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Short Term Rental Secrets Podcast

Latest episodes

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Nov 11, 2024 • 33min

Ep 215 - From Burnout to Balance: How Marisa Grover Transformed her Airbnb Co-Hosting Business

Are your STRs stressing you out? Marisa Grover shares how she went from 80-hour weeks crying in her closet to calm CEO in just 6 weeks.02:27 - Overcoming Overwhelm and Transformation04:19 - Guest Introduction: Marisa Grover05:11 - Realizing the Need for Radical Change08:29 - Taking Bold Steps to Reclaim Balance09:16 - Game-Changing Documentation for Success10:00 - Strategic VA Hiring for Freedom11:01 - Quick, Dramatic Workload Reduction13:39 - Mastering Delegation for Growth14:14 - Bulletproof System Documentation16:14 - Empowering the Team Through Leadership19:45 - Focusing on High-Impact, Profitable Assets24:03 - Selecting Ideal, Aligned Clients27:00 - Building Strong Owner Partnerships30:13 - Relentless Perseverance for SuccessMarisa Grover's BioMarisa Grover is originally from Utah and then moved to Texas 4 years ago. She got into Airbnb in 2021 with a small property near the university in her town, and she loved it. What started there, turned into building a family of 9 STRs, and 10 LTRS, and then creating a cohosting company 3 times. Marisa hosted over 1,000 guests and grew from 1-55 properties in 3 years. She is a mom of two boys under 4 among all of this.Connect with Marisa Groverwww.instagram.com/marisagroverGet FREE Access to our Community and weekly Trainingsfacebook.com/groups/strsecret
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Nov 4, 2024 • 55min

Ep 214 -Thanks for Visiting: Building Your Dream Team with Sarah Karakaian and Annette Grant

Mike and E warmly welcome Sarah and Annette to an engaging conversation, where they share their journey from diverse backgrounds into the world of real estate and podcasting. They discuss the importance of community involvement, the evolution of their business, and the dynamics of their partnership. The conversation highlights their strategies for hiring, the significance of mentorship, and how they attract top talent while fostering a supportive work environment. Their insights provide valuable lessons for aspiring entrepreneurs in the real estate and podcasting industries. In this engaging conversation, the speakers delve into the multifaceted aspects of real estate and short-term rentals, emphasizing the importance of understanding personal values, lifestyle design, and the significance of authenticity in branding. They discuss the necessity of knowing one's numbers for financial empowerment and the value of vulnerability in personal and professional growth. The conversation also highlights the mission of 'Thanks for Visiting' in uplifting the hosting community and the critical role of property inspectors in ensuring guest satisfaction and operational success.05:18 - Guests Sarah and Annette join.06:00 - Guests introduce their business.08:37 - How they entered short-term rentals.17:12 - Tips on choosing a business partner.20:29 - Adapting communication styles in leadership.30:41 - Balancing career and personal life.34:50 - Building a personal brand.43:43 - Using a “legacy scorecard” for tracking.48:31 - Overview of “Thanks for Visiting.”51:34 - Top tip for rental success.Sarah and Annette's BioAs short-term rental owners and operators for 10 years and counting, Sarah and Annette founded the Thanks For Visiting podcast and their online educational platform to bring their diverse knowledge to hosts ready to grow their businesses.Sarah and Annette met at a Columbus, Ohio City Council Meeting fighting for their right to host homes on a short-term rental basis. The two shared a belief that the short-term rental industry needs hosts to be more hospitable. Every resource they’d come across in growing their own businesses was purely profit-driven, and “heads in beds” just wasn’t their style.Connect with Sarah and Annettehttps://www.instagram.com/thanksforvisiting_Connect with the HostsMichael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedinhttps://linktr.ee/mikesjogrenEmanuele Pani: Clubhouse | Instagram | Facebook | Linkedin
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Oct 28, 2024 • 38min

Ep 213 - Breaking Ground: The Challenges and Rewards of Real Estate Development with Isaac Oswalt

