Short Term Rental Secrets Podcast

MICHAEL SJOGREN
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6 snips
Sep 8, 2025 • 36min

Ep 258 - Analyzing STR Markets and Deciphering the Numbers with John Bianchi

John Bianchi, Founder of STR Search, has directed over $100M in investments into cash-flowing Airbnbs. In this discussion, he reveals his foolproof methods for analyzing over 100 STR markets. John emphasizes that market selection can make or break your success. He also shares common missteps hosts make when crunching numbers and offers insights on using data to build a sustainable portfolio. From learning from costly mistakes to spotting lucrative deals, John's expertise is a goldmine for aspiring STR investors.
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11 snips
Sep 1, 2025 • 38min

Ep 257 - Why Getting Sick Taught Steve Resnick the Real Goal of STR

Steve Resnick, a former corporate professional, transformed his life by scaling from 12 to 99 short-term rental properties in under two years. After a health scare, he realized that time freedom is more valuable than just chasing numbers. The discussion emphasizes building sustainable systems that can operate independently, avoiding burnout, and focusing on exceptional service. Steve shares how strategic planning and a positive mindset helped him turn adversity into motivation, ensuring his business continues to thrive without his constant presence.
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12 snips
Aug 28, 2025 • 12min

Do You Really Want It? Lessons on Grit and STR Growth | The STR Scale Show with Mike Reilly | Ep 25

This discussion explores the essence of commitment versus mere interest in achieving success. It emphasizes how obstacles can serve as excuses and offers resilience lessons inspired by Navy SEALs. The conversation highlights the importance of reframing challenges to create momentum and developing grit when facing setbacks. Listeners learn how to push past mental barriers and the value of recommitting when doubt arises. Through personal anecdotes, the significance of proactive action and team trust in the short-term rentals industry is also underscored.
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10 snips
Aug 25, 2025 • 27min

Ep 256 - Why 95% of STR Deals Fail—and the 10 Hospitality Rules That Make the Rest Win

Discover why a staggering 95% of short-term rental deals fail before they even start. Uncover the essential 10-point hospitality playbook that can turn the tide for successful investments. Explore how creativity and a guest-centric approach elevate the rental experience, rivaling luxury hotels. Learn the critical distinction between service and true hospitality, and its impact on guest satisfaction. Finally, delve into building a strong team and fostering emotional connections to create lifelong fans through exceptional guest experiences.
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Aug 18, 2025 • 38min

Ep 255 - How Two Investors Scaled from Co-Living to 80 STRs with Blake Anthony Carter and Jeremy Courtney

Blake Anthony Carter and Jeremy Courtney, seasoned real estate and property management experts, share their incredible journey from co-living spaces to managing 80 short-term rental properties. They discuss their strategic pivot, emphasizing the importance of systems and partnerships in scaling. The duo also delves into lessons learned about market timing, staying focused during rapid growth, and the value of hands-on evaluation of their properties. Their insights on adapting business structures reveal how challenges become easier with experience.
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Aug 14, 2025 • 27min

What It Really Takes to Run a Top STR Management Company | The STR Scale Show with Mike Reilly | Ep 24

This week’s guest is Jamie Lane, VP of Research at AirDNA, who dives into the gritty reality of running a top property management company in the U.S. He discusses the intense operational demands and the elusive work-life balance in the industry. Jamie shares insights on maintaining high guest satisfaction while scaling, alongside key strategies for pricing and market analysis. He also highlights the importance of technology and rigorous dedication in the fast-paced world of short-term rentals.
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Aug 11, 2025 • 30min

Ep 254 - How to Buy Back Your Time and Scale Your STR Business Faster

Struggling to escape the daily grind? Discover essential strategies for short-term rental owners to reclaim their time and focus on growth. Learn why setting big goals is crucial and how to hire key players to keep operations running smoothly. Dive into the importance of delegation and creating operational systems like turnover checklists that work without you. Uncover methods to stop micromanaging, along with insights on empowering your team for a more efficient and successful rental business.
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10 snips
Aug 7, 2025 • 28min

What You Actually Missed at STR WealthCon (and Why It Matters for STRs) | The STR Scale Show with Mike Reilly | Ep 23

In this engaging discussion, Rashmi, a head coach specializing in hotels and operations, offers a wealth of insights from WealthCon. She reveals why raw content can outperform polished materials in engaging audiences. Learn about the crucial onboarding question that uncovers true business goals and the vital takeaways from the massive event. Rashmi also shares tips on maximizing ROI from live events, and highlights a mindset shift essential for every host. Dive into networking secrets that can open doors within the STR community!
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Aug 4, 2025 • 38min

Ep 253 -The Architecture of Living: Why Design Should Fit Your Real Life with Zeke Freeman

Zeke Freeman, a visionary architect and CEO of TheRootTeam, dives into the flaws in traditional home designs and shares insights on creating spaces that reflect real human behavior. He unveils the 'door test' for optimizing flow in short-term rentals and discusses how homes can unknowingly send the wrong emotional signals. Freeman emphasizes designing with invisible behavior patterns in mind and how architectural thinking can enhance both spaces and businesses. His unique process reshapes the way we think about functional living.
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9 snips
Jul 28, 2025 • 44min

Ep 252 - The 5 Sales Principles Every STR Closer Needs to Master with Adam Stein

In this session, Adam Stein, a seasoned sales coach with over $100 million in sales, shares powerful insights on mastering sales in short-term rentals. He introduces five crucial sales principles, emphasizing the importance of connecting authentically with clients. Adam draws parallels between sales and medicine, highlighting the need for precise diagnosis to build trust. He also discusses the 'grunt test' for pitches and critics the outdated sales tactics. Overall, it’s a blend of mindset, empathy, and strategy to boost sales success.

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