

The Grow Your Private Practice Show
Jane Travis
I’m Jane Travis and I’m an ex counsellor that now works with other therapists to grow their private practice, hence the name of the show.
I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing, with a special love of all things blogging.
Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.
The truth is, the thing that really drives me, is helping counsellors - counsellors like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.
And importantly, to get paid properly to do so.
Because you have the freedom and choice to run a thriving private practice whilst also creating a fulfilling life for both yourself and your family.
If you want that too, please click subscribe. I hope you enjoy listening.
I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing, with a special love of all things blogging.
Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.
The truth is, the thing that really drives me, is helping counsellors - counsellors like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.
And importantly, to get paid properly to do so.
Because you have the freedom and choice to run a thriving private practice whilst also creating a fulfilling life for both yourself and your family.
If you want that too, please click subscribe. I hope you enjoy listening.
Episodes
Mentioned books

May 15, 2025 • 30min
A Therapist’s Guide to Creative Journaling, with Julie Kuhn
We all know journaling can be a powerful tool for reflection and healing but what if the words just won’t come? Or what if journaling feels like another task you’re “failing” at?In this episode, I sit down with Creative Arts Counsellor, Julie Kuhn to explore a different way of journaling.. one that uses colour, movement, and playful marks instead of words.We talk about how creative journaling can help you (and your clients) reconnect with yourself, let go of perfectionism, and process emotions in a way that feels freeing and pressure-free.And if in the Grow Your Private Practice membership, keep an eye out. Julie will soon be running a creative journaling workshop where we’ll explore this together.About Julie Kuhn:Julie Kuhn is a Creative Arts Counsellor who blends traditional therapeutic approaches with creativity, nature, and expressive journaling to help people step into their true selves. She works with individuals who are ready to break free from people-pleasing, rebuild confidence, and reconnect with who they really are gently but powerfully.She runs monthly workshops inside the Creative Counsellors membership and has contributed to Creative Counselling with Adults (The Creative Counselling Collection).With a deep belief that healing doesn’t have to happen in neat sentences, Julie’s work centres around playful, out-of-the-box techniques that support self-awareness, emotional expression, and personal growth.Creative journaling is at the heart of her practice, offering a pressure-free, empowering way to process emotions when words alone aren’t enough.Julie regularly shares her expertise through monthly workshops inside the Creative Counsellors membership, inspiring therapists to explore creativity in their own work.She has also contributed two creative interventions to Creative Counselling with Adults, part of The Creative Counselling Collection curated by Tanja Sharpe.Whether she’s holding space for clients or guiding fellow therapists, Julie invites people to rediscover their voice, creativity, and inner strength, one playful mark at a time.Connect with Julie:Instagram: @counsellorjulesWebsite: Counselling For You CornwallLinkedIn: Julie Kuhn creative arts counsellorGrab Julies FREE Journaling Workbook HEREFor details of Julies monthly creative art journalling workshops with the Creative Counsellors membership, click HERE Links to followJoin the Grow Your Private Practice MembershipExplore 1:1 services to get unstuck:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backThe Complete Support Package: Ready to take your practice to the next level? Let's make it happen together!And if you're looking for additional resources, check START HERE

May 8, 2025 • 16min
How to Make Marketing More Interesting and Enjoyable (200 Episodes In)
When I started this podcast, I wasn’t sure I’d even make it past 12 episodes.Now? We’ve hit 200.In this special episode, I’m sharing the honest, behind-the-scenes lessons podcasting has taught me about confidence, creativity, and growing a private practice.Whether you’re thinking of starting something new or scared to take the next step.. this one’s for you.Plus, I’m celebrating 200 episodes and 7 years of Grow Your Private Practice with a special anniversary offer: join the membership for just £7 for your first month.Listen in, feel inspired, and maybe… treat your next idea as an experiment too.Links to followJoin the Grow Your Private Practice Membership - £7 for your first month (offer ends 5pm 9th May 2025)!This is what's happening in May;My brand new masterclass: Blogging to Attract More Clients2x ‘Get It Done’ co-working hours Personalised support during our live Q&A callsA full training library on mindset, content, marketing & moreA supportive community that gets itExplore 1:1 services to get unstuck:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backThe Complete Support Package: Ready to take your practice to the next level? Let's make it happen together!And if you're looking for additional resources, check START HERE