Mike and E sit down with Isaac Oswalt, a key member of the seven-figure boardroom, to uncover the nuances of real estate development. They explore Isaac's Spillway Lodges project, a 36-key resort in Bel Air, Michigan, and differentiate between real estate developers and builders. Isaac provides practical guidance on starting in real estate development, highlights the importance of clear vision, financial planning, and strategic relationship-building, and underscores the significance of community engagement. The discussion covers the financial dynamics of development, early-stage steps like due diligence and feasibility studies, and strategies for influencer marketing and SEO to boost business growth. Listeners will gain invaluable insights into creating impactful community projects and building long-term wealth in real estate development.00:00 Introduction00:29 Meet Isaac Oswalt01:31 Isaac's Real Estate Journey02:14 The Spillway Lodges Project08:24 Development vs. Building11:34 The Role of a Developer13:51 Key Relationships in Development18:36 Navigating Local Government for Development20:03 Is Money a Barrier to Entry in Development?21:03 Steps to Secure and Develop Land22:23 The Importance of Patience and Capital in Development26:03 Balancing Active and Passive Income29:08 Introducing Spillway Lodges32:35 Marketing Strategies for Hospitality Projects35:41 Final Thoughts and Success SecretsIsaac Oswalt's BioIsaac Oswalt is a real estate developer of boutique resorts and workforce housing. He created a 36-unit boutique resort in Bellaire, Michigan, called Spillway Lodges. He owns a development, construction, and management firm—1983 Company. Based in West Michigan, they execute their business throughout the state and empower other current and future developers to create long-term assets within their own communities.Connect with Isaacwww.instagram.com/isaacoswaltisaac@1983company.comConnect with the HostsMichael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedinhttps://linktr.ee/mikesjogrenEmanuele Pani: Clubhouse | Instagram | Facebook | Linkedin
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Oct 21, 2024 • 36min

Ep 212 - Building Your Brand with Erik Cabral

Eric Cabral, a branding and marketing expert with nearly 30 years of experience, shares his journey from corporate life to founding On Air Brands. He provides actionable insights on building personal and business brands, especially in the short-term rental market. The conversation covers simplifying branding efforts, leveraging personal networks, and overcoming imposter syndrome. Eric emphasizes the importance of consistent content creation, serving your audience genuinely, and the long-term value of strategic marketing for sustainable business success.
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Oct 14, 2024 • 28min

Ep 211 - Giving Back Through Short Term Rentals with Debbie Todd

Mike and E sit down with guest Debbie Todd about how she has incorporated giving back into her short term rental business. Debbie shares her journey from acquiring rental properties for personal use to creating a charitable initiative where 5% of booking revenue is donated to charities chosen by her guests. She elaborates on the growth of this mission into a broader community effort, including initiatives like donating goods and participating in local community service. With the goal of inspiring other rental hosts to also engage in charitable activities, Debbie emphasizes the impact of communication and fostering a community among hosts and guests. The episode highlights the value of finding purpose and fulfillment beyond financial success, encouraging listeners to consider the broader impact of their business activities.00:00 Introduction and Welcome00:26 Weather and Gratitude01:32 Introducing Debbie Todd02:58 Debbie's Journey into STRs04:25 The Give Back Initiative09:46 Expanding the Impact19:42 Future Vision and Community Involvement26:00 Final Thoughts and Success TipsDebbie Todd's BioDebbie Todd is a mother of three, physical therapist, and co-founder of The Woodlands at Hocking Hills in Logan, Ohio with her husband Jeff. Together, they remotely manage two multigenerational vacation rentals from Columbus, Ohio. Passionate about giving back, they support 12 charities, sponsor a child through Compassion International, and offer free stays to those in need, all through their vacation rental platform. Since 2021, they’ve contributed nearly $53,000 and volunteered extensively to impact their community. Debbie recently partnered with the Hocking Hills Tourism Association to launch Hocking Hills Gives Back.Debbie's work goes beyond just hosting and hospitality; she actively involves her children, guests, and the community in efforts to make a greater impact, fostering unique and purposeful connections. Her inspiring story has been featured on podcasts, radio shows, and in various publications, including her chapter in Hospitable Host, Volume 3.After years of pursuing her vision and seeking to expand her reach, Debbie partnered with Hospitable Hosts to launch the Hospitable Hosts Impact Community. This initiative provides hosts around the world various opportunities to give back through real estate, strengthening the global impact of the short-term rental community.Connect with Debbiehttps://www.instagram.com/hospitablehostshttps://www.instagram.com/debbie.monti.kayhttps://www.hospitablehosts.com/give-backConnect with the HostsMichael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedinhttps://linktr.ee/mikesjogrenEmanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices
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Oct 7, 2024 • 35min

