Law Firm Growth Podcast

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Grow and automate your virtual law firm at https://legalfunnel.comJoin the Legal Funnel Facebook Group here: https://www.facebook.com/groups/legalfunnelListen to Sam’s first LFG podcast episode: New Clients on Autopilot and How to Get 1000 Google Reviews with Sam MollaeiEstate planning attorney? Implement a client-generating and closing system with Seminar 3.0In 2015, Sam Mollaei decided to quit his legal job and “do it” his way.Like most lawyers, he struggled to get clients consistently - that was until he built his first Legal Funnel. This funnel changed his law firm and life forever. Now he runs multiple 7-figure automated virtual law firms from home while generating 400 clients a month using the Legal Funnel system.After helping numerous law firms, Sam realized that what attorneys really need is help to be more efficient with their law firms.If your goal is to work fewer hours - while getting more clients - you won’t want to miss today’s episode. In this week’s podcast, Sam Mollaei of Legal Funnel joins us to discuss how attorneys can automate their firms. Sam talks about the importance of being open-minded to new concepts and technologies including VAs, the importance of getting hyperfocused in niching your practice area and how to drive traffic to your funnels.There’s much more to learn in this episode about automating your law firm, so tune in now!In this episode: 01:04 - Sam’s origin story02:47 - What Sam’s learned from working with so numerous law firms05:58 - Important first steps for automated law firms07:25 - Why niching is essential for success  12:50 - Sam’s recommend traffic sources for legal funnels20:00 - Growing through process and virtual assistants 26:00 - Should you hire a full-time VA?29:45 - VA pitfalls to avoid About Sam Mollaei:After creating four 7-figure virtual law firms, earning 3 ClickFunnels TwoCommaClub awards as a lawyer, generating more than 10,000 clients online, and gathering over 2,742 5-Star Google reviews, Sam Mollaei, Esq. now helps busy lawyers grow and automate their virtual law firm through the Legal Funnel system.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get access to Close Your Next Consultation masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Grow your law firm your way and only pay with results with Seminar 3.0What does an extinct bird have to do with a highly desirable, modern business model?In a word, competition. As the lifestyle business is touted by more people, this particular style of business becomes much more popular and desirable.Thinking about taking your law firm the way of the lifestyle business?If you were to start a one today, it is possible to succeed. But the limitations are different than what most people imagine. In this week’s podcast, host Jan Roos talks about why starting a lifestyle business now comes with different challenges than it used to. Jan discusses the importance of margins and what competitive advantages are compatible with running this type of law firm. There’s much more to learn in this episode about creating a profitable law firm, so tune in now!In this episode: 02:48 - what is margin and why does it matter for lifestyle businesses?04:35 - the story of the dodo and why running a lifestyle business has changed07:10 - competitive advantages compatible with running a lifestyle business About Our Host:Jan Roos is the founder and CEO of CaseFuel agency, which helps law firms generate revenue through pay-per-click advertising. He is a legal marketing expert and is the author of the bestselling book, Legal Marketing Fastlane. It talks about PPC lead generation, a technique used to generate client leads for big and small practices.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Connect with Stephanie on LinkedInGet access to our Estate Planning Masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Stop sacrificing work-life balance and get more clients with Seminar 2.0Stephanie Prestridge has a passion for serving her clients and it shows. She’s built up her client list to include first-round draft picks from all three major sports leagues (NFL, NBA, MLB), actors, musicians, and even one of the most followed Tik Tok influencers. But Stephanie never planned to work in estate planning. When she graduated from college as a smart, young lawyer, she landed her first job in Maritime law. But after her grandfather received a devastating diagnosis, she decided to shift her focus to estate planning. And she created a thriving practice.So, how did she do it? Stephanie gives credit to both her unique practice model and her philosophy on serving her clients. In this week’s podcast, Stephanie Prestridge of Lineage Law joins us to discuss how her unique business model works - and why she uses it - and her philosophy on client experience. Stephanie shares her origin story, how she gets clients and how she directs her employees to fulfill her vision. Plus, she shares the autoresponder message she uses that’s allowed her to maintain work-life balance. There’s much more to learn in this episode about scaling your firm, so tune in now!In this episode: 01:00 - Why Stephanie got into estate planning 08:22 - What makes Stephanie’s practice model unique 11:17 - How she created a win-win partnership with financial advisors 16:30 - Stephanie’s approach to difficult conversations 20:40 - Stephanie’s philosophy on serving her clients 23:01 - Measuring employee success29:53 - The autoresponder Stephanie uses with clients 32:50 - What’s next for Lineage LawAbout Stephanie Prestridge:Stephie owns and manages Lineage Law, representing individuals and families with estate planning, life insurance, and business-related legal issues. Stephie is married to her law partner, Michael Hoover, who -- not to be outdone -- also has a national practice focused on life insurance disputes.  