The Grow Your Private Practice Show
Jane Travis
I’m Jane Travis and I’m an ex counsellor that now works with other therapists to grow their private practice, hence the name of the show.
I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing, with a special love of all things blogging.
Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.
The truth is, the thing that really drives me, is helping counsellors - counsellors like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.
And importantly, to get paid properly to do so.
Because you have the freedom and choice to run a thriving private practice whilst also creating a fulfilling life for both yourself and your family.
If you want that too, please click subscribe. I hope you enjoy listening.
I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing, with a special love of all things blogging.
Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.
The truth is, the thing that really drives me, is helping counsellors - counsellors like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.
And importantly, to get paid properly to do so.
Because you have the freedom and choice to run a thriving private practice whilst also creating a fulfilling life for both yourself and your family.
If you want that too, please click subscribe. I hope you enjoy listening.
Episodes
Mentioned books
Feb 6, 2025 • 27min
How I Use (and Don’t Use) ChatGPT for Blogging: A Therapist’s Guide
Discover how therapists can harness AI tools like ChatGPT to enhance their blogging skills! Learn practical strategies for integrating AI while keeping your unique voice intact. It's all about using AI as a supportive sidekick, not a replacement. Emphasizing the warmth and personality behind the words, the discussion showcases the balance between technology and authenticity in connecting with potential clients. Plus, dive into the power of storytelling to make your blogs stand out!
8 snips
Jan 30, 2025 • 20min
Why Adapting Your Practice Leads to Success
Discover the perks of being your own boss and the endless possibilities for adapting your practice. Explore how embracing change can rejuvenate your passion and well-being. Learn innovative strategies like walk and talk therapy and the importance of authentic communication. Understand how fee adjustments can align with your evolving services, while sharing insights on enhancing your writing skills to engage clients. Tune in for actionable steps to help your practice thrive.
7 snips
Jan 23, 2025 • 12min
Are You Getting Clients from Your Online Directory Listing?
Struggling with your online directory listing? Discover why it might not be attracting clients and learn if it's really worth the investment. Explore practical tips to enhance your profile using the 3 C’s: Connection, Conversational, and Competent. Unveil a new service designed to transform your directory listing into a client magnet. Don’t let your listing fade into the background—make it work harder for you!
8 snips
Jan 9, 2025 • 17min
How to Build a Private Practice That Works for You
Discover the secrets to creating a private practice that truly reflects your unique self. Embrace authenticity by engaging in self-reflection and journaling, with tips for maintaining the habit. Learn how aligning your practice with personal values can lead to enhanced fulfillment and satisfaction. Explore innovative methods, including a digital app, to boost your writing journey. It's all about building a thriving practice that works for you, on your own terms!
6 snips
Dec 19, 2024 • 14min
Fear of making mistakes? What I Learned from My Podcast Faux Pas
Do you dread making mistakes in public? You're not alone! The speaker shares a humorous incident of accidentally publishing an unedited podcast, illustrating the fear of visibility. Discover how these experiences can teach us to embrace our authenticity and lessen the weight of judgment. Mistakes can actually lead to growth and connection, encouraging you to share your voice without fear. It's a refreshing take on overcoming anxiety and stepping into your true self!
7 snips
Dec 12, 2024 • 22min
The Hidden Costs of ‘Wrong-Fit’ Clients: Protecting Your Practice and Your Energy
Discover the hidden costs of working with wrong-fit clients and how they drain your energy and confidence. Learn to identify red flags and attract your ideal clients with actionable tips. Gain insights into the emotional toll mismatched relationships can have on your practice. By understanding your unique strengths, you can foster thriving connections and create a more satisfying therapy experience. Transform your practice and boost your confidence by focusing on the clients you love to work with.
8 snips
Dec 5, 2024 • 45min
From Blank Slate to Authentic Voice: Why Your Marketing Needs to Show Who You Are, with Caz Binstead
In this discussion, Caz Binstead, a therapist and author focused on ethical private practices, explores the vital role of authenticity in marketing for therapists. She argues against the traditional 'blank slate' approach, emphasizing that genuine self-disclosure can foster trust and connection with clients. Caz shares practical strategies to showcase one's personality while maintaining professionalism. They also delve into the importance of ethical principles and collaboration among practitioners, reshaping how therapy is perceived in a competitive landscape.
Nov 28, 2024 • 30min
Can I Make a Living as a Therapist?
In this episode, I’m exploring whether it’s possible to make a good living as a counsellor (spoiler: YES, it is!) and sharing 8 actionable steps to help you thrive in private practice. Whether you’re just starting out or looking to grow, these tips will give you clarity, focus, and confidence to take your business to the next level.If you’ve ever felt overwhelmed by marketing, struggled with mindset issues, or wondered if private practice is really sustainable, this episode is for you.Links to followBlog: Why There’s No Better Time to Be a TherapistEpisode 114: 8 Ways to Make the Most of Your TimeFor more of my free and paid resources: janetravis.co.uk/starthereDon’t forget to subscribe for more practical marketing tips and strategies to grow your private practice!
Nov 21, 2024 • 17min
5 Christmas Blog Topics Therapists Can Write (and Repurpose Every Year)
The festive season is almost on us, and while for many it's full of twinkly lights and Baileys, it can also be a tricky time for many people.That’s why, in this episode, I’m sharing 5 Christmas blog topics you can write to help your readers navigate the challenges the season can bring.From coping with loneliness to managing tricky family dynamics, these blog ideas will not only provide valuable support to your audience but can also boost your visibility and the best bit? You can repurpose them every single year!So let’s get cracking on how you can create helpful, evergreen Christmas content for your private practice.Links to followLast week's podcast The Power of Storytelling in Your BlogJoin us in the Grow Your Private Practice membership and up your blogging game so you get found by more of your ideal clients.For all my free and paid resources www.janetravis.co.uk/starthere
6 snips
Nov 14, 2024 • 29min
The Power of Storytelling in Your Blog
Discover how storytelling can elevate your blog from ordinary to extraordinary. Learn why sharing personal experiences fosters trust and connection with readers. Explore practical tips for weaving relatable anecdotes into your writing. Understand the impact of narratives on learning, especially for those with ADHD. Find out how to balance personal storytelling while maintaining boundaries. Unlock the power of storytelling to enhance engagement and make your content unforgettable.
