
Shed and Shine
We help driven entrepreneurs shed their shit, free their True Selves, unlock true entrepreneurial freedom, and Shine.
Latest episodes

Aug 7, 2024 • 15min
Episode 22: Gino's Riff - 8 things that make you go "huh"
In this week’s riff, Gino explores themes of personal growth and transformation. A key theme is the concept of “expanding and contracting,” where individuals fluctuate between openness and love (expansion) and fear and closedness (contraction). Gino emphasizes recognizing these states as natural parts of personal development. He reflects on his own journey, noting that growth periods are often followed by contraction, which sets the stage for further advancement. Gino shares a significant awakening experience from four years ago, describing it as a painful yearning for a more meaningful life. He references a Jim Carrey video that redefines depression as a transformative process. Gino equates his personal turmoil to rejecting a false ego persona, drawing parallels to themes from “The Matrix” about recognizing life’s illusions. Over the past two years, he has shared his inner story not to seek pity but to inspire others to explore and share their narratives, fostering self-understanding through vulnerability. Stay tuned for part two!
Chapters
00:00 Introduction to Huh
01:33 Expanding and Contracting
05:30 Waking Up
09:29 Telling My Inner Story
11:40 Shedding the Past
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self. Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/ ⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines ❤️ https://www.linkedin.com/company/the10disciplines/ ❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY ❤️ https://the10disciplines.com/blog ❤️ https://www.shedandshinepodcast.com ⭐️ https://the10disciplines.com/shine

Jul 31, 2024 • 12min
Episode 21: The 10 Disciplines: High Level
Unlocking Entrepreneurial Freedom: Introduction to the 10 Disciplines
In this episode of the Shed and Shine Podcast, hosts Gino Wickman and Rob Dube introduce listeners to the 10 Disciplines for Maximizing Your Energy, Impact, and Inner Peace to achieve true entrepreneurial freedom. They provide contextual background on their journey, highlighting the transition from focusing on the 'what' to now exploring the 'how.' Gino elaborates on the synergistic effect of these disciplines and their importance in mastering both the inner and outer worlds. The episode sets the stage for deeper dives into each discipline in future episodes, urging listeners to understand and implement all ten for a transformative impact on their lives. The hosts also encourage listeners to take the True Self Assessment to track their progress.
00:00 Introduction to Shed and Shine Podcast
00:35 Setting the Context for 10 Disciplines
04:14 Understanding Energy and Discipline
07:38 Overview of the 10 Disciplines
08:58 Credibility and Impact of the 10 Disciplines
11:12 Conclusion and Next Steps
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self.
Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/
⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines
❤️ https://www.linkedin.com/company/the10disciplines/
❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY
❤️ https://the10disciplines.com/blog
❤️ https://www.shedandshinepodcast.com
⭐️ https://the10disciplines.com/shine

Jul 24, 2024 • 12min
Episode 20: Gino's Riff - Maximizing Your Outer World Success
Maximizing Your Outer World: Shedding Tangibles for True Entrepreneurial Freedom
In this episode of the Shed and Shine Podcast, Gino Wickman explores how driven entrepreneurs can shed external tasks to unlock their true potential and maximize their impact on the world. Gino emphasizes the importance of focusing on your outer world by delegating and eliminating tasks that do not align with your superpower. He illustrates this through a 'marble sculpture' analogy and shares personal examples of how he has delegated various responsibilities over a 25-year period. Listeners are encouraged to make a list of tasks they can delegate and to understand their work capacity and the importance of not doing low-value tasks to increase creativity, energy, and ultimately, their business impact.
00:00 Introduction to Shed and Shine Podcast
00:20 Maximizing Your Outer World
00:49 The True Self Model Explained
02:15 Shedding in the Outer World
04:47 Creating Your Shedding List
06:22 Gino's Personal Shedding Journey
10:05 Your Turn to Shed and Delegate
11:47 Conclusion and Next Steps
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self.
Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/
⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines
❤️ https://www.linkedin.com/company/the10disciplines/
❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY
❤️ https://the10disciplines.com/blog
❤️ https://www.shedandshinepodcast.com
⭐️ https://the10disciplines.com/shine

Jul 17, 2024 • 22min
Episode 19: The Four Levels of Discovery #2
Shedding Layers: Making Decisions from Love or Fear
In this episode of the Shed and Shine Podcast, hosts Gino Wickman and Rob Dube delve into the concept of decision-making from their book Shine. They discuss how all decisions root from either love or fear and introduce four levels of this discovery: the true self, pure energy, blocked energy, and awareness. They explore how driven entrepreneurs often lose their True Selves through their businesses and offer tools and insights on reclaiming one's true self. The conversation touches upon recognizing energy, shedding layers of fear, and making love-based decisions. They also emphasize the significance of awareness and meditation in fostering this transformation.
00:00 Introduction to Shed and Shine Podcast
00:32 Discovery No. 2: Decisions Made Out of Love or Fear
01:22 Understanding the Four Levels
05:31 Level One: The True Self
08:27 Level Two: Pure Energy
13:45 Level Three: Removing Blocked Energy
17:59 Level Four: Awareness and Transformation
19:53 Cultivating Awareness and Final Thoughts
21:16 Conclusion and Next Steps

