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The Art of Selling Online Courses
Why Nobody Is Buying Your Course In 2024!
May 23, 2024
Discover the importance of finding the right audience size for your online course business. Learn how starting with a niche market can help you avoid competition and gradually expand your reach. Find out how a successful email strategy generated over $12,000,000 in sales in 2023.
00:38
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Quick takeaways
- Starting with a niche market can avoid intense competition but ensure the market is not too small.
- Gradually expanding your target audience allows for initial focus and specialization, leading to effective market presence.
Deep dives
Importance of Total Addressable Market
Having a substantial total addressable market is crucial for a business's viability. Starting with a niche market is recommended to avoid intense competition but ensuring that the market is not too small to limit sales opportunities. It is essential to strike a balance between size and competition to establish a successful business.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode