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Short Term Rental Secrets Podcast

Latest episodes

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6 snips
Dec 23, 2024 • 44min

Ep 221 - Expert STR Tax Strategies with Amanda Han

In this insightful discussion, Amanda Han, a CPA and tax strategist, shares her expertise on real estate tax strategies for investors. She reveals how to maximize profits through smart deductions and highlights the benefits of depreciation as a game-changer. Amanda simplifies concepts like the short-term rental tax loophole and material participation, making them accessible for everyone. She also emphasizes the importance of strategic tax planning for growth and generational wealth, debunking common misconceptions along the way.
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Dec 16, 2024 • 41min

Ep 220 - Social Media Mastery with Danny Mabley

Danny Mabley, a seasoned content creator and social media strategist, shares his expertise on optimizing online presence for short-term rental businesses. He discusses the power of showcasing properties and documenting the hosting journey to build a personal brand. Danny emphasizes the importance of authentic content, from sharing challenges to creating emotional connections, and offers actionable tips for consistent content creation. Listeners will discover how to leverage social media to engage guests and drive direct bookings effectively.
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Dec 9, 2024 • 27min

Ep 219 - Leadership Lessons from Scaling to 85 Units with Chris Petzy

Chris Petzy, co-owner of Seacoast Vacation Rentals, shares his insightful journey scaling from 30 to 85 rental units in just three years. He discusses the importance of effective leadership and nurturing team loyalty amidst rapid growth. Listen in as he reveals innovative strategies for delivering exceptional guest experiences while leveraging reviews to elevate standards. Chris also delves into achieving work-life balance, setting boundaries, and embracing marketing as vital tools for thriving in the competitive short-term rental landscape.
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Dec 2, 2024 • 20min

Ep 218 - Are You a Slave to Your Portfolio

Discover how to reclaim your freedom from business demands and elevate your CEO role. The hosts share insights on transforming challenges into opportunities for growth, emphasizing mindset shifts. Learn to craft your ideal week by assessing strengths and optimizing time through a crucial two-week study. Streamline operations with effective delegation strategies and standard procedures. Continuous improvement in short-term rentals is highlighted, showcasing the importance of ongoing learning and community support for lasting success.
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Nov 25, 2024 • 31min

Ep 217 - The Power of Quality and Standards with Andrew Rodriguez

Andrew Rodriguez, President and Co-Founder of Stay Booked, shares his journey from managing just two properties to earning $21K a month with six unique homes. He emphasizes prioritizing quality over quantity in the short-term rental market. Topics include the importance of setting strict standards, managing tough client conversations, and effective marketing strategies. Andrew also discusses navigating the challenges of regulation and building a supportive community among hosts through meet-ups and collaborations.
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Nov 18, 2024 • 38min

