Send us a textOn this episode of 'The Art of Selling Online Courses'  we sat down with Tim Soulo, the Chief Marketing Officer and Product Advisor at Ahrefs, a cutting-edge SEO tool driven by big data.Tim's ground breaking data research in the realm of SEO has been recognized by numerous online publications, including Inc, TechCrunch, and VentureBeat. Renowned for his expertise, Tim has graced the stages of major industry conferences worldwide, including PubCon in Las Vegas, BrightonSEO in the UK, and the Digital Marketers Australia Conference in Melbourne. Tim's YouTube Channel: https://www.youtube.com/c/SaaSMarketingVlogTim's Website: https://www.timsoulo.com/Ahrefs Website: https://ahrefs.com/If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/

Send us a textOn this episode of 'The Art of Selling Online Courses' we chat with Eric Reinholdt who was able to 6x his revenue to 6 figures after working with us.Eric is a distinguished architect and content creator known for his 30X40 Design Workshop YouTube channel, which is widely used in global architecture education.As the founder of 30X40 Design Workshop LLC, he champions collaborative, idea-driven modern home design, emphasizing craftsmanship and detail. His unique minimalist approach, inspired by the Shaker style and local context, creates personalized, striking homes.We talk to Eric about his journey selling his online course and how following the steps we provided him he was able to totally change his life and fall back in love with his work!Eric's YouTube Channel30x40 Official WebsiteIf you're interested in growing your online course sales and funnel optimisation, contact us

Send us a textWelcome to the new episode of The Art of Selling Online Courses!Our new guest is Mike Morrison, the insightful co-founder of Membership Geeks and Membership Academy. We are going to unwrap the golden secrets of boosting membership engagement using the power of strategic emails. We unfold the critical aspect of onboarding and content delivery. Mike will walk you through the importance of segmenting your audience into three to five key categories, ensuring that each member receives content that is most relevant to them, enhancing their engagement.Membership Geeks (free content & podcast) Membership Academy Find out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group

Send us a textImagine navigating the captivating world of data-driven marketing alongside Julian Jünemann, founder of Measure School, whose expertise in the industry is nothing short of stupendous. Julian, through his exceptional journey across various startups and his laudable efforts as the creator of the Measure School YouTube channel, paves the path for businesses to embrace a data-driven approach. Our conversation delves into the transformative features of the internet that allow us to track our performance, optimize our business, and truly appreciate the wealth of information available to us.Our dialogue ventures into the territory of data tracking for informed decision-making, especially beneficial for online course creators. Together, Julian and I emphasize the indispensable importance of tracking data, helping you discern the effective from the ineffective aspects of your business. Ignoring a data-driven approach can lead to pitfalls, we argue, and share insights on the specific data points that course creators should monitor for a comprehensive understanding of their enterprise.In the latter part of our discussion, we focus on distinguishing between leading and lagging indicators. We advise on the frequency of data review and touch upon the intriguing potential of AI in the data space. Julian gives a detailed run-through of the pros and cons of various web analytics tools, including Google Analytics, Fathom, and PIVX Pro. This episode is an absolute treasure trove, offering valuable insights into collecting the right kind of data to steer your business towards success!Fast-track your Digital Marketing journey, the data-driven wayMeasure Summit 2023Find out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group 

Perry Marshall, an expensive business strategist, discusses the power of the 80-20 rule in business and how it can improve strategies and performance. He also shares insights on the tactical triangle concept and optimizing business revenue through order bumps, upsells, and email conversions. Discover how to identify the 80-20 rule in advance and prioritize effective ideas for maximum profits.