May 1, 2025 • 16min
7 Lessons From 7 Years Helping Therapists Grow Their Private Practice
What if what’s holding you back from getting more clients isn’t your website or your pricing but your mindset, boundaries, or fear of visibility?In this special anniversary episode, I’m sharing the 7 biggest lessons I’ve learned from 7 years of helping counsellors grow their private practices.These are the lessons that make marketing feel simpler, more human, and way less overwhelming.. the ones that help you take action (even when it feels scary), build confidence, and start getting found by more of the right clients.Whether you’re just starting out or feeling stuck in a rut, this episode will help you reconnect with what matters most.🎉 And to celebrate the 7th anniversary of the Grow Your Private Practice membership, you can join for just £7 until 9th May 2025.Links to followJoin the Grow Your Private Practice Membership - £7 for your first month!This is what's happening in May;My brand new masterclass: Blogging to Attract More Clients2 ‘Get It Done’ co-working hours Personalised support during our live Q&A callsA full training library on mindset, content, marketing & moreA supportive community that gets itExplore 1:1 services to get unstuck:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backThe Complete Support Package: Ready to take your practice to the next level? Let's make it happen together!And if you're looking for additional resources, check START HERE

Apr 24, 2025 • 10min
The Get It Done Hour: One Simple Habit That Can Change Everything
Do you keep putting off your marketing tasks even though you really want to grow your private practice?You’re not alone.In this episode, I'll share a simple, low-pressure habit that’s helping therapists break the procrastination cycle and finally take consistent action: the Get It Done Hour.It’s one hour, one task, and no faff – a gentle but powerful way to build momentum without burnout.You’ll learn why it works, how to start your own Get It Done habit, and 10 simple marketing tasks you can tackle in your next session.Links to followFocusmateThe Complete Support PackageJoin the Grow Your Private Practice membership for support, systems and accountabilityExplore 1:1 services to get unstuck:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backAnd if you're looking for additional resources, check START HERE

Apr 17, 2025 • 16min
How to Hear Your Inner Cheerleader (When Your Inner Critic Won’t Quit)
Does your inner critic have the mic again, saying things like “You’re not ready,” “You don’t know enough,” or “Who do you think you are?”Yes… me too sometimes.In this episode, we explore how to turn down the volume on THAT voice and start tuning into your inner cheerleader instead.The one who reminds you that you’re already enough, that you’ve done hard things before, and that you can do brave things, even if you're doing them scared.You’ll learn practical ways to reconnect with encouragement, build confidence, and feel more supported especially when you’re stepping outside your comfort zone.Links to followThe Complete Support PackageJoin the Grow Your Private Practice membership for support, systems and accountabilityExplore 1:1 services to get unstuck:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backAnd if you're looking for additional resources, check START HERE

Apr 10, 2025 • 8min
Too Busy to Market Your Private Practice? Here’s What’s Really Holding You Back
Feeling overwhelmed with marketing your private practice? Discover the underlying reasons therapists struggle with marketing and learn actionable strategies to overcome them. Tune in for insights that can help you attract more clients without adding to your workload to find time to market your private practice.Spoiler: it’s often not about time at all.If marketing feels heavy, overwhelming or just something you keep putting off, this one’s for you.Let’s shift the story you’re telling yourself, and take back your power.Links to followJoin the Grow Your Private Practice membership for support, systems and accountabilityExplore 1:1 services to get unstuck:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backAnd if you're looking for additional resources, check START HERE

