Strength In Context

From barefoot bathroom encounters to bizarre locker room behaviors, we dive into the wild and often absurd realities of gym culture. But it’s not just laughs—this episode unpacks the importance of professionalism, setting client expectations, and building a strong reputation in the fitness industry. Whether you're navigating your first clients or scaling your career, we explore how to maintain integrity, keep clients coming back, and seize opportunities. Plus, we tackle the fine line between authenticity and alienating your audience in today’s digital landscape. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ Join the PSL1 Opt-In List Now For An Exclusive Discount https://www.pre-script.com/psl1 FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide Locker Room Etiquette: Socks First? (00:03:00) Gym Fails: Trainers, Bands, and Bad Physics (00:08:45) How to Carry Yourself Online and In Person (00:14:00) The Importance of Professionalism in Coaching (00:20:00) Social Media Mistakes That Scare Clients Away (00:26:00) Finding Your Voice as a Coach (00:33:00) Building Your Reputation: Why It Matters (00:40:00) Client Retention: Delivering on Promises (00:47:00) The Courage to Start: Getting Through Bad Reps (00:52:00) Luck, Opportunities, and the Power of Reputation (00:57:00) Just Don’t Be That Coach (01:00:00)

Training programs don’t need to be complicated—they need to be effective. In this episode, we break down the essentials of smart programming, from exercise selection to progression, and how to balance structure with adaptability. Whether you're a coach or an athlete, this is your guide to making real progress. Plus, a car fiasco that proves sometimes the simplest fix is the right one. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ LAST CHANCE to register for Pre-Script Level 1. https://www.pre-script.com/psl1 FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide The Car Fiasco & Overcomplicating Solutions (00:00:47) Why We Overthink Problems (In & Out of the Gym) (00:03:00) Training Programs: Simple vs. Effective (00:14:21) How Coaches Approach Programming for Clients (00:18:03) Should You Plan Four Weeks at a Time? (00:19:30) When to Change Exercises (And When Not To) (00:23:10) Balancing Adaptation & Client Enjoyment (00:33:08) How Training Splits Influence Programming (00:38:41) The Leg Day Breakdown: Maximizing One Session (00:52:47) Understanding Planes of Motion in Training (01:04:02) The Key to Smarter Exercise Selection (01:31:16) Why Programming is a Constant Evolution (01:51:22)

Redundant exercises could be holding back your progress. In this episode, Schultze and Jorge break down why doing more isn’t always better and how smarter programming can eliminate wasted effort. From warm-ups to exercise selection, we explore the fine line between reinforcing movement patterns and just spinning your wheels. Plus, a few rants about pirates, bad drivers, and gym annoyances. Tune in and start training with more intent. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ LAST CHANCE to sign up for Pre-Script Level 1 Learn more at  https://www.pre-script.com/psl1 FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide Drunken Festivals and Unwanted Disruptions (00:04:25) Back in Edmonton: A New Set of Annoyances (00:06:59) The Issue of Redundancy in Training (00:09:00) What Does Redundancy Actually Mean? (00:11:34) When Extra Exercises Do More Harm Than Good (00:15:21) Spotting Redundancy in Warm-Ups (00:17:11) Overcomplicating Movements vs. Meaningful Progressions (00:19:21) The Most Redundant Leg Day You’ll Ever See (00:20:33) Why Some Programs Are Just Repackaged Fluff (00:24:23) Understanding Exercise Selection: Skill vs. Output (00:25:42) Frameworks for Smarter Training (00:34:09) How to Avoid Wasting Time on Useless Work (00:42:06) Paying with Time or Paying with Money: Learning to Train Right (00:50:50) The Non-Negotiables for Coaches and Lifters (00:55:03)

Schultze and Jorge navigate the challenges of training elite athletes versus general population clients, reflecting on the demands of adapting training principles to real-world scenarios. From the chaos of recording in an Airbnb to the structured chaos of coaching professional athletes, the hosts discuss the importance of confidence, adaptability, and the ability to balance strict principles with the unpredictable nature of sport and life. Whether you’re a coach, athlete, or gym enthusiast, this episode offers a raw and insightful look into the art of impactful coaching and the mindset it requires. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ PSL1 Starts Monday - Register now at  https://www.pre-script.com/psl1 FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide Experiences at the Combine (00:03:12) Understanding Athletes Beyond the Game (00:06:02) The Levels of Athleticism (00:08:47) Training Strategies for Athletes (00:12:03) The Importance of Proprioception (00:14:54) Adapting Training for Gen Pop vs. Athletes (00:17:58) Flexibility in Training Principles (00:21:02) Context-Driven Training Decisions (00:24:41) Do's and Don'ts in Coaching (00:27:17) Navigating Professional Environments (00:30:15) The Importance of Knowing Your Role (00:33:20) Investing in Your Career (00:36:12) The Path to Success in Coaching (00:39:21)

