

The Contractor Fight with Tom Reber
Tom Reber
Stop stressing out about your contracting business and take back control. The Contractor Fight is bringing respect and dignity back to the trades one contractor at a time. Discover how to market, sell, and consistently produce your projects at a profit with industry expert and powerful motivator Tom Reber.
Stop stealing from your family.
Earn what you're worth.
Build a business that serves you.
Stop stealing from your family.
Earn what you're worth.
Build a business that serves you.
Episodes
Mentioned books

Nov 13, 2025 • 8min
TCF1073: Stop Being Your Town's Best Kept Secret with Joey Yak
Are you the best-kept secret in your town? It's time to change that mindset! Discover how to dominate your local market with effective video marketing strategies. Joey Yak reveals the 'Zone Method' to connect with your audience and shares the C4 strategy for success: Creativity, Consistency, Communication, and Convenience. Learn why being known is more critical than just being good at what you do. Say goodbye to waiting for referrals and start building a brand that everyone in your community recognizes!

Nov 8, 2025 • 18min
TCF1072: You Can't Scale Without This
Derek Johnson and Tim Cutroni dive into the importance of Standard Operating Procedures (SOPs) for scaling businesses effectively. They highlight how disorganization can hinder growth and the necessity of structured deposit and draw systems. The duo shares tips on avoiding seasonal chaos and creating reliable procedures that become second nature to teams. With a focus on documentation during busy times and fostering a culture of accountability, they advocate for SOPs as a vital flight plan for success, ensuring long-term stability and profitability.

Nov 6, 2025 • 8min
TCF1071: The Truth: You’re 20% Too Cheap (Raise Prices Today)
Struggling to see profits despite hard work? Discover why raising your prices is essential for your bottom line. Learn to track crucial financial metrics and eliminate waste in your business. Audit your overhead costs like a pro and delegate low-value tasks to focus on what truly matters. Plus, get a practical checklist to double your profit without taking on more jobs. It’s time to shift from handyman to profit surgeon and reclaim your financial success!

Nov 1, 2025 • 16min
TCF1070: The Real Cost of Poor Communication
Effective communication can make or break a contracting business. Misunderstandings contribute to client dissatisfaction, leading to wasted marketing dollars. Discover how many customers still feel ignored despite automation. Voice and video communication can resolve issues faster than endless texts. Using short video messages can humanize interactions and build trust. Plus, learn about identifying your personal 'communication word' to enhance your relationships. Don't underestimate the cost of poor communication!

Oct 30, 2025 • 8min
TCF1069: Your Sales Problem Isn't Leads. It's THIS.
Are you stuck in the contractor hamster wheel? Discover the Shin Fu sales process to regain control and confidence. Learn how to identify client motives and set realistic budgets right from the start. Ensure all decision-makers are involved to avoid wasting time. Charge consultation fees to filter serious buyers from tire-kickers. It's time to own your worth and transform your business from a hobby into a thriving enterprise. Ready to elevate your sales game?

Oct 25, 2025 • 16min
TCF1068: Contractors: You’re Talking to the Wrong Person
Who’s really making the buying decision? Spoiler: it’s not always the one you think.In this episode of The Contractor Fight Sales Podcast, Tim and Derek break down the critical Influencer step of the Shin-Fu sales process. They share real stories of when contractors thought they were talking to the right person—only to find out later that the real driver of the project was someone else entirely.You’ll learn:How to identify the true influencer before it’s too late.The “kiss of death” mistake contractors make on sales calls.How to keep both spouses (or decision makers) engaged and aligned.Why practicing, role playing, and clear SOPs make closing easier.👉 Stop guessing who’s in charge of the sale—start winning more jobs with clarity.=================================================☎️ Book a free 15-minute Growth Call and see how BATTLEGROUND helps you finally move forward.→ Book here: https://go.thecontractorfight.com/15min-free-call=================================================== Rate the Podcast ==Help your fellow contractors find the podcast! Please leave a rating/review.Apple PodcastsSpotify

