
Startups For the Rest of Us
The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us.
Latest episodes

51 snips
Oct 29, 2024 • 42min
Episode 737 | Key Takeaways from MicroConf Europe 2024 (With Derrick Reimer)
Derrick Reimer, co-founder of the successful SaaS company SavvyCal, shares his insights from MicroConf Europe 2024. He discusses the differences between the European and U.S. events, highlighting the new excursion features that foster networking. Derrick reflects on key business evolutions, stressing the importance of clear communication for leadership success. Listeners also explore strategic pricing insights and the challenges of navigating business plateaus, making it a treasure trove of entrepreneurial wisdom.

38 snips
Oct 22, 2024 • 28min
Episode 736 | Founder Regrets, DIY vs. Hiring, Defining your ICP, and More Later Stage Listener Questions
Dive into the world of scaling startups as common delegation pitfalls are explored. Learn the delicate balance between DIY and hiring professionals for optimal growth. Discover strategies to tackle high churn rates in subscription models while keeping one-time users engaged. Uncover methods for identifying the most profitable customer segments and the benefits of targeting schools and small businesses as ideal customer profiles. The insights shared are invaluable for any later-stage entrepreneur.

46 snips
Oct 15, 2024 • 27min
Episode 735 | The 8 Levels of SaaS Platform Risk (A Rob Solo Adventure)
Dive into the intricate world of SaaS platform risk as the host dissects eight distinct risk levels. He introduces a practical framework focusing on replacement availability, customer concentration, and lead flow. Recent news about open source dependencies, particularly in popular platforms, adds urgency to the analysis. Real-world examples illustrate how understanding these risks can critically affect a business's stability and growth. Tune in for insights that can protect your startup in the ever-evolving tech landscape!

28 snips
Oct 8, 2024 • 35min
Episode 734 | The 20 Year Bootstrapper (With Ian Landsman)
Ian Landsman, founder of HelpSpot, shares his journey of 20 years in bootstrapping a successful customer service software company. He discusses the transition from on-premises software to SaaS, highlighting the unique advantages of each model, especially in regulated industries. The conversation also touches on the financial challenges of B2B applications and the importance of community support. Lastly, Landsman explores the transformative impact of AI on customer service, addressing both opportunities and potential disruptions in the industry.

13 snips
Oct 1, 2024 • 27min
Episode 733 | Good vs. Bad Distractions, Weaknesses vs. Blind Spots, And Everyone Struggles (A Rob Solo Adventure)
Explore the intriguing distinctions between good distractions and bad ones that might seem productive but hinder progress. Delve into the difference between personal weaknesses and blind spots, with insights on using introspection for growth. Everyone struggles in entrepreneurship, and success often requires a loop of launching, iterating, and incorporating feedback. Personal anecdotes add depth to the conversation, highlighting the balance needed in content creation and the importance of persistence in overcoming challenges.

20 snips
Sep 24, 2024 • 36min
Episode 732 | Lessons Learned Bootstrapping to a $615M Exit
Jeff, a mostly anonymous and retired SaaS founder, shares his inspiring journey of bootstrapping a company to a stunning $615 million exit. He discusses the lonely early years and the perseverance required to achieve traction. Listeners learn about the emotional aftermath of such a significant exit and the challenge of finding purpose beyond wealth. Jeff highlights key business strategies, metrics that drive valuations, and the importance of community in post-exit life, encouraging a shift from monetary success to evaluating life's energy.

17 snips
Sep 17, 2024 • 49min
Episode 731 | How to Delegate as a Perfectionist, SaaS Partnerships, Planning Your Next Quarter, and More Listener Questions (with Derrick Reimer)
Derrick Reimer, a SaaS partnership expert, dives into the world of delegation and risk management perfect for founders. He tackles the struggles of perfectionists in letting go of control and highlights the importance of hiring specialists who outperform in their areas. They discuss the necessity of strategic planning and the pitfalls of rigid structures for bootstrapped entrepreneurs. Derrick also emphasizes balancing joy and skill while navigating SaaS marketing dynamics, proving that adaptation is key in today's fast-paced landscape.

48 snips
Sep 10, 2024 • 38min
Episode 730 | The SaaS Launchpad: The Ultimate Course for Launching Your Product
Rob Walling, a seasoned entrepreneur and founder, discusses his new course, The SaaS Launchpad, designed for early-stage founders. He explains the distinct advantages of structured learning over traditional content formats. Rob delves into the competitive pricing strategies and his choice of the Circle platform for enhanced community interaction. The conversation also touches on the pivotal challenges founders face, emphasizing the importance of accountability and actionable steps to gain traction in the startup world.

12 snips
Sep 3, 2024 • 25min
Episode 729 | 9 Things I've Learned Investing in 170+ SaaS Companies
In this discussion, insights from over 170 SaaS investments reveal critical patterns in survivability and valuation. Niche markets, particularly vertical and orthogonal SaaS, are highlighted for their growth potential. The emotional landscape of entrepreneurship is examined, especially how acquisition offers can complicate decision-making. Additionally, there's valuable advice for founders facing strategic challenges, including co-founder disputes and funding options. For more in-depth strategies, listeners are encouraged to check out additional resources online.

19 snips
Aug 27, 2024 • 36min
Episode 728 | Bootstrapping Gymdesk to a More Than $32.5M Exit
Eran Galperin, founder of Gymdesk, shares his extraordinary journey from creating 'Martial Arts on Rails' to a $32.5 million exit. He discusses the challenges of competing in a crowded market and how TinySeed played a crucial role in his growth. Eran opens up about dealing with burnout that sparked the decision for a majority buyout. He highlights innovative strategies that led to success and shares plans for Gymdesk's future, all while emphasizing the importance of persistence and community-driven support.