#MeetCoolPeople

Hey there! You're in for a fun time with today's #MeetCoolPeople episode. I had the pleasure of chatting with my friend Carl Richards, an expert who's got over 25 years of experience on the radio and stage, an international speaker, a podcast host, and so much more. I mean, he's even a TEDx speaker! Carl is the founder and CEO of Podcast Solutions Made Simple, and he knows a thing or two about helping brands elevate their presence with world-class podcasts. We talked about where podcasting has been, where it's going, and how it can be a fantastic platform to share your message. Here Are Our Key Takeaways: The Power of Audio: Carl drove home that audio quality is crucial. Even with all the tools at our disposal, bad audio can be really hard to fix. A good mic makes a big difference!Start Small: You don’t need a fancy studio to get your podcast going. Start with the basics, like a decent USB mic, and build from there as your needs grow.Know Your Why: Understanding the purpose of your podcast is essential. Whether you're in it to have fun or to boost your business, knowing your why will guide your content and investment decisions.Niche Down: Today's podcast landscape allows us to focus on super-specific niches. Finding a smaller, engaged audience can be much more impactful than going broad.Value First: Before thinking about monetization, focus on the value your podcast provides. It's about the connections and community you build along the way. To connect with Carl be sure to check out his website at: https://podcastsolutionsmadesimple.com/ ===== Want to see how my team and I can help you convert more of your casual connections into clients? Watch the free training at https://ConvertMoreClientsNow.com

Hey there! On today's #MeetCoolPeople episode, I shared some thoughts about the power of gratitude and an exercise that I use myself and with clients that set the stage to impact me first thing every day.  I talked about spending quality time with my daughter, the support of my amazing clients, and how grateful I was for the multiple speaking engagements I had just last week. These moments reminded me of why practicing gratitude is important, especially when life feels overwhelming. We explored how acknowledging these positive experiences can uplift our mood and set a productive tone for the day. Key Takeaways: Gratitude Practice: Start your day by writing down five things you're grateful for. This daily exercise can shift your mindset and improve your productivity.The Power of Writing It Down: Writing forces you to visualize and internalize gratitude; it's more effective than just thinking about it.Stretching Your Mind: Some days, identifying five things to be grateful for is tough. This challenge pushes your brain to focus on positivity despite difficulties.Little Things Count: Gratitude isn't only for big events. Appreciating small joys, like having a good mocha or a supportive friend, makes a big difference.Share the Gratitude: If someone is on your gratitude list, reach out and let them know. It reinforces positive connections and can brighten their day as well. I hope you found this episode helpful and inspiring. Give the gratitude exercise a try, and let me know how it affects your daily routine. Looking to strengthen your connections and transform them into lasting relationships? Visit http://followuprockstar.com to see how my team and I can help you convert casual connections into lifelong clients.

Welcome back to another episode of #MeetCoolPeople. Today I had a fantastic conversation with Kalli Fedusenko. Kalli is a digital marketing and brand strategy expert with over ten years of experience in the financial planning industry. In this episode, we talked about how Kalli helps financial advisors elevate their brand and content strategies while navigating the often tricky landscape of compliance. I always love hearing how people got started in their business and Kalli's journey is a good one! She kicked off her career by getting licensed for financial planning. This deep understanding of the industry paved the way for her transition into a marketing role tailored for financial advisors. What I really appreciated is how Kalli emphasizes a strong focus on maintaining compliance, which is the biggest thing I’ve seen hold advisors back, while being creative and strategic to make them shine. Here's what you can expect from our conversation: 🎯 Key Takeaways: Understand Compliance: One of the biggest hurdles for financial advisors is the fear of non-compliance in marketing. Kalli underlines the necessity of using compliant language and making sure to include disclosures in all communications. Things like steering clear of guaranteeing returns and careful wording are crucial. Yet achievable!Leveraging Video: Kalli talked about how advisors can use video effectively without breaching compliance, such as scripting content for pre-approval and being cautious during live recordings. She even brings in partners for more polished video projects.The Importance of Google Business Listings: A simple yet often overlooked strategy for financial advisors is optimizing their Google Business Listings. Updating these listings can greatly enhance visibility and credibility.Relationship Building Through Podcasts: Kalli shared how starting a podcast can be a powerful tool for financial advisors to strengthen relationships with their referral partners such as CPAs and estate attorneys.Set the Stage for Clients: Financial advisors can minimize client anxiety by providing detailed directions and expectations for first meetings. This kind of customer care can help in easing initial interactions. 🔗 Be sure to connect with Kalli on her website https://kallicollective.com/ If you want to know more about how my team and I can help you turn connections into loyal clients, don't forget to watch our free training at ConvertMoreClientsNow.com.

Hey everybody! You're going to love today's #MeetCoolPeople episode. I got the chance to hang out with Rob Anspach, known for his sharp wit and sarcastic humor—and we had a blast. Rob started off in 1995 as a carpet cleaner, he transitioned over the years into a marketing consultant and successful author. He's now the mastermind behind Anspach Media, helping businesses build their legacies. Rob is ambitious about assisting entrepreneurs in creating long-lasting success beyond just profits. We talked about his popular 'Rob Versus' book series that offers a comedic take on thwarting scammers, alongside valuable life lessons. With references to geek culture and sci-fi (Stargate especially!), he definitely knows how to keep readers entertained while providing them with real societal insights. ⏬ Takeaways: Books as Legacy: Rob emphasizes that writing a book isn't just about publishing words; it’s about creating a legacy. It should portray your personality and authority in your field.Sarcasm in Marketing: This might surprise you, but Rob uses sarcasm as a strategic tool to connect with like-minded fans and repel those who aren’t a good fit.Real Life, Real Lessons: His journey from running a small-town carpet cleaning business to being an authority in marketing illustrates the power of continually evolving professionally and personally.Connecting Authentically: Rob argues that meaningful connections aren’t about chasing numbers—it's about truly connecting with individuals one-on-one.AI in Writing: While AI can be a part of book writing, Rob stresses the importance of keeping your unique voice intact. Connect with Rob and visit his website at anspachmedia.com as well as check out his books at getrobsbooks.com. If you enjoyed this conversation as much as I did, be sure to connect with Rob! I can promise you it’s never a dull moment!. Looking to better convert your connections into clients? Visit ConvertMoreClientsNow.com for more info!

