Short Term Rental Secrets Podcast Ep 229 - He Quit Google to Build a 5- Million STR Empire, Here's How
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Feb 17, 2025 Mike Reilly, a former Google employee turned COO at STR Secrets, shares his exhilarating leap into the short-term rental market, where he built a $5M empire of 29 properties. He discusses the mindset barriers that hinder many hosts and reveals insights on scaling swiftly and effectively. Mike emphasizes the value of daily habits and leadership in achieving success. He provides a blueprint for a $5M exit strategy and highlights key metrics that attract high-value buyers, urging listeners to dream big and take action towards financial independence.
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From Google to Short-Term Rentals
- Mike Riley, formerly at Google, transitioned into short-term rentals after being inspired by Mike Sjogren's podcast.
- Starting with one property in 2020, Riley now owns six and manages 23, all in North Carolina.
Overcoming Obstacles in Real Estate
- Create a clear plan and define your "why" for pursuing it.
- Consistently make progress each day and write down your goals.
The Power of Why
- People who have strong "whys" and clear goals tend to achieve them faster.
- Asking "why" seven times helps uncover deeper motivations and emotions tied to your goals.