

The Grow Your Private Practice Show
Jane Travis
I’m Jane Travis and I’m an ex counsellor that now works with other therapists to grow their private practice, hence the name of the show.
I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing, with a special love of all things blogging.
Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.
The truth is, the thing that really drives me, is helping counsellors - counsellors like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.
And importantly, to get paid properly to do so.
Because you have the freedom and choice to run a thriving private practice whilst also creating a fulfilling life for both yourself and your family.
If you want that too, please click subscribe. I hope you enjoy listening.
I’m the author of the Grow Your Private Practice book and also run the Grow Your Private Practice membership, where counsellors can get together and learn all about marketing, with a special love of all things blogging.
Okay, that’s the official stuffy 'about me' bit out of the way, because honestly, it’s so much more than that.
The truth is, the thing that really drives me, is helping counsellors - counsellors like you - to get more freedom and choice into your life so can work when you want to, how you want to and with the issues that you’re passionate about.
And importantly, to get paid properly to do so.
Because you have the freedom and choice to run a thriving private practice whilst also creating a fulfilling life for both yourself and your family.
If you want that too, please click subscribe. I hope you enjoy listening.
Episodes
Mentioned books

Sep 12, 2024 • 31min
From Self-Doubt to Self-Confidence: 8 Strategies for Therapists to Overcome Imposter Syndrome
Explore the struggles of imposter syndrome faced by therapists and how it fosters feelings of inadequacy. Discover practical strategies to build confidence, including humor and journaling. Learn to transform negative self-talk through blogging and affirmations. Dig into tools like the emotional freedom technique to boost self-esteem. Don't miss the importance of celebrating achievements and ongoing education in the journey toward personal and professional growth.

Sep 5, 2024 • 23min
The Therapist’s Guide to Blogging for Practice Growth
In today's digital landscape, therapists can thrive by embracing content marketing. The discussion highlights the power of blogging as an ethical tool for attracting clients and establishing credibility. Personal experiences and practical strategies showcase how sharing valuable insights fosters genuine connections. The importance of authentic engagement over aggressive tactics is emphasized, making it clear that you don't need to be a marketing expert to make a positive impact in your practice.

Feb 8, 2024 • 11min
Why I'm Pausing the Podcast
NEWS: I'm restarting the podcast on 5th Septrember 2024, so be sure to subscribe so you don't miss an episode.I’ve talked a lot about the importance of consistency AND the power of taking breaks when you run a private practiceAnd I’ve also talked about the importance of self care and the need to change, grow and develop. So today I’m sharing why, after 168 consistent weekly episodes, I’ve decided to hit pause on the podcast.LinksFREE and paid resources

Feb 1, 2024 • 23min
5 Simple Ways to Conserve Energy For You AND Your Practice
Post-Christmas, everything feels a bit... off, doesn't it? The excitement of the festive season is behind us, and we're left with cold weather and what feels like an eternity until springAnd there's this gnawing anxiety about whether your counselling practice will weather the storm of the cost of living crisis. Fun times, right? But before we decide to hibernate until spring, I've been toying with an idea. Let's call it the 'work diet.' It's about doing a Marie Kondo on our professional lives, keeping only what truly 'sparks joy'—or, you know, actually benefits our practice—and ditching the rest. Because maybe, just maybe, simplifying is the secret to not just surviving but thriving right now.So in this episode I share 5 simple ways to conserve your valuable energy for both you and your practice.

Jan 25, 2024 • 51min
Making Videos for Social Media: A Therapist's Guide
Do you take advantage of video in your marketing, whether that’s on your website, social media, YouTube or somewhere else?There’s no denying it, video has become increasingly important in marketing. So if you’re thinking of utilising the power for your own practice but don’t know where to start this is for you. _____________________________If you don't use video on your marketing, could it be that you…Maybe you have a fear of visibility?Perhaps a fear of being trolled?Maybe you’re not sure what to say?Or maybe the tech scares you?If you answered yes to any - or all of those, this is the episode for you, because we are exploring making videos for social media and I’m delighted to have therapist and YouTuber Sarah Dosanjh here as my guest. Sarah wrote the book ‘I can’t stop eating’ and co-hosts the podcast ‘Life After Diets’. But she has her own successful YouTube channel ‘The Binge Eating Therapist’ since 2019, and as such knows a thing or two about using video.Today Sarah shares some advice aboutHow to get startedManaging fears around visibilityWhat tech you will needSome practical tips about editingSo take a listen - I think you’re going to like this one!_______________See, I told you she’s great! And I’m feeling so motivated, in Q2 (April - June) I am going to focus on starting to produce video and get more comfortable with it. There, I said it out loud. So are you going to join me? Hop on over to my socials and let me know.So if you’ve been thinking about dipping your toe into video, I hope this has inspired you to take the plunge too. About Sarah DosanjhSarah Dosanjh is a TA psychotherapist and author of the book ‘I Can't Stop Eating’. She is passionate about helping those struggling with binge eating and/or body image to find peace and freedom around food.And if you are in or around Bournemouth or are happy to travel there, Sarah is offering to help you 1:1 to get started. So if that sounds good to you, or you want to check out her YouTube channel, podcast, book, training or anything else, check out her 'How I Can Help' page Sarah has been a guest on my podcast before - so check out ep 81, ‘The Reality of Consistency’, and ep 37, ‘How Having a Niche Diversified My Business’....And just a note, the lapel mic Sarah talked about is no longer on Amazon, so look for a lapel mic that connects directly to your phone