Apr 3, 2025 • 44min
How Mindfulness Can Support You in Private Practice, with Karen Lafferty
Feeling overwhelmed, running on empty, or just craving a bit of headspace?You’ve probably recommended mindfulness to clients, but are you giving yourself that same care?In this episode, I’m joined by counsellor and mindfulness teacher Karen Lafferty for a grounded, practical chat about how mindfulness can support you in both your work and your wellbeing.This isn’t about clearing your mind or lighting incense. It’s about simple ways to feel more present, less frazzled, and more able to show up for yourself as well as your clients.Whether you’re mindfulness-curious, cautious, or already on the path, this episode will help you slow down, breathe, and remember that you’re allowed to take up space too.Who is Karen Lafferty?Karen is a BACP Accredited online counsellor and supervisor, dedicated to guiding individuals through grief and other life transitions. With a person-centred, integrative approach, she fosters a compassionate and safe space for clients to explore their emotions and develop personalised strategies for healing and growth. As a BAMBA Registered Mindfulness Teacher, Karen is qualified to teach mindfulness practices, including the Mindfulness Association’s Mindfulness Based Living Course. Her commitment to creating a nurturing environment empowers clients to navigate their unique paths towards well-being and transformation.Links to followFree gift + course from Karen:Get your free mindfulness meditationFind out more about Karen’s coursesConnect with Karen:WebsiteFacebookInstagramLinkedInOther links mentioned:Trauma Sensitive Mindfulness – David TreleavenThe Mindfulness AssociationNeed support with blogging or marketing your private practice?🌱 Join the Grow Your Private Practice membership for monthly support, guidance, and community that helps you show up and get found (without burning out or selling your soul).Or browse all my free and paid resources: START HERE

Mar 27, 2025 • 16min
Blogging for Therapists: 4 Myths Holding You Back
Feel like blogging just isn’t working for you or that you’re not cut out for it?In this episode, we’re busting 4 common blogging myths that hold counsellors back. From “I can’t write” to “no one reads blogs anymore,” I’ll walk you through what’s actually true and how to blog with more confidence, clarity, and connection.Whether you’ve dabbled in blogging or are just getting started, this episode will help you stop second-guessing yourself and start writing in a way that feels good and gets results.Links to followEp 169: The Therapist's Guide to Blogging for Practice GrowthEp 40: From 'I Can't Write' to Published Author with Zoe ClementsPolly Clover’s post on whether people still read blogsInside the Grow Your Private Practice membership, I help counsellors blog with confidence so they have fewer “why do I even bother?” moments. Check here for more detailsExplore 1:1 Services:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backAnd if you're looking for additional resources, check START HERE

Mar 20, 2025 • 18min
Feel Awkward Marketing Yourself? Here’s How to Make It Easier
Let’s be honest, marketing your counselling practice can feel really uncomfortable.Like you’re standing in the middle of a crowded room, waving your arms, and shouting, “Pick me! Pick me!”And that just feels soooooo wrong.But here’s the thing - you don’t have to “sell yourself” at all. There’s a small but powerful tweak that makes marketing way easier.In this episode, I’ll walk you through:✨ Why marketing feels so icky for counselling✨ The simple shift that makes it feel natural✨ How blogging can help you market with less stress✨ Why this approach works (and why you shouldn’t stop there)Marketing doesn’t have to be painful. Let’s make it work for you, not against you.Links to followJoin the Grow Your Private Practice membershipExplore 1:1 Services:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backAnd if you're looking for additional resources, check START HERE

Mar 13, 2025 • 14min
Clients Need Hope, Not Guarantees: Here’s How to Provide It
If you’ve ever held back from talking about the benefits of counselling because you’re afraid of making promises you can’t guarantee, this one’s for you.It makes sense. You’re an ethical counsellor, and counselling isn’t a quick fix. But the problem is that potential clients need some reassurance before they take that first step.They’re feeling lost, overwhelmed, maybe even hopeless. They want to believe counselling can help, but they’re not sure. And if your marketing is vague or filled with clinical jargon, they’ll move on.So, if you struggle to put into words how counselling helps (without overpromising), listen in.Links to followMy previous blog 'Can you help your therapy clients (and do they know it)'My book coach Dale DarleyBuy my bookJoin the Grow Your Private Practice membershipExplore 1:1 Services:Directory Revival: I’ll help you tweak your directory profile to attract more clientsGet Focused, Take Action: Dive deep into your niche, website copy, or anything else holding you backAnd if you're looking for additional resources, check START HERE