

The Advanced Selling Podcast
Bill Caskey and Bryan Neale: B2B Sales Trainers
Bill Caskey and Bryan Neale deliver practical, no-nonsense sales training through their signature blend of humor, real-world insights, and actionable frameworks. Each episode tackles the challenges you face daily: prospecting, overcoming buyer resistance, pricing strategies, cold calling, deal coaching, and building long-term client relationships.Whether you're a sales professional, manager, or leader, you'll discover how to shift your mindset, leverage your natural talents, and create sustainable sales success. From mastering sales communication and handling RFPs to understanding buyer psychology and effective positioning, Bill and Bryan cover everything that actually works in modern B2B sales.
Top mentioned books
Here are the most frequently recommended books on The Advanced Selling Podcast:

#1 Mentioned in 8 episodes
12 Bold Moves
Insider Secrets

#2 Mentioned in 2 episodes
12 Bold Moves
Insider Secrets to Reinventing Yourself and Your Business

#3 Mentioned in 1 episodes
Lady and the Tramp
The Story of Two Dogs

#4 Mentioned in 1 episodes
Traction
Get a Grip on Your Business

#5 Mentioned in 1 episodes
They Ask You Answer

#6 Mentioned in 1 episodes
The Seasons of a Man's Life

#7 Mentioned in 1 episodes
Acres of Diamonds

#8 Mentioned in 1 episodes
In Search of Excellence
Lessons from America's Best-Run Companies

#9 Mentioned in 1 episodes