

The Game with Alex Hormozi
Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Episodes
Mentioned books

69 snips
Jul 22, 2023 • 23min
Calculated Decisions: Risk, Reward, and Entrepreneurship (with Erika Kullberg) Pt.1 - Apr. ‘23 | Ep 567
Dive into the journey of entrepreneurship as the guest reflects on leaving a stable job for the thrill of building a gym. Discover how success is not just about one big moment, but a series of small, calculated efforts. The discussion emphasizes the importance of internal validation and personal accountability in achieving growth. Networking takes center stage, revealing how relationships evolve from education to social media. Finally, hear about the emotional challenges and transformative experiences that shape character traits like patience and discipline.

112 snips
Jul 20, 2023 • 13min
Free Stuff Sells: The Power of Lead Magnets | Ep 566
Discover the transformative power of lead magnets in boosting sales and attracting customers. The importance of delivering real value that entices potential buyers is emphasized. Tips include giving away costly items to lower acquisition costs and understanding the customer journey. Seven essential steps to create effective lead magnets are discussed, focusing on solving clearly defined problems. These strategies can enhance trust and drive long-term customer engagement.

390 snips
Jul 18, 2023 • 44min
Unlocking the Secrets of Ethical Sales Persuasion (GymCon Day 3) - Pt. 1 | Ep 565
Discover how caring for prospects can dramatically improve your sales success. Learn the art of ethical persuasion and the critical role of trust in closing deals. Alex shares strategies for overcoming objections and empowering clients in their decision-making processes. Delve into the importance of making powerful first impressions and addressing psychological barriers to buying. Understand the value of money and time in personal growth, urging a shift from superficial spending to meaningful investments.

252 snips
Jul 15, 2023 • 51min
Accepting the Truth: The Reality of Success (with Andy Frisella) Pt.3 - Mar. ‘23 | Ep 564
Andy Frisella, a successful entrepreneur and host, joins Alex Hormozi to discuss the realities of achieving business success. They emphasize the need for exceptional skill development and the value of accepting critical feedback. The conversation touches on the importance of disassociating personal identity from business outcomes and taking personal responsibility for success. They also share insights on transforming adversity into strength and the significance of living in the present moment with gratitude.

31 snips
Jul 13, 2023 • 9min
The M.A.G.I.C Offer Formula | Ep 563
Discover the MAGIC Offer formula to craft irresistible marketing headlines that stand out in local markets. Alex breaks down each element—Magnetic, Avatar, Goal, Indicate, and Container—offering insights on how to quickly generate variations. Learn strategies to combat consumer fatigue by refreshing offers frequently and using clever wording. Plus, get practical tips on understanding your audience demographics to maximize conversions. It's all about creating compelling and effective messages that resonate and drive results!

76 snips
Jul 11, 2023 • 9min
3 Questions To Ask Yourself For Product And Service | Ep 562
Discover the secrets to creating products that thrive on word-of-mouth growth. Learn three pivotal questions to enhance value, improve profitability, and elevate customer experiences. Delve into strategies that small entrepreneurs can adopt to drive sales effectively. Uncover how the ultra-wealthy enhance their success by compounding efforts, and find out why a product’s intrinsic value is crucial for sustainability in business. This episode is packed with insights for anyone looking to stand out in the marketplace.

241 snips
Jul 8, 2023 • 1h 7min
The Value of Pain In The Pursuit of Success (with Andy Frisella) Pt.2 - Mar. ‘23 | Ep 561
In a thought-provoking discussion, entrepreneur Andy Frisella shares his insights on the value of doing the right thing, emphasizing how ethical choices pave the path to long-term success. He delves into the significance of selflessness in creating opportunities and the importance of genuine connections over mere metrics. The conversation also covers the powerful role of quality products in fostering customer loyalty and the necessity of authenticity in business relationships. Frisella’s wisdom highlights that personal growth often springs from adversity.

208 snips
Jul 6, 2023 • 31min
More, Better, New: The Order of Strategic Leverage(GymCon Day 1) - Pt. 2 | Ep 560
In a captivating discourse, Alex delves into the art of prioritizing high-impact tasks for business growth. He argues that success hinges on addressing core issues rather than chasing flashy marketing tricks. Incremental improvements are touted as key to thriving businesses, promoting consistent execution over quick fixes. Alex also highlights essential branding concepts and the importance of operational efficiency in scaling effectively. This talk is a treasure trove of insights for entrepreneurs eager to refine their strategies and enhance customer satisfaction.

138 snips
Jul 4, 2023 • 28min
The Power of Prioritization: Making Every Move Count (GymCon Day 1) - Pt. 1 | Ep 559
Discover how to maximize profits in gym businesses by identifying key constraints. Learn about the delicate art of branding and the importance of cultivating valuable associations with customers. Gain insights on effective prioritization for high-return opportunities and the value of hiring top talent. The conversation dives into the necessity of addressing underperformance within teams, encouraging tough yet essential conversations for growth. Tune in for powerful strategies that focus on making every move count!

70 snips
Jul 1, 2023 • 57min
Reps, Sales, and Pounding the Meat (with Andy Frisella) Pt.1 - Mar. ‘23 | Ep 558
Andy Frisella, a successful entrepreneur and host of REAL AF, dives deep with Alex Hormozi about his evolution from a gym owner to a thriving businessman. They discuss groundbreaking sales strategies that allowed Alex to launch five gyms with zero capital. The conversation highlights invaluable lessons from repetition and the importance of leadership in sales. They also touch on how facing pressure can ignite creativity, turning setbacks into opportunities for growth and showcasing the resilience required in the entrepreneurial journey.