Jan 11, 2024 • 35min
Is walk and talk therapy right for your practice?
When you think of counselling, what comes to mind? Maybe 2 people sitting facing each other talking. But that’s not going to work for everyone.So today I’m going to explore walk and talk counselling with counsellor Eileen Fisher.We’ll take a look at her experience of offering this type of counselling so you can consider whether it’s something you want to offer in your own practice - or even for your own counselling. We talk about:How she got into walk and talk counsellingThe benefits of walk and talk counsellingIs this more useful for a certain type of person?How do you choose where to walkShould you charge more for walk and talk counselling?How do you approach safety?How to handle confidentiality?Can I do this if I’m in an urban area?What about insurance?How to handle bad weatherIntroducing creativityEileen has such a calm and reassuring voice, I could talk to her all day. So over to you, is this something you’d be interested in doing?Well if you are and you’d like a chat with Eileen, she offers a power hour where you can get together and get your questions answered. And as she mentioned, if you are in the Greater Manchester area, you could even have your chat while on a walk - how cool is that? CLICK HERE to learn about walk and talk therapy for therapistsAbout Eileen FisherEileen is a TA therapist who works with adults in Cheshire and Greater Manchester. Her practice is a mix of online, face-to-face and walking clients. She sees clients face-to-face at her office in Wilmslow and walks with people at nearby locations.She started walking with people in 2018, and now walking therapy is integral to her practice. Eileen now offers walking therapy training to therapists interested in working with clients in this way. If you'd like to learn more visit Eileen Fisher Therapy HEREI hope you found this podcast as interesting as I did, and if you decide to offer walking therapy, I'd love to know! And remember to hit subscribe so you don't miss a episode.

Jan 4, 2024 • 27min
Your 2024 Private Practice Roadmap
January is traditionally a time reflect on the previous year and make plans for the coming one.So to get things moving, I’m going to talk about the benefits of setting intentions.We’ll look at the difference between an intention and a goal, why an intention might be a better choice for you and how to decide what yours is.I’ll also share some of my own intentions for 2024.Sounds good? Ok, lets gets stuck in and take a look at your 2024 private practice roadmap!Links3 Differences Between Goals and Intentions https://theempowermentdynamic.com/3-differences-between-goals-and-intentions-2 The Private Practice Success Roadmap LIVEI am delivering the Private Practice Success Roadmap LIVE over the first 6 months of 2024.We look at:You and what you want from your practice - because self care is vital (your business, your rules)Your clients, and understanding their wants and needsYour website - how to turn it into a powerful tool to attract your dream clientsBeing relatable by producing content to connect with your dream clientsUsing socials to attract and engage with your dream clientsMindset, and learning how to stop self-sabotagingThis gives you all you need to get clear and confident with your marketing - and remember, we are looking at what’s right FOR YOU - there is no one size fits all answer.And the beauty of delivering this live is you’re not alone! You’ll do doing this along with a supportive communityI’ll be delivering it in small, manageable steps which will stop that nasty overwhelm AND you’ll get that accountability, which will keep you motivated.Also, because it's being delivered live, you will be able to ask all your questions as we go along, both in the member community and in monthly dedicated Pick My Brain calls.Can’t make the calls live? Don't worry, everything will be recorded so you can catch up at a time thats convenient for you.Oh, and you get a CPD certificate for all training you complete.I’m buzzing about this, because yes, it’ll be great for you, but also I’ll be there with you, and that’s what I love doing most of all. Delivering live workshops, getting to know members and helping them grow their confidence - and hearing about their successes is why I do this.This is a live programme is led by me personally and will give you all you need to get clear and confident on your marketing message, but there will even be occasional guest experts to come and share their wisdom.This change came about because I knew I needed to get intentional about how I spent my time, and because I had to make the most of the time I have available in order to practice really fundamental self care.So, if you’ve reached the end of 2023 and feel frustrated that you didn’t get as much done as you’d hoped, this is for you.Or if you’ve lost your mojo and feel dissatisfied, this is for you.Or if you’ve been getting overwhelmed by how long your to-do list is, this is for you.Beat the price increaseOh, and also the price for the membership is increasing. If you join now on an annual membership it's £450, which includes 2 months free, so you save £90.Or you can pay monthly, which is £45 a month.The price is increasing on 10th Jan and will be £50 a month or £500 for the year, which saves you a not to shabby £100So if you’ve been on the fence about joining, this is literally the best time to do it,Oh, and if you’re not really sure, join and take a look around. If you join and realise its not for you, no problem, just email me and I’ll repay you in full, no questions asked. It’s a no brainer really because there is no risk.You can find out more and join at Grow Your Private Practice

