Unthinkable with Jay Acunzo

Jay Acunzo
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Dec 5, 2016 • 6min

Slingshot: Writing Without Bullshit [Creativity Series #27]

Josh Bernoff, a writer and solo entrepreneur, shares his success in building a career through a unique hook in his writing. The podcast discusses the lack of clarity in business writing, the impact of defying advice, and the importance of trusting intuition and finding a unique hook in writing.
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Nov 28, 2016 • 24min

Best Practices [Creativity Series #26]

Explore the challenges of deviating from best practices in business and the importance of thinking for oneself. Learn about a coffee shop owner who defied industry norms and secured a Super Bowl ad. Follow the emotional journey of building a successful niche brand and the unconventional approach to marketing. Trusting intuition and questioning best practices are highlighted as keys to success.
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Nov 21, 2016 • 8min

Slingshot: Beer2B [Creativity Series #25]

Juliana Casale shares her inspiring journey from a tech job to a fulfilling career in B2B marketing, sparked by a chance Facebook ad. She highlights the human side of brewing through storytelling, and how her passion for craft beer can transform content marketing. The discussion showcases the power of side projects, blending personal interests with professional growth. Juliana emphasizes trusting intuition and the unexpected benefits of creative pursuits, revealing how her love for beer writing opened new career doors.
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Nov 13, 2016 • 20min

Think Smaller [Creativity Series #24]

Find out how thinking small can lead to success in creative endeavors, explore the concept of finding creativity in the small, and learn about the power of storytelling through Six Word Memoirs and creative constraints.
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Nov 7, 2016 • 7min

Slingshot: 20 Minutes to Do the Impossible [Creativity Series #23]

This podcast features Harry Stebbings, who broke into venture capital at the age of 20 with his side project, The Twenty-Minute VC. He discusses the challenges he faced and how the show opened doors to new opportunities. The importance of networking, strategic goals, and differentiated storytelling are emphasized.
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Oct 30, 2016 • 25min

Jumping the Shark [Creativity Series #22]

The podcast discusses the concept of 'jumping the shark' and the importance of staying true to your craft. They explore the use of attention grabbing stunt work in entertainment, the pressure to deliver results in TV screenwriting, breaking free from traditional B2B marketing tactics, and the significance of creative intuition and enjoying the process of creation.
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Oct 24, 2016 • 10min

Slingshot: The Odyssey of Writing a Book [Creativity Series #21]

Best-selling author and speaker, Jonathan Fields, shares his odyssey of writing his latest book and what he learned from studying successful authors. The podcast explores the challenges and rewards of book writing, the surprising relationship between constraints and creativity, and the importance of embracing challenges to create meaningful work.
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Oct 17, 2016 • 28min

In on the Secret [Creativity Series #20]

This podcast explores the fear of sharing ideas and the importance of trusting your intuition. It discusses an unusual art project in Brooklyn and the creator of PostSecret.com. Topics include creativity, art, performance, intuition, and side projects.
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Oct 10, 2016 • 8min

Slingshot: Magic Markers [Creativity Series #19]

Deb Aoki, a craft-driven creator, discusses her unique sketching talent and how it transforms meetings. She shares a real-life example from her job at eBay. They explore how drawing and sketching can improve communication and encourage diverse contributions in meetings.
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Oct 3, 2016 • 26min

Art of the Unfinished [Creativity Series #18]

Explore the beauty in imperfection and the value of sharing incomplete projects. Discover the story of the unfinished portrait of George Washington on the Dollar Bill. Learn about embracing unfinished art and seeking feedback for constant improvement. Discuss the challenge of creating an 'alpha group' for unfinished projects.

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