The Grow Your Private Practice Show

Do you find yourself cringing at the thought of calling yourself an expert?You're not alone.Many counsellors struggle with this, often brushing off compliments from clients with, "Oh, but you did all the work!"But avoiding the 'E' word could be holding you back.It impacts your confidence, makes it harder to attract clients, and ultimately affects your income.So if you’ve been holding back from stepping into your expertise, this episode is for YOU.Let's get you seen, valued, and fully booked.Links to followJoin the Grow Your Private Practice membershipExplore 1:1 Services:Directory Revival: I’ll help you tweak your directory profile to attract more clients.Get Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you back. These services light me up, and I love seeing the transformation in my clients.And for all my free and paid resources START HERE

The online world is noisy, and grabbing attention can feel like an uphill battle. But there’s one timeless tool that still works just as well today as it did thousands of years ago - storytelling.In this episode, I’m joined by seasoned storyteller and journalist Jackie Wilson to explore how storytelling can transform your marketing, helping you create deep and lasting connections with your audience.Jackie is the founder of BrickHouse, a content creation company, and has over 30 years of experience as a journalist, writer, and media trainer across three continents. She’s spent the last decade helping business owners harness the power of storytelling to stand out and connect with their audience.Connect with JackieBrick-House.UKFacebookLinkedInInstagramLinks to followRead more about storytelling in blogs: The Power of Storytelling in Your BlogNeed help with blogging for your private practice? Join the Grow Your Private Practice membership for support, ideas, and guidance to make content creation easier and more effective For all my free and paid resources, START HERE

Do you ever feel like you’re falling behind in private practice? Like no matter what you do, there’s always more you should be doing? Well, you’re not alone. But the good news is, you don’t need to do everything: you just need to focus on doing a little better than yesterday. In this episode, I share a simple but powerful mindset shift for counsellors that will help you let go of overwhelm, take meaningful action, and finally start seeing progress. If you’re tired of feeling stuck, this is for you!Links to followUzoma, improving her home by 1% every dayHow to stop comparing yourself to other therapists How to stay productive, even on low energy daysFor all my free and paid resources START HERE

Discover how therapists can harness AI tools like ChatGPT to enhance their blogging skills! Learn practical strategies for integrating AI while keeping your unique voice intact. It's all about using AI as a supportive sidekick, not a replacement. Emphasizing the warmth and personality behind the words, the discussion showcases the balance between technology and authenticity in connecting with potential clients. Plus, dive into the power of storytelling to make your blogs stand out!

Discover the perks of being your own boss and the endless possibilities for adapting your practice. Explore how embracing change can rejuvenate your passion and well-being. Learn innovative strategies like walk and talk therapy and the importance of authentic communication. Understand how fee adjustments can align with your evolving services, while sharing insights on enhancing your writing skills to engage clients. Tune in for actionable steps to help your practice thrive.

Struggling with your online directory listing? Discover why it might not be attracting clients and learn if it's really worth the investment. Explore practical tips to enhance your profile using the 3 C’s: Connection, Conversational, and Competent. Unveil a new service designed to transform your directory listing into a client magnet. Don’t let your listing fade into the background—make it work harder for you!

Discover the secrets to creating a private practice that truly reflects your unique self. Embrace authenticity by engaging in self-reflection and journaling, with tips for maintaining the habit. Learn how aligning your practice with personal values can lead to enhanced fulfillment and satisfaction. Explore innovative methods, including a digital app, to boost your writing journey. It's all about building a thriving practice that works for you, on your own terms!

Do you dread making mistakes in public? You're not alone! The speaker shares a humorous incident of accidentally publishing an unedited podcast, illustrating the fear of visibility. Discover how these experiences can teach us to embrace our authenticity and lessen the weight of judgment. Mistakes can actually lead to growth and connection, encouraging you to share your voice without fear. It's a refreshing take on overcoming anxiety and stepping into your true self!

Discover the hidden costs of working with wrong-fit clients and how they drain your energy and confidence. Learn to identify red flags and attract your ideal clients with actionable tips. Gain insights into the emotional toll mismatched relationships can have on your practice. By understanding your unique strengths, you can foster thriving connections and create a more satisfying therapy experience. Transform your practice and boost your confidence by focusing on the clients you love to work with.

In this discussion, Caz Binstead, a therapist and author focused on ethical private practices, explores the vital role of authenticity in marketing for therapists. She argues against the traditional 'blank slate' approach, emphasizing that genuine self-disclosure can foster trust and connection with clients. Caz shares practical strategies to showcase one's personality while maintaining professionalism. They also delve into the importance of ethical principles and collaboration among practitioners, reshaping how therapy is perceived in a competitive landscape.