**We apologize for the technical difficulties this week and appreciate you tuning in.** Jorge and Schultze share their experiences coaching in high-stakes environments like the NFL combine, diving into the chaos of training, the art of clear communication, and the power of asking better questions. They unpack cognitive biases, the balance between knowledge and practical application, and the challenges of online coaching. This episode emphasizes adaptability, personalized strategies, and building genuine client relationships for real-world coaching success. The Importance of Observation in Coaching (00:06:05) Building a Knowledge Base for Effective Coaching (00:12:06) Exploring the Depth of Questions (00:20:45) The Importance of Information and Experience (00:25:46) Teaching and Organizing Knowledge (00:35:24) Understanding Biases in Coaching (00:43:27) Effective Communication Strategies (00:48:40) Navigating Online Coaching Challenges (00:57:07)

Brandon Schultze and Jorge De Hoyos break down squat mechanics, exercise selection, and why individual differences matter in training. They discuss the significance of foot pressure, the role of exercises like RDLs and hamstring curls, and how these factors drive effective training and injury prevention. Don’t miss this deep dive into smarter, results-driven coaching strategies. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ PSL1 is now LIVE for registration. Learn more at https://www.pre-script.com/psl1 FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide   The Transition to Squats (00:06:02) Exploring Squat Accessories (00:11:51) Understanding Movement Patterns (00:18:08) The Role of Unilateral Exercises (00:23:58) Hack Squats and Leg Strength (00:29:54) Foot Pressure and Stance in Squats (00:33:55) Exercise Selection for Squat Patterns (00:39:50) The Role of RDLs in Training (00:45:37) Hamstring Curls: A Dual Purpose Exercise (00:51:37) Individual Differences in Training Approaches (00:58:20)

Dive into the lively discussion on how taking initiative and networking opens doors in the fitness industry. The hosts share relatable anecdotes about the chaotic world of sports fandom and its impact on gym culture. They stress the importance of resilience and ongoing education for career growth. Discover the difference between input and output goals and the value of trial and error on the path to success. Embrace the struggle and learn practical tips for navigating your fitness career and achieving lasting results.

Jorge and Schultze dive into gym culture, tackling topics like fashion trends, the role of trainers in professionalism, and debunking the myth of "deloading". They also explore intent-based programming and strategies for building strong client relationships that boost satisfaction and adherence. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ Pre-Script® Level 1 is now Live. Learn More at https://www.pre-script.com/psl1 FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide The Virality of Media and Current Events (00:03:00) Shifts in Fitness Trends and Influencers (00:05:52) The Competitive Nature of Gym Culture (00:08:59) Gym Fashion Trends (00:15:01) Wholesome Moments in Gym Culture (00:17:58) The Role of Personal Trainers (00:34:33) Debunking Deloading Myths (00:35:39) Intent-Based Programming (00:48:05) Building Client Relationships (00:57:19)

Schultze and Jorge dive into the essential role of continuous education and critical thinking in personal training. They explore the challenges new trainers face, the shift from learning to managing a business, and the value of building a strong reputation. With real-world insights, they encourage coaches to embrace the industry's chaos while committing to lifelong growth and professionalism. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ PSL1 registration is now live. Learn more at https://www.pre-script.com/psl1 FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide   Realizing Potential in the Fitness Industry (00:05:53) Overcoming Objections in Sales (00:12:11) Confidence in Delivering Results (00:17:55) The Importance of Continuous Education (00:32:05) The Struggles of Starting Out (00:40:19) Transitioning from Learning to Business (00:46:10) Building a Strong Reputation (00:56:16) Professionalism in Coaching (01:02:46)

Jorge De Hoyos and Brandon Schultze dive into the keys to athletic performance, smart training, and adaptability in both fitness and life. They explore topics like the Heisman race, athletic positioning, gym injuries, and balancing effort with strategy. Shifting gears, they unpack the importance of effective scheduling, time management, and accountability in coaching and business. From building systems to streamline processes to understanding the difference between free time and flexibility, this episode is packed with actionable insights for long-term success. https://www.instagram.com/brandon.schultze/ https://www.instagram.com/jorgedehoyos_/ Pre-Script® Level 1 is Now LIVE  Sign Up Now https://www.pre-script.com/psl1 FREE Coach's Field Guide: https://www.pre-script.com/coachs-field-guide The Reality of Gym Injuries and Strength (00:06:07) Scheduling and Adaptability (00:12:08) Identifying Bottlenecks (00:18:05) The Power of Coaching and External Perspectives (00:27:03) Accountability and Taking Responsibility (00:33:25) The Illusion of Free Time (00:40:32) Working On vs. In Your Business (00:46:15) The Mindset of Successful Coaches (00:53:33)