15 snips
Oct 23, 2025 • 46min
TCF1067: Cashflow Survival Guide for Contractors with Kortney B. Farhat
Kortney B. Farhat, founder of Coastal Kapital and finance expert, joins to share critical cashflow survival strategies for contractors. They discuss why cashflow management should take precedence over profit, especially during economic downturns. Kortney highlights creative financing options, including leveraging equipment as collateral, and offers insights into smart tax strategies like Section 179. She stresses the importance of maintaining client relationships and effectively communicating with creditors to navigate tough times.

Oct 18, 2025 • 33min
TCF1066: The Consultation Playbook (Stop Losing Jobs Before You Even Start)
Let's grow your business → Book here: https://go.thecontractorfight.com/15min-free-callContractors, listen up: consultations are where you win or lose the job.In this episode, Derek and Tim break down what separates pros from amateurs when it comes to running consultations that build trust and land contracts. You’ll hear:Why communication and preparedness matter more than you thinkThe difference between showing up sloppy vs showing up like a proHow to flip between your “sales hat” and your “helper hat”Why consultation style is less about scripts and more about being true to you👉 Whether you’re the over-prepared clipboard guy or the “fly by the seat of your pants” type, this episode will show you how to dial in your consultation game.=================================================☎️ Book a free 15-minute Growth Call and see how BATTLEGROUND helps you finally move forward.→ Book here: https://go.thecontractorfight.com/15min-free-call=================================================== Rate the Podcast ==Help your fellow contractors find the podcast! Please leave a rating/review.Apple PodcastsSpotify

Oct 16, 2025 • 1h 8min
TCF1065: The Wolf That Bled Out - Marketing Truths with Joshua T. Osborne
Ready for more leads and sales this year? -> https://www.noexcusesmedia.com/Tom sits down with Joshua T Osborne, his partner at No Excuses Media, for a conversation that hits different.Josh's story isn't some polished LinkedIn bullshit. He was given up for adoption at 12, worked construction instead of going to school, built a multimillion-dollar moving company, had a heart attack at 28, lost everything to cocaine and bad decisions, then rebuilt from scratch. Now he and Tom run No Excuses Media, helping contractors stop getting bled dry by marketing vultures.This episode is about surviving your own mistakes, spotting the wolves disguised as "experts", and building something that actually lasts.You'll learn:Why most marketing "experts" have never swung a hammer (and why that matters)The Eskimo wolf story: how contractors keep licking the blade that's killing themJoshua's collapse and comeback - 360lbs, broke, and one ultimatum away from losing his wifeWhat actually works in contractor marketing (hint: it's not the latest TikTok trend)How to kill the greed, trust the data, and stop making emotional business decisionsWhy success leaves clues, (and how to steal what's already working)Bottom line: Stop chasing hype. Start building systems. And quit letting people who've never done what you do tell you how to run your business.Raw. Real. No bullshit.Welcome to The Fight.Ready for more leads and sales this year? -> https://www.noexcusesmedia.com/== Rate the Podcast ==Help your fellow contractors find the podcast! Please leave a rating/review.Apple PodcastsSpotify

Oct 9, 2025 • 6min
TCF1064: Growing in a Down Market
Most contractors panic when the market slows — they pull back on spending, stop marketing, and start hoping for the best. That’s not how you grow.In this episode, Tom breaks down what it takes to thrive in a down market: discipline, focus, and the guts to play offense when everyone else plays defense.You’ll learn how to position your business for massive growth — no matter what the economy does.⚔️ If you’re ready to fight smarter, not harder, check out War Room:👉 https://thecontractorfight.com/war-room-waitlist/War Room is for contractors doing $1M+ who are ready to lead, scale, and dominate — even in tough markets.== Rate the Podcast ==Help your fellow contractors find the podcast! Please leave a rating/review.Apple PodcastsSpotify