Together, Stephie and Michael have a teen hostage negotiator-in-training, Ava Grayce, and a future hopeful Roblox majority shareholder, Mason Michael.  They live in Baton Rouge, Louisiana, but enjoy traveling frequently to explore new places.  Stephie may be contacted at stephanie.prestridge@lineagelaw.com or at (225) 300-4776.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get more of your ideal clients in the door with our Double Your Case Files MasterclassEstate planning attorney? Plug into a proven system for consistent revenue with Seminar 2.0After 100+ deployments, we stopped investing in marketing automation for our private legal clients. Why?Marketing automation is taking the legal world by storm. It’s sold as a magic bullet of sorts, which has led to a trend of big investments in automation. But for most firms including small firms, it fails to deliver on its promise. And it comes at a big cost: most automation services cost $2-3k per month.If you’re considering investing in marketing automation for your law firm, but aren’t sure if it’s the right choice for your firm, you’ll want to tune in to this very timely episode. In this week’s podcast, host Jan Roos takes a deep dive into the marketing trend that’s taking the legal industry by storm: automation.Jan discusses who automation works for - and who it doesn’t, why investing in automation is particularly dangerous for small firms, and what we’ve learned developing automation for our clients.We also discuss what you can do if you’ve already invested in automation.There’s much more to learn in this episode about marketing your firm, so tune in now!In this episode: 00:44 - Trend: overinvesting in marketing automation for legal02:15 - Who automation does work for04:40 - Why investing in automation is dangerous for small law firms 06:06 - What if you’ve already invested in automation?08:46 - What we’ve learned developing automationAbout Our Host:Jan Roos is the founder and CEO of CaseFuel agency, which helps law firms generate revenue through pay-per-click advertising. He is a legal marketing expert and is the author of the bestselling book, Legal Marketing Fastlane. It talks about PPC lead generation, a technique used to generate client leads for big and small practices.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Apply for a Getting Unstuck Consultation at JulieBartkus.comGrowth-minded firm owner? Join our Facebook group and get access to the Close Your Next Consultation trainingEstate planning attorney? Get into the growth mindset with our client-generating Seminar 3.0 Growth SystemAre you working with your dream team in your law firm? Or do you feel like your staff has become demotivated and unproductive?If so, before placing the blame squarely on your team, consider this: how connected do you feel to your business vision, or “why” right now? Great teams need more than just directives - they need a common vision.Because the truth is employees check out mentally before checking out physically. And if this is happening in your firm, it can have a hugely negative impact on your bottom line. And if you’re experiencing this in your law firm, it may be time for a workplace reset. But where do you even start an undertaking to breathe new life back into your practice while keeping up with the demands of running a business?Today we’re getting advice from an expert who has spent the last 20 years helping business leaders transform their workplaces.In this week’s podcast, bestselling author and leading authority on workplace transformation Julie Bartkus join us to discuss how to create work environments that lead to greater productivity and growth.Julie talks about the impact of your business vision on your team’s productivity and how to emotionally reconnect with that vision. She also discusses how to orient your process and policies to keep new employees motivated beyond their first few weeks - and get demotivated employees back on track.There’s much more to learn in this episode about building a better workplace, so tune in now!In this episode: 01:15 - The story of the cow and the horse05:43 - When to start focusing on your business vision 11:10 - How to find the right employees for your business and vision21:25 - Taking responsibility for the team you’re creating 29:35 - How to get demotivated employees back on track 36:30 - Tactics for transforming your mindset About Julie Bartkus:Julie Bartkus is the leading authority on workplace transformation. Over the past 20 years, she has helped leaders across the globe transform their workplace culture from negative and destructive to happy and productive. Her approach is a holistic one, as her clients know that a personal transformation is required to achieve a total team transformation.Through her hands-on research, Julie has identified over 30 staff de-motivators that drain team members of their motivation and has developed The D.R.I.V.E. Method to help leaders attract the right staff to support their vision. Her Total Team Transformation System has propelled leaders out of feeling stuck and lost to experiencing tremendous joy in attracting, interviewing, hiring, motivating and retaining the team of their dreams.