Ep 216 - From 1 to 50 Properties in a Year with Nate Klatt & Dan Mitchen

Ready to scale your short-term rental business fast? Learn how Nate Klatt & Dan Mitchen share their journey of going from 1 to 50 properties in just one year. Learn their proven strategies for explosive growth, system optimization, and how they built a powerhouse property management team. If you're looking for actionable tips to scale efficiently and thrive in the STR game, this episode is for you!05:42 - Strategic Team Building for Scaling06:13 - Client Referral System for Rapid Management Growth07:43 - Building Key Relationships with Investors08:14 - Exponential Growth from Investor Partnerships12:49 - Delivering Consistent Returns for Investors17:21 - Conservative Fund Management19:44 - Balancing Scale and Quality22:55 - Reassessing Vision for Growth25:43 - Choosing Best-in-Class Software26:00 - Negotiating Vendor Contracts26:15 - Negotiating Contracts to Optimize Costs27:47 - Acting Fast to Avoid Operational Breakdowns29:00 - Handling System Breakdowns Proactively30:40 - System Optimization for Seamless Operations31:08 - Prioritizing Functionality Over Trendy Tools32:35 - Setting Expectations for Support with New Software33:00 - Choosing Software for 24/7 Operations33:58 - Importance of Solid Investor Partnerships34:16 - Assessing Investor Trust and Relationships34:45 - Critical Advice on Business Partnerships36:14 - Success Secrets in Short-Term Rentals36:14 - Honest Communication in Business Partnerships36:42 - Scaling with Long-Term Vision38:24 - Mistakes with Property Management Software ChoicesGuest BioNate Klatt is a licensed CPA with over 10 years of experience who shifted his focus earlier this year to commit to his short-term rental business fully. Nate started in short-term rentals in 2021 and, along with his partner Dan Mitchen, now owns 9 properties. Dan's real estate journey began in 2015 when he became a licensed real estate agent, quickly excelling and earning recognition as a top agent within his brokerage. Prior to this, Nate and Dan completed approximately 15 flips during 2020 and 2021 before transitioning to a more scalable business model in short-term rentals. Previously, Nate worked at a Y Combinator-backed AI startup, where he helped drive a 10x revenue increase. As co-founders of HomeHop, Nate and Dan have grown their property management portfolio from 1 to over 50 properties in just a year. They raised $2 million to acquire around 25 homes in Cleveland and are preparing to raise another $5 million next year for their second fund. HomeHop’s focus on leveraging technology and optimizing processes has been key to scaling in a competitive short-term rental market.Connect with Guests: HomeHopPM.comGet FREE Access to our Community and Weekly Trainingsgroup.strsecrets.com
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Nov 11, 2024 • 33min

Ep 215 - From Burnout to Balance: How Marisa Grover Transformed her Airbnb Co-Hosting Business

Are your STRs stressing you out? Marisa Grover shares how she went from 80-hour weeks crying in her closet to calm CEO in just 6 weeks.02:27 - Overcoming Overwhelm and Transformation04:19 - Guest Introduction: Marisa Grover05:11 - Realizing the Need for Radical Change08:29 - Taking Bold Steps to Reclaim Balance09:16 - Game-Changing Documentation for Success10:00 - Strategic VA Hiring for Freedom11:01 - Quick, Dramatic Workload Reduction13:39 - Mastering Delegation for Growth14:14 - Bulletproof System Documentation16:14 - Empowering the Team Through Leadership19:45 - Focusing on High-Impact, Profitable Assets24:03 - Selecting Ideal, Aligned Clients27:00 - Building Strong Owner Partnerships30:13 - Relentless Perseverance for SuccessMarisa Grover's BioMarisa Grover is originally from Utah and then moved to Texas 4 years ago. She got into Airbnb in 2021 with a small property near the university in her town, and she loved it. What started there, turned into building a family of 9 STRs, and 10 LTRS, and then creating a cohosting company 3 times. Marisa hosted over 1,000 guests and grew from 1-55 properties in 3 years. She is a mom of two boys under 4 among all of this.Connect with Marisa Groverwww.instagram.com/marisagroverGet FREE Access to our Community and weekly Trainingsfacebook.com/groups/strsecret
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Nov 4, 2024 • 55min

Ep 214 -Thanks for Visiting: Building Your Dream Team with Sarah Karakaian and Annette Grant