Send us a textTired of losing potential customers due to objections you can't quite crack? We've got Monica, our in-house copywriting expert and copy coach, who will equip you with strategies to not only comprehend these objections, but also to convince your potential customers to trust your product.In the first half of the episode, we break down the process of data collection and how to use it to understand your audience better. Monica shares her wealth of knowledge on creating engaging surveys, segmenting your audience, and asking the right questions that help reveal why potential customers might be on the fence. And it's not just about understanding - we also delve into the art of persuasion. From using data to leveraging testimonials and case studies, to citing industry stats and even celebrity endorsements, we cover it all. Not to forget the power of a good old money back guarantee in alleviating fears!The latter part of the episode is all about capitalizing on your newfound understanding and trust to boost your sales. We discuss how to craft compelling sales pitches, how to respond to objections and how to present your offer in a way that speaks to your audience's needs. Whether you're a seasoned online course creator or just starting out, this episode is bound to fill your knowledge bank with tips and techniques to enhance your sales and make your mark in the online course industry. So, tune in and let's get those conversions soaring!Check out our blog postFind out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group 

Expert marketer and former engineer, Alex Makarski, shares insights on using AI and Google Ads to boost online course traffic. Topics include leveraging big data, training machines for informed decisions, and the value of building supportive communities. Discover the math of averages, the power of multi-channel campaigns, and the role of machine learning in media buying.

Send us a textFrom being laid off to creating a prosperous online course business, Doug Cunnington takes us along on his inspiring journey. With a former career as an IT project manager, Doug transitioned into the online course industry, establishing five comprehensive courses to guide those looking to start their own side hustle. His subjects include affiliate marketing, link building, email marketing, and productivity. A unique strategy he employed is lead generation using keywords, YouTube videos, and a basic spreadsheet. His YouTube channel, coupled with website traffic, brings in around 200 new subscribers each month with his email list promotions converting at an impressive rate of 30%.Doug doesn't just dish out success stories; he shares his experiences of the hurdles and the victories that come with launching a course. From tackling stress and inevitable mistakes to developing a pre-launch sequence that includes providing a mini free course via email, his insights are invaluable. Key to his strategy is an emphasis on optimizing a launch sequence before automating it, with the optimal conversion rate found at 10 emails or 20 days. He also weighs in on the benefits of using price anchoring to maximize profit margins.As well as being a business guru, Doug is a man of many interests. We get a peek into his personal life, discussing his fondness for playing the guitar and bass, a goal he has set for himself, and his involvement in the financial independence community in Longmont, Colorado. We also talk about his two podcasts, The Doug Show and Mile Hi-Fi, both attesting to his wide range of expertise. This episode offers a deep dive into the life and mind of an online course industry expert; insights that can certainly help broaden your perspective, whether you're an entrepreneur, a side hustler, or someone simply interested in the world of online courses.Check out Niche Site ProjectCheck out Doug's YouTube channelDoug.Show PodcastMile High FI PodcastFollow Doug on InstagramFind out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group 

Send us a textPrepare to transform your leads into customers with the magic of tripwire funnels. We've got Josip Belina, our funnel strategy lead, on board to unravel the mystique of tripwire funnels, their operation, and their effectiveness in driving sales. Discover from Josip's wealth of knowledge how to employ just the right kind of low-priced offers to entice potential customers and boost your conversion rates.We're also pulling back the curtain on a successful tripwire funnel from one of our clients, exploring the vital elements that contribute to its success. Learn to align your lead magnet with the tripwire offer, and understand the role that the above-the-fold section of your page plays in this process. We've got some intriguing case studies lined up where we share tips on structuring a powerful tripwire funnel that perfectly knits together the lead magnet, tripwire, and main product. So, tune in for an exhilarating journey through the world of tripwire funnels, where we leave no stone unturned in helping you leverage them for your business.

Send us a textJoin me as we dive deep into the world of strategic hiring and team building with special guest Noel Andrews, the CEO of JobRack.We will discuss how to identify the right tasks to delegate, assess the benefits of hiring, and effectively manage a remote team.Uncover the power of affordable outsourcing, leveraging resources from Eastern Europe, and ensuring a smooth hiring process from defining roles to making the perfect candidate selection. Whether you're considering hiring an assistant or expanding your team for business growth, Noel's expertise will guide you every step of the way. Connect with Noel Check out where successful businesses hire the best remote talent from Eastern EuropeFind out how much revenue your funnel could make you Join The Advance Online Course Creators Facebook Group