Web3 CMO Stories

Send us a textThis conversation with Charlie Hu, CEO of Bitlayer, illuminates the transformation happening within the Bitcoin ecosystem, particularly through Layer 2 solutions. Emphasizing innovation, partnerships, and sustainability, Charlie shares insights on the challenges and opportunities that lie ahead, urging a focus on usability to attract a wider audience.• Charlie's journey from Bitcoin enthusiast to CEO of Bitlayer • Key differences setting Bitlayer apart in the Bitcoin L2 landscape • Challenges institutional investors face in Bitcoin yield strategies • Importance of strategic partnerships in growing the Bitcoin ecosystem • Vision for Bitlayer's future and the role of compliance in crypto This episode was recorded through a Descript call on January 29, 2025. Read the blog article and show notes here: https://webdrie.net/pioneering-the-next-wave-of-bitcoin-ecosystems-with-charlie-hu-ceo-of-bitlayer/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' Find Out More >>Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Send us a textUnlock the future of digital security with us as we chat with Gerard Cervelló, CEO, and Jordi Puiggalí, CTO of Secrets Vault. These two innovative minds promise to transform how we think about cybersecurity by leveraging visual cryptography to protect the seed phrases of crypto wallets. Discover how their novel approach not only simplifies backup processes for Web3 users but also offers a robust alternative to traditional passwords by using images. The potential of this technology to revolutionize identity and access management is vast, and our conversation dives into its integration with existing security systems, providing a user-friendly and secure solution for managing digital credentials.As we explore practical use cases, you'll hear firsthand accounts from beta testers about how Secrets Vault is already safeguarding crypto wallet information, financial accounts, and sensitive documents. Beyond just the technical details, Gerard and Jordi also share invaluable insights on building trust within communities, emphasizing transparency and expert validation. They tackle cybersecurity myths and offer straightforward tips to enhance your digital safety. Plus, get a sneak peek into their exciting project, Secrets Vault, and why it could be the next big thing in digital protection. Join us for this insightful episode and learn how to stay ahead in the evolving landscape of cybersecurity.This episode was recorded through a Descript call on January 21, 2025. Read the blog article and show notes here: https://webdrie.net/how-secrets-vault-simplifies-security-with-images-for-crypto-and-beyond/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' Find Out More >>Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Send us a textHatem Elsayed shares his journey in the blockchain space, illustrating the vital roles of community and partnerships in Web3. The episode emphasizes investing in strong teams, creating meaningful collaborations, and the evolving trends that are shaping the future of this industry.• Exploring the significance of networking in blockchain • Hatem's journey from ambassador to COO • Importance of governance and community in blockchain projects • Overview of Advanced Blockchain AG’s innovative investment strategy • Criteria for evaluating potential investment projects • Key factors for forming successful partnerships • The vital role of community engagement and feedback • Exciting narratives shaping the future of blockchain technology If you enjoyed the episode, please share it with friends and those interested in learning something new!This episode was recorded through a Descript call on December 30, 2024. Read the blog article and show notes here: https://webdrie.net/navigating-web3-investments-and-strategic-partnerships-with-hatem-elsayed-coo-of-advanced-blockchain-ag/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' 

Send us a textNikola Stojanov shares his journey from the pharmaceutical industry to blockchain innovation, highlighting the transformation of Aeternity and the launch of Hyperchains. This episode explores challenges in the blockchain landscape, the power of community engagement, and how to create your own blockchain. • Nikola's journey from pharmaceuticals to blockchain • The challenges faced during Aeternity's rapid growth • Introduction of hyperchains and its unique offerings • The importance of community feedback in development • Encouraging listeners to spin up their own hyperchainThis episode was recorded through a Descript call on December 20, 2024. Read the blog article and show notes here: https://webdrie.net/how-aeternity-achieved-unicorn-status-and-what-followed-with-nikola-stojanov-ceo-and-co-founder/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' 