Ep 210 - Hurricane Helene - 3 Lessons Learned for Airbnb Hosts with Tyler Coon

Mike and E sit down with Tyler Coon from Western North Carolina. The team discusses the impact of a recent storm that resulted in millions losing power. Highlighting the quick recovery efforts, such as linemen from Canada and Mexico working together, the episode provides valuable insights into handling short-term rental challenges during natural disasters. Key topics include setting up a game plan for storm aftermath, dealing with insurance claims, and repurposing properties for disaster relief housing. Listeners are encouraged to have proper insurance, including loss of rents coverage, and strategies to attract long-term and emergency response bookings. Practical steps are shared for protecting property owners, guests, and co-hosts to ensure business continuity even in crisis situations. Additionally, adjustments in marketing and safeguarding operations during emergencies are discussed, emphasizing community support and effective communication.00:00 Rebuilding After the Storm: A Global Effort00:36 Welcome to the Short Term Rental Secrets Podcast01:09 Storm Preparedness and Response03:23 Introducing Tyler Coon: Expert Insights04:56 Tyler's Personal Storm Experience08:45 Navigating Insurance and Repairs15:28 Managing Bookings and Misinformation17:53 Immediate Impact and Response18:25 Handling Cancellations and Prioritizing First Responders19:53 Media Perception vs. Reality22:56 Community Mobilization and Support24:51 Insurance and Co-Hosting Considerations27:01 Long-Term Recovery and Preparedness33:27 Conclusion and Final ThoughtsTyler Coon's BioTyler Coon is the premier real estate agent of choice when it comes to Short Term Rental acquisitions. As your partner in the process of finding your next investment, Tyler and his Savvy Realty team stand by your side. From purchasing directly with Tyler in the North Carolina mountains to other vacation destinations in the country, a Savvy Agent will always be the best choice for your next investment.Connect with Tylerwww.calendly.com/TylerCoonhttps://www.instagram.com/savvy.realty/Connect with the HostsMichael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedinhttps://linktr.ee/mikesjogrenEmanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices
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Sep 30, 2024 • 35min

Ep 209 - Boutique Hotel Con Recap

A mindset of continual learning opens doors. Personal reflections from birthdays and travels lead into key insights from the Boutique Hotel Con, focusing on storytelling as a tool for raising capital. The importance of clarity in investment goals and setting manageable objectives is emphasized. Listeners are encouraged to confront limiting beliefs and embrace a supportive community to foster growth. Additionally, practical strategies for decision-making and maintaining accountability are discussed, making it a rich source for aspiring short-term rental entrepreneurs.
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Sep 23, 2024 • 48min

Ep 208 - Buying Your First Boutique Hotel with Kim Herrlein

Kim Herrlein is an expert in luxury short-term rentals who now focuses on boutique hotels. In this discussion, she shares her journey from managing high-end STRs to transforming hotel properties. Kim emphasizes the importance of acknowledging knowledge gaps and fostering team collaboration. She highlights the unique design challenges and operational differences between short-term rentals and boutique hotels. With a community-driven approach, Kim reveals her strategies for creating curated guest experiences while navigating the evolving hospitality landscape.
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Sep 16, 2024 • 32min

Ep 207 - From Pro Hockey to over 2,000 Real Estate Transactions with Bob Lachance

E interviews Bob LaChance, an ex-professional hockey player turned real estate expert, who has completed over 2000 transactions since retiring in 2004. Bob discusses his extensive real estate journey that includes successful ventures in rehabbing, short sales, and now, virtual assistant services for real estate professionals. He emphasizes the importance of perseverance in the 'long game' of real estate and shares insights on hiring and integrating VAs into a business. Bob also touches on adapting his sports experience to business, maintaining balance, and his future plans in real estate and VA services.00:00 Introduction to the Long Game in Real Estate00:20 Host Introduction and Event Updates00:58 Guest Introduction: Bob LaChance's Journey01:31 Diving into Real Estate Strategies03:02 The Importance of Virtual Assistants05:17 Understanding Short Sales08:34 The Athlete's Mindset in Business12:54 Hiring and Managing Virtual Assistants29:46 Balancing Business and Personal Life30:32 Conclusion and Contact InformationBob Lachance's BioBob Lachance is the founder and CEO of REVA Global, the leading virtual assistant staffing company for real estate professionals. A former professional hockey player, Bob spent eight years on the ice, dividing his time between teams in the United States and Europe. After retiring from hockey, he transitioned to real estate and acquired his first flip in 2004. Over the course of his career, Bob has successfully closed over 2,000 transactions including over 240 deals in 2022 and over 180 in 2023. He is also the co-founder of PurchRock, a real estate investment firm in Connecticut specializing in all types of RE investing including short-term rentals, single-family homes, and more.Connect with Bobhttps://www.instagram.com/revaglobalvahttps://www.facebook.com/trainedvirtualassistantshttps://www.tiktok.com/@revaglobalhttps://www.youtube.com/@revaglobalhttps://www.linkedin.com/company/reva-global-llcConnect with the HostsMichael Sjogren: Short Term Rental Secrets Facebook Group | Clubhouse | Instagram | Youtube | Facebook Page | Linkedinhttps://linktr.ee/mikesjogrenEmanuele Pani: Clubhouse | Instagram | Facebook | Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices
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Sep 9, 2024 • 30min

Ep 206 - Building a Direct Booking Site in 30 Minutes or Less with Gil Chan from CraftedStays

Gil Chan, founder of Crafted Stays, transitioned from a high-income tech career to revolutionize short-term rentals with user-friendly direct booking websites. He shares insights into overcoming the anxiety of relying on platforms like Airbnb and the importance of understanding your ideal guest. Gil discusses effective revenue management strategies and time management tips that emphasize balance and personal joy in business. This engaging conversation highlights the transformative effects of passion in entrepreneurship within the rental market.

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