Mike and E warmly welcome Sarah and Annette to an engaging conversation, where they share their journey from diverse backgrounds into the world of real estate and podcasting. They discuss the importance of community involvement, the evolution of their business, and the dynamics of their partnership. The conversation highlights their strategies for hiring, the significance of mentorship, and how they attract top talent while fostering a supportive work environment. Their insights provide valuable lessons for aspiring entrepreneurs in the real estate and podcasting industries. In this engaging conversation, the speakers delve into the multifaceted aspects of real estate and short-term rentals, emphasizing the importance of understanding personal values, lifestyle design, and the significance of authenticity in branding. They discuss the necessity of knowing one's numbers for financial empowerment and the value of vulnerability in personal and professional growth. The conversation also highlights the mission of 'Thanks for Visiting' in uplifting the hosting community and the critical role of property inspectors in ensuring guest satisfaction and operational success.05:18 - Guests Sarah and Annette join.06:00 - Guests introduce their business.08:37 - How they entered short-term rentals.17:12 - Tips on choosing a business partner.20:29 - Adapting communication styles in leadership.30:41 - Balancing career and personal life.34:50 - Building a personal brand.43:43 - Using a “legacy scorecard” for tracking.48:31 - Overview of “Thanks for Visiting.”51:34 - Top tip for rental success.Sarah and Annette's BioAs short-term rental owners and operators for 10 years and counting, Sarah and Annette founded the Thanks For Visiting podcast and their online educational platform to bring their diverse knowledge to hosts ready to grow their businesses.Sarah and Annette met at a Columbus, Ohio City Council Meeting fighting for their right to host homes on a short-term rental basis. The two shared a belief that the short-term rental industry needs hosts to be more hospitable. Every resource they’d come across in growing their own businesses was purely profit-driven, and “heads in beds” just wasn’t their style.Connect with Sarah and Annettehttps://www.instagram.com/thanksforvisiting_Connect with the HostsMichael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedinhttps://linktr.ee/mikesjogrenEmanuele Pani: Clubhouse | Instagram | Facebook | Linkedin
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Oct 28, 2024 • 38min

Ep 213 - Breaking Ground: The Challenges and Rewards of Real Estate Development with Isaac Oswalt

Mike and E sit down with Isaac Oswalt, a key member of the seven-figure boardroom, to uncover the nuances of real estate development. They explore Isaac's Spillway Lodges project, a 36-key resort in Bel Air, Michigan, and differentiate between real estate developers and builders. Isaac provides practical guidance on starting in real estate development, highlights the importance of clear vision, financial planning, and strategic relationship-building, and underscores the significance of community engagement. The discussion covers the financial dynamics of development, early-stage steps like due diligence and feasibility studies, and strategies for influencer marketing and SEO to boost business growth. Listeners will gain invaluable insights into creating impactful community projects and building long-term wealth in real estate development.00:00 Introduction00:29 Meet Isaac Oswalt01:31 Isaac's Real Estate Journey02:14 The Spillway Lodges Project08:24 Development vs. Building11:34 The Role of a Developer13:51 Key Relationships in Development18:36 Navigating Local Government for Development20:03 Is Money a Barrier to Entry in Development?21:03 Steps to Secure and Develop Land22:23 The Importance of Patience and Capital in Development26:03 Balancing Active and Passive Income29:08 Introducing Spillway Lodges32:35 Marketing Strategies for Hospitality Projects35:41 Final Thoughts and Success SecretsIsaac Oswalt's BioIsaac Oswalt is a real estate developer of boutique resorts and workforce housing. He created a 36-unit boutique resort in Bellaire, Michigan, called Spillway Lodges. He owns a development, construction, and management firm—1983 Company. Based in West Michigan, they execute their business throughout the state and empower other current and future developers to create long-term assets within their own communities.Connect with Isaacwww.instagram.com/isaacoswaltisaac@1983company.comConnect with the HostsMichael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedinhttps://linktr.ee/mikesjogrenEmanuele Pani: Clubhouse | Instagram | Facebook | Linkedin
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Oct 21, 2024 • 36min

Ep 212 - Building Your Brand with Erik Cabral

Eric Cabral, a branding and marketing expert with nearly 30 years of experience, shares his journey from corporate life to founding On Air Brands. He provides actionable insights on building personal and business brands, especially in the short-term rental market. The conversation covers simplifying branding efforts, leveraging personal networks, and overcoming imposter syndrome. Eric emphasizes the importance of consistent content creation, serving your audience genuinely, and the long-term value of strategic marketing for sustainable business success.

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