Send us a textJoin us for a captivating conversation with Yemel Jardi, the visionary co-founder and executive director of the Decentraland Foundation, as we uncover the transformative journey of Decentraland 2.0Decentraland 2.0 revitalizes the virtual world, providing an immersive platform that enhances social interaction and empowers creators. With its shift to a desktop application and focus on a decentralized economy, Decentraland invites users to build, own, and connect like never before. • Introduction to Decentraland’s unique features and vision • The launch of Decentraland 2.0 and its improvements • The transformation from browser-based to desktop experience • Emphasis on open world navigation and shared user spaces • Plans for real-time translation and cultural exchange • Innovative user incentive structures fueling the economy • Commitment to open-source governance and user ownership • How to explore Decentraland and start creating This episode was recorded through a Podcastle call on November 22, 2024. Read the blog article and show notes here: https://webdrie.net/unveiling-decentraland-2-0-revolutionizing-virtual-worlds-with-yemel-jardi-co-founder/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' 

Send us a textEvery year, a handful of conversations rise above the noise. They spark ideas, ignite debates, and linger in our minds long after the outro music fades.In this special episode of Web3 CMO Stories, we’re counting down the Top 10 Most Popular Episodes of 2024. These are the stories you loved the most.From groundbreaking insights on blockchain innovation to game-changing strategies in Web3 marketing, each episode in this countdown tells a piece of the larger story: where we’ve been, where we’re headed, and the brilliant minds lighting the path forward.So whether you’re revisiting a favorite moment or discovering an episode you missed, join us as we reflect, celebrate, and wrap up 2024 in true Web3 style. Because sometimes, the best way to look forward… is to look back.Subscribe, share and tell us which episode resonated most with you!This episode was recorded through on Descript on December 24, 2024. Read the blog article and show notes here: https://webdrie.net/the-stories-you-loved-most-top-10-countdown-of-2024s-most-popular-episodes/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' Find Out More >>Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Send us a textHow do visionaries from traditional finance reshape the world of crypto marketing? Tune in as we welcome Aysenur Yükselal Aji, the Vice President of Marketing at Bitstamp, who brings a wealth of knowledge from her fintech and finance background to the crypto realm. Together, we unravel her strategic approach to blending consistency, security, transparency, and simplicity into Bitstamp's brand messaging. With the imminent implementation of MiCA in Europe, Aysenur sheds light on the challenges and opportunities posed by the evolving regulatory landscape, underscoring the necessity for agility and data-driven decision-making amidst market fluctuations and skepticism.Our conversation also brings to the forefront the power of data-driven marketing strategies in fostering customer loyalty and engagement. Discover how Bitstamp crafts its brand trust by segmenting customer data to tailor communications and product offerings. Aysenur shares insights from a successful CRM lifecycle management campaign, where celebrating trading anniversaries has led to heightened customer interaction. We also unpack the intricacies of simplifying complex blockchain concepts, highlighting the impact of the "Proudly Boring" campaign. By focusing on security and regulation, this initiative has significantly boosted customer acquisition and app downloads, proving that sometimes, staying true to one's roots is the real game-changer.This episode was recorded through a Podcastle call on November 22, 2024. Read the blog article and show notes here: https://webdrie.net/navigating-crypto-branding-and-regulations-with-aysenur-yukselal-aji-vp-marketing-at-bitstamp/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' Find Out More >>Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Send us a textJoin us for an inspiring conversation with Mel Gelderman, the visionary CEO of Token.com, as he shares how his global travels using only a Bitcoin wallet have shaped his pioneering ventures in the crypto space. Mel, who co-founded the groundbreaking Monolith Ethereum debit card, draws fascinating parallels between the power of Ethereum and the iconic film "2001: A Space Odyssey." We explore the dynamic challenges of bringing everyday users into the world of crypto and how Token.com is demystifying crypto investing by making it more accessible and enjoyable for all. This episode offers unique insights into the ongoing evolution of crypto technology and addresses the ever-present curiosity from friends and family about which cryptocurrencies hold the most promise.Expect to uncover how simplifying complex technologies can drive mass adoption, drawing lessons from giants like Tesla and WhatsApp. We discuss the critical role of intuitive design and engaging educational methods to make cryptocurrency approachable for newcomers. Mel shares his thoughts on the transformative potential of the crypto industry and the opportunity to revolutionize capitalism. With an optimistic outlook on the future, especially for the US as a potential leader in this economic transformation, we delve into how visionary entrepreneurship and innovative design have the power to reshape society, creating an investor-class supported by AI and automation. This episode is a must-listen for anyone curious about the promising possibilities within the crypto world.This episode was recorded through a Podcastle call on November 19, 2024. Read the blog article and show notes here: https://webdrie.net/building-a-user-friendly-crypto-ecosystem-mel-geldermans-vision-for-token-com/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' 