Jul 10, 2024 • 17min
Episode 18: Gino's Riff - The 10-Year Thinking Exercise
Mastering 10-Year Thinking: A Transformative Exercise for Entrepreneurs
In this episode of the Shed and Shine Podcast, Gino Wickman introduces the 10-Year Thinking Exercise designed to help entrepreneurs gain clarity and achieve long-term success. He shares how shifting to 10-year timeframes can bring peace, better decision-making, and faster achievement of goals. Gino guides listeners through a practical exercise focusing on various aspects of life including business, relationships, health, money, inner peace, and fun. The episode emphasizes the importance of thinking long-term and taking actionable steps today to build a desired future.
00:00 Introduction to Shed and Shine Podcast
00:20 Understanding 10-Year Thinking
03:42 The Castle Metaphor for Long-Term Goals
05:52 10-Year Thinking Exercise: Business
08:16 10-Year Thinking Exercise: Family Relationships
09:54 10-Year Thinking Exercise: Friendships 1
1:21 10-Year Thinking Exercise: Financial Goals
12:17 10-Year Thinking Exercise: Health
13:28 10-Year Thinking Exercise: Inner Peace
14:37 10-Year Thinking Exercise: Fun
15:23 Conclusion and Final Thoughts
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self.
Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/
⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines
❤️ https://www.linkedin.com/company/the10disciplines/
❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY
❤️ https://the10disciplines.com/blog
❤️ https://www.shedandshinepodcast.com
⭐️ https://the10disciplines.com/shine

Jul 3, 2024 • 20min
Episode 17: Discovery 2: Decisions Are Made Out Of Love Or Fear
Shed and Shine Podcast: Making Decisions out of Love
In this episode of the Shed and Shine Podcast, hosts Gino Wickman and Rob Dube explore the concept that all decisions stem from either love or fear. Gino provides a deep dive into the second discovery from their book, Shine, and discusses how understanding this principle can help entrepreneurs achieve true freedom. The discussion covers the inner workings of fear- and love-based decisions, the importance of releasing attachments, and practical examples from their business experiences. They also share insights on responding versus reacting and the underlying impact of childhood traumas on adult decision-making. The episode concludes with practical advice on embodying love in everyday interactions and a reminder about the additional resources available on their website.
00:00 Introduction to Shed and Shine Podcast
00:35 Decisions Made Out of Love
01:06 Understanding Love and Fear Based Decisions
03:12 Ego vs. True Self Activities
05:32 Fear as a Motivator
07:04 Personal Experiences with Fear-Based Decisions
08:48 Reacting vs. Responding
12:06 The Concept of Safety and Attachment
15:10 Letting Go and True Love
18:11 Final Thoughts and Wrap-Up
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self.
Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/
⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines
❤️ https://www.linkedin.com/company/the10disciplines/
❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY
❤️ https://the10disciplines.com/blog
❤️ https://www.shedandshinepodcast.com
⭐️ https://the10disciplines.com/shine

Jun 26, 2024 • 10min
Episode 16: Gino's Riff - How Looking Inward Is The Key To True Freedom
The Shed and Shine Podcast: Unlock True Freedom by Looking Inward
In this episode of the Shed and Shine Podcast, Gino Wickman discusses the key to achieving true entrepreneurial freedom by shifting focus from external to internal motivations. Gino shares his insights on how driven entrepreneurs can find inner peace by dissolving their ego and allowing their soul to lead. The episode focuses on understanding the difference between fear-based, ego-driven decisions and love-based, soul-driven decisions. Practical advice is given on how to start this inner journey, highlighting the importance of awareness, presence, and forgiveness.
00:00 Introduction to Shed and Shine Podcast
00:20 The Key to True Freedom: Looking Inward
01:11 Understanding the Driven Entrepreneur's Inner Turmoil
01:53 Shifting from Outside-In to Inside-Out Drive
02:53 The Ego's Role and Its Illusions
03:57 The Path to Inner Peace and True Self
04:29 Overcoming Deep-Seated Fears and Blocks
07:27 Living a Love-Based Life
09:03 Conclusion and Next Steps
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self.
Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/
⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines
❤️ https://www.linkedin.com/company/the10disciplines/
❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY
❤️ https://the10disciplines.com/blog
❤️ https://www.shedandshinepodcast.com
⭐️ https://the10disciplines.com/shine