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Got leads? Learn how to turn them into clients through better intake with our Double Your Case Files MasterclassGet access to the Estate Planning ‘Close Your Next Consultation’ training when you join our Facebook groupEstate planning attorney? Get online leads and sales coaching with Seminar 2.0We’re all familiar with the classic trope that lawyers are “bad” at sales. But why is this the case?It turns out that the skills that make a good attorney don't always make a good salesperson - at least in the traditional sense.But for attorneys who want to take control of their practice growth - and get away from overreliance on referrals - it’s imperative to become better at selling.So what if you could take control of growing your firm, without coming off as sleazy or resorting to shady sales tactics?In this week’s podcast, host Jan Roos discusses the three most common types of successful salespeople. He explains which attorneys you should strive to be and how connecting with this one “thing” can put you on the path to selling with ease. There’s much more to learn in this episode about scaling your firm, so tune in now!In this episode: 01:50 - The first type of successful salespeople 03:09 - The second type of successful salespeople 4:17 - The last type of successful salespeople06:15 - The most important thing to do to be better at sales06:36 - Why “smart” people are often at a disadvantage in salesAbout Our Host:Jan Roos is the founder and CEO of CaseFuel agency, which helps law firms generate revenue through pay-per-click advertising. He is a legal marketing expert and is the author of the bestselling book, Legal Marketing Fastlane. It talks about PPC lead generation, a technique used to generate client leads for big and small practices.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Accept and manage money easily for your law firm with Gravity LegalDownload Gravity Legal’s Payment Processing guideGet access to our Estate Planning Masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Supercharge your firm growth online with Seminar 3.0 Growth SystemHiring an attorney is an expensive process. Yet, only maybe 2 or 3 out of every 10 firms accept credit cards as a payment option. As a whole, the legal industry has been resistant to technological changes. And while attorneys have to think about a lot of things on the job, many firms drop the ball when it comes to thinking about how to effectively collect and process payments.But what if you could implement a financial infrastructure that allows your firm to deliver legal services better - without worrying about getting paid?In this week’s podcast, Dan Lear of Gravity Legal joins us to talk about how firms can get a fresh take on payment processing to make their services more accessible and increase revenue.Dan discusses his thoughts on why the legal industry is slow to innovate, the state of payment processing for legal and how law firms can implement a better way to get paid.There’s much more to learn in this episode about scaling your firm, so tune in now!In this episode: 01:00 - Dan’s background05:20 - Thoughts on why the legal industry is resistant to change10:24 - Exciting trends in legal13:51 - The state of payment processing for law firms20:19 - Shifting credit card processing fees30:58 - Payment processing and your practice management system33:40 - Customer success examplesAbout Dan Lear:Dan Lear is a lawyer and legal industry gadfly and the Chief Instigator of Right Brain Law. As a practicing attorney he advised technology companies from startups to the Fortune 100. Since his transition from tech lawyer to legal technologist Dan’s been mentioned, featured, or published widely in the legal industry press and spoken to legal and non-legal audiences in a number of settings including at SXSW Interactive, Ignite Seattle, Georgetown University, Stanford University, ReInvent Law, and the National Conference of Bar Presidents. Most recently, Dan was the Director of Industry Relations for Avvo.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Episode mentioned: 100th Episode Special: Have You Paid Your Dues?Growth-minded firm owner? Join our Facebook group and get access to the Close Your Next Consultation trainingEstate planning attorney? Ditch the marketing hacks and get a system that works with Seminar 2.0This one weird hack will EXPLODE your law firm marketing… And you can take advantage of it before anyone else does. Want the secret?? We’ll tell you in THIS episode....not buying it? Us either. You’ve probably seen your fair share of hacks online. There’s hacks for everything from productivity to weight loss to sleep to marketing and much more.On the surface, hacks are sexy. They present you with an alternative where you can gain an advantage - just for finding something that other people haven’t.The problem? Hacks won’t get you far for long. If you want sustainable results from your marketing efforts, you’ll need to take a different approach.If you’ve been searching for the next big legal marketing hack to take your firm to the next level, you’ll want to hear what we have to say in today’s episode. In this week’s podcast, Jan discusses the problem with hacks and what you should focus on instead when it comes to marketing your firm. There’s much more to learn in this episode about scaling your firm, so tune in now!In this episode: 01:49 - Why “hacks” aren’t something to focus on in the long run 03:00 - What the stock market can teach us about hacks05:18 - You can’t con an honest man 06:45 - From hacks to sustainable resultsAbout Our Host:Jan Roos is the founder and CEO of CaseFuel agency, which helps law firms generate revenue through pay-per-click advertising. He is a legal marketing expert and is the author of the bestselling book, Legal Marketing Fastlane. It talks about PPC lead generation, a technique used to generate client leads for big and small practices.