
The Art of Selling Online Courses
The Art of Selling Online Courses is all about online courses. The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!
Latest episodes

Jan 25, 2024 • 28min
6-Figure Passive Income From A Niche Website - with Jon Dykstra
Jon Dykstra, expert in niche site building and creator of Fat Stacks Blog, shares his wisdom on monetizing content sites with display ads, building a community, pricing strategy, catering to preferences when building courses, and fostering relationships using emails, private forums, and Twitter.

Jan 18, 2024 • 27min
The Right Way To Use ChatGPT & Avoid Mediocre Content - with Mike Rhodes
Today's guest on the podcast is Mike Rhodes, author of the book 'Ultimate Guide to Google Ads'. They discuss the use of AI language models like ChatGPT for copywriting, AI-generated content, and the potential for mediocre responses. They also explore the benefits and challenges of using AI in creating course curriculum and sales pages.

9 snips
Jan 11, 2024 • 45min
Make $3,000,000 Using Good Email Copy & Urgency - with Monica Badiu
In this podcast, Monica Badiu, Copywriting Chief & Copy Coach at Data Driven Marketing, discusses the power of urgency in email copy. She shares her strategies that have generated $3,000,000 in revenue and $50,000 with just one email. Topics covered include using urgency in a positive way, addressing objections, the impact of conditioning on decision-making, and creating effective emails.

Jan 4, 2024 • 52min
Building A $5,000,000+ Music Education Business - with Scott Devine
Send us a textWelcome to "The Art of Selling Online Courses" podcast! Today's guest is Scott Devine, creator of Scott's Bass Lessons an online music education business.After over a decode of travelling the world as a bass guitarist for tours and studio projects, along with occasional detours to lecture at music schools, Scott Devine felt compelled to provide online lessons.These were not just any lessons; they were genuine and applicable to a diverse range of existing skills. Crafted to support a student-driven approach, these lessons seamlessly blended the best attributes of one-on-one instruction and university education. Above all, they aimed to transform the musical journeys of the students.Scott's prowess as a bass player, his empathetic teaching style, and his charismatic on-camera presence quickly drew players and students from around the world and developed into a 7 figure music education business.Scott's Website: https://scottsbasslessons.com/If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Dec 29, 2023 • 24min
Our $25 Million Funnel & Email Marketing Strategy - with Josip Belina
In this podcast, Josip Belina shares insights on funnel optimization, email marketing strategies, and generating $25 million for clients. They discuss maximizing revenue through email promotions, creating high-converting sales pages, optimizing lead intake, and implementing tripwire funnels for consistent growth.

Dec 21, 2023 • 40min
$10M Education Business & Building Creator Courses - with Olly Richards
Olly Richards, a distinguished language teacher, author, and speaker, shares his journey and success in the language learning industry. He discusses the evolution of his language learning business, the effectiveness of story learning, and the importance of finding the right method for learners. The podcast also features insights on teaching music by ear, building a large audience through blogging, managing email lists, and selling courses to different audiences.

Dec 14, 2023 • 18min
How We Made $1,000,000 This Black Friday - with Josip Belina
Send us a textWelcome to "The Art of Selling Online Courses" podcast! Today we talk with our team over at Data Driven Marketing so meet Josip Belina our Head of Delivery.With a background in Biomedical science, Josip has transitioned into the realm of marketing funnels. Renowned for his analytical prowess and automation wizardry, he takes on the crucial role of scrutinizing customer data.Josip excels at identifying the precise funnel type that aligns with your business goals to optimize profits. Tune in to discover how he seamlessly orchestrates the entire process, ensuring your success on autopilot!Today we'll be focusing specifically on Black Friday promotions and how our campaign made our clients over $1,000,000 over just a week of email marketing!If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

4 snips
Dec 7, 2023 • 37min
Course Designers Increase Course Retention And Grow Your Vision - with Mariana Peña
Mariana Peña, an award-winning instructional designer and course expert, shares insights into her learner-first course design philosophy. She discusses the curse of knowledge and the importance of stepping back to create a useful journey for everyone. Mariana emphasizes the need for clear signs and guidance in online courses and shares strategies for addressing learners' concerns. She also explores the process of course creation and certification programs.

Nov 30, 2023 • 38min
How Selling With Love Radically Increases Your Revenue - with Jason Marc Campbell
Send us a textWelcome to "The Art of Selling Online Courses!" Our distinguished guest today is Jason Marc Campbell, author of "Selling with Love." As the Host of the Selling with Love Podcast, he's conducted 300+ interviews, inspiring small business owners to view sales as transformative.Jason, a dynamic public speaker, has shared stages with Gary V, Jason Silva, and more at events by Hubspot, Inc Magazine, and A-Fest. His mission advocates for businesses to prioritize care, fostering positive shifts in sales, marketing, employee treatment, and investments for a better planet.With 7 years at Mindvalley, Jason orchestrated million-dollar launches, managed PR for a best-selling book, and pioneered membership platforms, impacting thousands. Join us for insights into Jason's transformative approach to selling with love!Jason's Podcast: https://www.sellingwithlove.com/Jason's Website: https://www.jasonmarccampbell.com/If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Nov 23, 2023 • 41min
Making $1,000,000+ Using Course Memberships Model - with Josh Hall
Send us a textIn this episode of 'The Art of Selling Online Courses,' we sit down with Josh Hall, a former freelance web designer who transitioned into building a successful six-figure, work-from-home web design business. After selling his thriving business in 2017, Josh became a dedicated mentor, impacting thousands of web designers globally. Join us to hear about his journey and how he guides others to establish their own six-figure, freedom-focused lifestyle web design businesses. Now, Josh is prepared to share his expertise and support with a wider audience.Josh's YouTube Channel: https://www.youtube.com/@JoshHallcoJosh's Website: https://joshhall.co/If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/