Jun 19, 2024 • 20min
Episode 15: Flowt
Unlocking Entrepreneurial Freedom: The Concept of 'Flowt'
In this episode of the Shed and Shine Podcast, hosts Gino Wickman and Rob Dube introduce the concept of 'Flowt', a state where entrepreneurs are driven by love and peace rather than fear. Gino Wickman explains that 'Flowt' combines the ideas of flow and float, resulting in a state of being driven while remaining at peace. They discuss the origins of the term, how it was integrated into their entrepreneurial journey, and strategies for achieving this state. The episode emphasizes the importance of shedding past conditioning and focusing on love and intuition to make clear decisions and attract opportunities. Listeners are encouraged to start their day with the intention to 'Flowt' and end it by reflecting on their progress.
00:00 Introduction to Shed and Shine Podcast
00:43 Defining 'Flowt'
01:41 Origins of 'Flowt'
04:10 Achieving the 'Flowt' State
06:24 Harnessing Ideas and Making Clear Decisions
09:02 Understanding and Experiencing Peace
11:34 Applying 'Flowt' in Business
16:00 Personal Reflections on 'Flowt'
17:52 Conclusion and Future Episodes
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self.
Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/
⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines
❤️ https://www.linkedin.com/company/the10disciplines/
❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY
❤️ https://the10disciplines.com/blog
❤️ https://www.shedandshinepodcast.com
⭐️ https://the10disciplines.com/shine

Jun 12, 2024 • 11min
Episode 14: Gino's Riff - The Company That Shines
The Company That Shines: Visionary Insights for Driven Entrepreneurs
In this episode of the Shed and Shine Podcast, Gino Wickman shares a vision he had about the transformative potential of small businesses. Gino details how driven entrepreneurs can achieve true entrepreneurial freedom by mastering both their inner and outer worlds. He envisions small businesses as impact points with cohesive, healthy, and fully engaged teams. The episode also covers the concept of employee ownership, referencing Gino's experience with EOS Worldwide, and other successful examples. He closes by encouraging listeners to shed their inhibitions, align with their True Selves, and join the 10 Disciplines Group Coaching Program to start their journey towards entrepreneurial freedom.
00:00 Introduction to Shed and Shine Podcast
00:20 Gino's Vision: The Company That Shines
01:19 The Impact of Small Businesses
04:24 The Ideal Life and 10 Disciplines
06:37 Employee Ownership and ESOP
08:28 A Love-Based Organization
10:12 Conclusion and Call to Action
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self.
Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/
⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines
❤️ https://www.linkedin.com/company/the10disciplines/
❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY
❤️ https://the10disciplines.com/blog
❤️ https://www.shedandshinepodcast.com
⭐️ https://the10disciplines.com/shine

Jun 5, 2024 • 16min
Episode 13: The True Self Assessment
The True Self Assessment: Unleashing Your Authentic Self
In this episode of the Shed and Shine Podcast, Gino Wickman and Rob Dube discuss the concept of the True Self and introduce the True Self Assessment. They define the True Self as the most authentic version of oneself, free from societal expectations and personal conditioning. The podcast explains the importance of the 20-question True Self Assessment, which helps individuals measure their alignment with their authentic selves. It includes insights from data collected from 1,300 participants and highlights the significance of long-term thinking and knowing one's optimal work-life balance. The episode encourages listeners to regularly take the assessment to track progress and gain deeper self-awareness.
00:00 Welcome to the Shed and Shine Podcast00:34 Introduction to the True Self Assessment00:47 Understanding the True Self02:28 Exploring the True Self Assessment Questions03:17 Insights from the True Self Assessment Data05:02 The Importance of Long-Term Thinking05:39 Knowing Your 100%06:19 Staying Connected to Your True Self08:42 Using the True Self Assessment as a Tool13:23 Wrapping Up and Final Thoughts14:45 Additional Resources and Closing Remarks
ABOUT THE 10 DISCIPLINES
The 10 Disciplines, founded by Gino Wickman and Rob Dube, is on a mission to help one million entrepreneurs learn that it is possible to be driven and have peace while making a bigger impact. We want to help you shed the barrier and layers that prevent you from creating the balance between impact and peace, and your True Self.
Do you want to let your freak flag fly, and be your most authentic self at all times? Do you want to accomplish more without burning out, or doing a lot of damage to yourself (emotionally, physically, and mentally), and the relationships around you? Do you want to know the person beneath the identity you’ve created of work, accomplishments, and successes? If so, you’re in the right place.
You've put a lot of focus on your outer world. Let's start your inner world journey together.
⚡️ Join The 10 Disciplines Group Coaching Program: https://the10disciplines.com/group-coaching-program/
⚡️ Take The True Self Assessment: https://the10disciplines.com/assessment
CONNECT WITH US
❤️ https://www.instagram.com/the10disciplines
❤️ https://www.linkedin.com/company/the10disciplines/
❤️ https://www.youtube.com/@The10Disciplines
MORE RESOURCES TO HELP YOUR INNER WORLD JOURNEY
❤️ https://the10disciplines.com/blog
❤️ https://www.shedandshinepodcast.com
⭐️ https://the10disciplines.com/shine