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get help finding your next new hire with Wilcox & Hackett Legal Talent Consulting Close more of your ideal clients with our Double Your Case Files MasterclassEstate planning attorney? Plug into a proven system for consistent revenue with Seminar 2.0If you’ve ever tried to hire the perfect candidate for your law firm (or find a new law firm to call home), you know how challenging it can be. So how can you make sure you’re finding the right fit? While there’s not always a straightforward answer, legal talent consultant Andrew Wilcox joins us to provide some expert insights.Andrew knows how to deliver top talent for law firms. He has recruited for big firms (like those in the AM Law Top 5) and small practices, alike. He’s an expert on the type of people you should bring into your law practice and his experience has given him a wealth of first-hand knowledge of knowing what to look for when hiring legal talent. If you’re hiring for your firm or seeking a new position, you won’t want to miss today’s episode. In this week’s podcast, Andrew Wilcox of Wilcox and Hackett Legal Talent Consulting joins us to discuss the top challenges in recruiting for law firms, the common red flags he avoids in candidates and why having a book of business as a candidate isn’t as important as you might think.There’s much more to learn in this episode about getting the right talent for your firm, so tune in now!In this episode: 00:54 - How Andrew got started in law firm recruiting 02:44 - Top challenges in recruiting for the legal field 06:46 - Characteristics to watch for in candidates10:24 - Can small firms have an advantage in recruiting candidates?17:09 - The three paths of succession planning and why you need it22:39 - Does having a ‘book of business’ matter for candidates?28:39 - Why firms should consider their business plan35:48 - Who should get in touch with AndrewAbout Andrew Wilcox:Andrew is the owner of Wilcox and Hackett, LLC, a legal talent search, performance measurement, client development, and storytelling/planning consulting firm since 2004 where he has worked with small law firms to firms in the AM Law Top 5. Over that time, Andrew has helped place shareholders, and associates and has worked extensively on firm mergers. Experience includes working from the discovery of interested firms, through merger, developing measurable business plans through training partners and associates on client development process. Get in touch with Andrew at andrew@Wilcox-legal.com.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.

>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Episode mentioned: From True Solo to Tripling The Practice every year with Elizabeth StephensonEpisode mentioned: From Process and Magic Statements to Running a Dream Practice With Todd VillarubiaEpisode mentioned: How to Become a Content Creation Machine with Russell KnightImplement a winning intake process in your firm - get access to our Double Your Case Files MasterclassEstate planning attorney? Get long-term growth wins for your firm with Seminar 2.0Solo Groundhog Day Series:Series Episode 1: How to Escape Solo Practice Groundhog DaySeries Episode 2: Is Toxic Revenue Poisoning Your Firm?----Every solo firm wants to win. Whether it’s bringing on a high-ticket client, implementing a profitable marketing strategy or creating a valuable relationship, these wins help prop your practice up for success.When it comes to getting wins, you will have more control over some than others. But if you want a law firm that’s successful in the long term, it will take more than just hoping for the best.They say when it happens to you once, it’s lucky, when it happens to you twice, it’s good.  If you want to escape the solo groundhogs day, you can’t rely on luck. Instead, you need a key ingredient: consistency.Because the truth is growth-minded firm owners don’t need to get a golden egg. They need to hatch a golden goose. So, how can you go from having a win to winning over and over again? We’ll tell you how in today’s episode. In this week’s podcast, we’re continuing our Solo Practice Groundhogs Day series with this value-packed episode that explores how solo firms can achieve success and stand the test of time. Jan discusses internal vs. external wins, why process is essential for consistent gains and the 3 major pitfalls that keep solo firms from getting wins consistently.There’s much more to learn in this episode about creating a winning firm, so tune in now!In this episode: 01:55 - Where most solos get their first wins02:45 - The importance of process04:30 - the first major pitfall that keeps firms from winning09:15 - the second major pitfall12:29 - the third major pitfallAbout Our Host:Jan Roos is the founder and CEO of CaseFuel agency, which helps law firms generate revenue through pay-per-click advertising. He is a legal marketing expert and is the author of the bestselling book, Legal Marketing Fastlane. It talks about PPC lead generation, a technique used to generate client leads for big and small practices.If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Hosted on Acast. See acast.com/privacy for more information.