Dec 14, 2023 • 21min
Real counsellor self-care, Christmas edition
Have you noticed how the dream of Christmas and the reality of Christmas rarely look the same? So how can you extend all that goodwill to include yourself?Because you deserve all the good stuff too! So in this episode, we check out how to get some real counsellor self-care this Christmas.We look atThe importance of self care for counsellors 5 ways to nurture yourself over Christmas The importance of personal development How you do life is how you do businessSo this year, make sure Santa has you on his 'nice' list, and take it easy. Links2 part self care blog mini series 'Therapist Self Care: Why it’s vital for you and your clients', and 'Real Therapist Self Care: 22 Practical Ways to Increase Self Care'. How being a people-pleaser can affect your private practice – and what to do about it

Nov 30, 2023 • 56min
Neurodivergent Voices in Therapy: Part 4, with Carly Radford
This episode is the last of a 4 part mini-series where I talk with neurodivergent counsellors, about their experience of running a practice. They may have autism, ADHD, be dyslexic or a combination of these things.Today I have Carly Radford with me, who shares her experience of running a private practice while having autism and ADHD. This includes her diagnosis experience, misconceptions about autism, and the challenges of masking and hiding in the neurodiverse (ND) community.She also delves into managing autistic burnout, the significance of a conducive work environment, and hurdles in organisation, time management, and productivity.Additionally, Carly offers tips for those at the beginning of their neurodivergent self-discovery and neurodivergent business owners, emphasising the importance of self-compassion and embracing sensitivity for a more authentic existence.I learned such a lot from our talk, and something that particularly resonated with me was how she manages autistic burnout, and this has changed my own working practices. I often have a critical voice buzzing around in my head telling me I’m lazy and suchlike, so I found how she prioritises her needs inspirational - thank you Carly. In the new year (2024), Carly is running an adult late-identified autistic group with another counsellor and is planning to speak more about the above topics on her social media channels.To follow her work you can find her on Instagram, so go and say hi! : @the_sensitivity_therapist and tiktok: @sensitivity_therapistAbout Carly Radford.Carly is an integrative psychotherapist who predominately works with trauma, anxiety, high-achievers and more increasingly, neurodivergence.She is passionate about working with these difficulties through the lens of highly-sensitive nervous systems, cultivating self-compassion and embracing our sensitivity to lead to more authentic ways of being in the world.Carly has a particular interest in supporting those at the the start of their neurodivergent self-discovery and in working with neurodivergent business owners, so if that sounds like you, drop her a line at info@luminarytherapies.com ________________________________This is the last of the Neurodivergent Voices in Therapy mini series, and I hope you’ve found it useful. I certainly have.I feel so honoured to have had such inspirational people here sharing their experiences.I’d like to thank Carly Radford, Chris Oxborrow, Eve Menezes Cunningham and Tracy Clark for talking with me. I’ve learned lot - and especially around my own self care needs. So go check them out on social media and say hi 😀Thanks for listening to The Grow Your Private Practice Show. If you've found value in this content, I’d be really grateful if you could share this podcast with your counsellor colleagues and friends. Word of mouth is a powerful way to spread the word and help me reach more counsellors who could benefit from this content. So take a moment to tell your friends about the show and invite them to tune in. You never know how much of an impact you can make! Thank you for your support, and let's continue to grow together.

Nov 23, 2023 • 47min
Neurodivergent Voices in Therapy: Part 3, with Tracy Clark
This is the third of a 4-part mini-series where we explore running a private practice when affected by autism, ADHD, dyslexia or a combination of those things. This week I am talking with Tracy Clark about running a practice with dyslexia.I’ve known Tracy for some time: she used to be a member of the Grow Your Private Practice membership, and I couldn't be happier to have her as a guest in the Neurodivergent Voices in Therapy series.Tracy is a neurodivergent counsellor who supports and works alongside neurodiverse young people, adults and couples. Today we talk about:The impact of a dyslexia diagnosisThe benefits of self-disclosureDyslexia and running a businessThe importance of trusting your intuition and trusting the processThe need for robust self-carePositives of dyslexia in the therapy roomAbout Tracy ClarkTracy says:"I am a neurodivergent counsellor who supports and works alongside neurodiverse young people, adults and couples. Within my working week I can be found working 2 days a week in a charity in the central belt of Scotland and the rest of the week in my private practice. I am also a supervisor of trainee counsellors as well as qualified counsellors. My interest in working alongside neurodivergent individuals comes from both a personal perspective as well as a professional capacity, also as a supervisor being able to support other counsellors.I have also delivered workshops in this area, as well as being invited to chat with the lovely Jane Travis now twice on this topic, which is very close to my heart. More awareness, more conversations means embracing the amazing uniqueness of human beings. For some downtime and self-care I also offer doodle workshops check out the links for more information, as well as workshops with CTUK (Counsellors Together UK) or Onlinevents."LinksConnect with Tracy on LinkedInWebsiteHow making a typo changed Tracys businessHow can I help you? Here are my free and paid resources