Send us a textDiscover the world of crypto options trading with Hendrik Ghys, the visionary co-founder of Thalex, on our Web3 CMO Stories podcast. Hendrik's inspiring journey from a finance career in a family office to a trailblazer in the crypto sphere is a testament to bold strategic moves, including significant investments like acquiring Bitstamp. Together, we explore how Thalex is set to revolutionize the crypto market by bridging the gap between futures and options, offering innovative solutions for price volatility hedging.As perpetual trading dominates the crypto landscape, discover why options trading is emerging as a vital tool for risk management. Hendrik sheds light on the evolution of options from futures and the crucial role stablecoin settlements play in ensuring seamless, stable value transfers. We emphasize the importance of retail education and the need for more institutional venues like Thalex to foster growth in this dynamic market. Hendrik's insights into strategic partnerships with major exchanges such as Bitfinex and Bitstamp reveal how Thalex aims to expand its reach and enhance liquidity, paving the way for a unified trading experience.For those eager to dip their toes into crypto options trading, this episode offers a masterclass in strategic thinking. We break down beginner-friendly strategies like covered calls, drawing parallels with pension funds' conservative approaches. Hendrik's fresh perspective on managing volatility and maximizing opportunities in the crypto world is indispensable for newcomers and seasoned traders alike. Don't miss this engaging conversation, packed with valuable insights and strategies to navigate the ever-evolving crypto landscape.This episode was recorded through a Podcastle call on November 6, 2024. Read the blog article and show notes here: https://webdrie.net/discover-crypto-options-trading-with-hendrik-ghys-co-founder-of-thalex/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.' 

Send us a textElke Karskens, the Country Director for Coinbase Benelux and Nordics, is here to unravel the complexities of the global crypto market and the regulatory landscape. With a remarkable career journey that includes stints at Facebook, Skype, and TomTom, Elke shares how her diverse experiences have shaped her agile and customer-centric leadership style at Coinbase. Explore the potential for cryptocurrency to disrupt traditional finance while learning about Coinbase's mission to create global economic freedom. Elke also provides a behind-the-scenes look at Coinbase's strategic expansion efforts in the Benelux and Nordics regions, offering a glimpse into the unique challenges and opportunities they face.Gain a deeper understanding of the importance of regulatory frameworks as we highlight Europe's Markets in Crypto-Assets (MICA) regulation—a model for the industry—while contrasting it with the U.S.'s approach. Elke discusses Coinbase's strategic pursuit of a MICA license in Ireland, leveraging the country's favorable regulatory environment and skilled workforce. We also touch on the importance of education and trust in restoring confidence in the crypto space, especially after setbacks in 2022. Furthermore, discover emerging trends like Layer 2 solutions and the Lightning Network that are shaping the future of crypto, and learn how Coinbase is working to make the crypto world more accessible and trustworthy for both newcomers and seasoned users alike.This episode was recorded through a Podcastle call on October 24, 2024. Read the blog article and show notes here: https://webdrie.net/coinbases-approach-to-education-learning-rewards-and-resources-for-new-users-with-elke-karskens-country-director/Discover RYO: the Web3 payment solution making crypto simple and secure for everyone. Featuring an expansive ecosystem with LIFE Wallet, Global Mall, and Japan’s first licensed Crypto ATM Network, RYO empowers your financial journey. Awarded 'Best Crypto Solution.'