment 25:00 - Closing Remarks 29:10 - Podcast Outro
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Jan 18, 2022 • 52min

69. It's A Minority Report Takeover!

This podcast was made in partnership with WorkReduce Guest Information: Erik Requidan - LinkedIn Kerel Cooper - Linkedin Minority Report Podcast - LinkedIn | Website Meet Our Team: Chief Programmatic Coach Helene Parker - Programmatic Meetup | Website | LinkedIn | Twitter Programmatic Digest - Shownotes | YouTube | LinkedIn | Instagram Video Editor Cint Davis - LinkedIn Social Media Manager Latasha Niang - LinkedIn Now accepting podcast sponsors for 2022 and are committed to donating 10% of all sponsorship. See podcast kit and In Q1 2022, it is Plaza Volunteer Rescue Squad Want to Sponsor the Podcast: Email us at Info@heleneparker.com

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