Welcome back to another episode of #MeetCoolPeople. Today, I had the great pleasure of chatting with my long time friend Lisa Bowers. Lisa and I go way back to the mid-90s when I first started my web and graphic design agency. Over the years, Lisa has accumulated over 30 years of experience in health and wellness. She’s a health and wellness mentor who has worked with functional medicine practitioners, herbalists, neuroscientists, and other holistic experts. In today's episode, Lisa dug into her journey and shared how she's using cutting-edge technology to help her clients achieve better health. We reminisced about our shared history and how both of us have evolved in our respective fields. Now, let’s get into some of the key takeaways from our conversation. 🎯 Key Takeaways: Holistic Approach to Health: Lisa shared her belief that our bodies are designed to heal themselves when given the right tools and support. She uses various methods, from biofeedback devices to herbal supplements, to guide people towards better health. Biohacking Explained: Lisa practices self-experimentation, often termed biohacking, and always tests new methods on herself before recommending them to clients. This approach ensures that she brings both personal experience and scientific backing to her advice. The Power of Bio Resonance: Lisa explained how bio resonance devices, including the AO scanner, capture the body's frequencies to diagnose and suggest corrective measures. This non-invasive method allows for a unique way to monitor and improve health without traditional medical interventions. Individualized Care: By using voice recordings and other tech tools, Lisa can deliver tailored health advice. She brought up how she helped me identify dehydration and liver function concerns through a simple voice scan. This individualized care can be a game-changer for those feeling stuck with traditional health solutions. Music as Medicine: One fascinating story Lisa told was about specialized music tracks that use binaural beats to re-balance the brain and body. She highlighted how listening to these tracks can complement other wellness practices to offer comprehensive support. Lisa has helped me several times over the years, and I’d love for her to be able to help you as well. 🔗 Connect with Lisa at https://www.anewcreationwellness.com/ If you've got any questions or need guidance in the health arena, don't hesitate to reach out to Lisa. She's always been an amazing resource and great friend, and she's sure to have some valuable advice to share. And as always, if there's anything I can do to help you out, let me know. Have an amazing week, everyone! Want to see how my team and I can help you convert more of your casual connections into clients? Watch the free training at https://convertmoreclientsnow.com/

Hey there! On today's episode of #MeetCoolPeople, I had a fantastic conversation with my friend and client, Janie Owen-Bugh. Janie is a passionate graphic designer and color enthusiast, making brands look amazing. Her recent book, "Everything You Never Wanted to Know About Color," is a must-read for anyone wanting to understand the impact of color on their business (and I genuinely do believe that if you’re in business, that should be you!) Here's what I love about Janie's story - she literally grew up around graphics in her parents' print shop and turned that lifelong connection into a thriving career. As a former designer myself, we go to talk a lot about stuff I used to geek out about. 🙂 During our chat, we discussed the journey of understanding and utilizing color in branding. If you’re new to branding or a seasoned pro, Janie’s approach brings a fun and practical lens to making color work for you. Key Takeaways: Understanding Color Theory: Janie simplified color theory, turning something complex into practical advice that makes sense for everyone. She explained how color schemes are a great place to start when putting colors together.Color Psychology: Colors evoke emotions and responses. Janie shared a few examples like how blue communicates trustworthiness and red stands for passion and action. (and, of course, I had to throw Purple in there!) Knowing this helps in making mindful choices for your brand.Choosing the Right Colors: Janie emphasized that one logo or color doesn’t fit all. Your logo and colors should have variations to fit different mediums and uses. From screen to print, making sure your color choice is versatile is key.The Importance of Cultural Differences: Colors can carry different meanings in different cultures. Janie pointed out the need to consider these differences, especially for brands operating internationally.Emotion and Brand Connection: Janie shared practical ways to align your brand's color choices with the emotions you want to evoke in your audience. Whether it's through historical associations or modern applications, color can be a powerful tool in branding. Be sure to connect with Janie at https://janieowenbugh.com And if you’re in business, I highly recommend you get a copy of her book "Everything You Never Wanted to Know About Color" on her website or on Amazon. It will help you really step up the intention of your brand and ensure that you don’t give off any unintentional bad juju. -------- Want to see how my team and I can help you convert more of your casual connections into clients? Watch the free training at ConvertMoreClientsNow.com

Hey there! You're in for a treat with today's #MeetCoolPeople episode. I got to chat with Stacy Eleczko - and let me tell you, this conversation was gold for anyone looking to nail their brand messaging. Here's what I love about Stacy's story - she kind of fell into copywriting by accident! She started in education, but her curiosity and willingness to take chances led her down this totally different path. Now she's a brand messaging strategist and website sales copywriter, helping impact-driven businesses find their voice and stand out in the crowd. During our chat, we dove deep into what makes a business's messaging really work. You know those companies that just seem to "get it" with their marketing? Stacy broke down exactly how they do it - and better yet, how you can do it too. 🎯 Key Takeaways: Brand Story Magic: Okay, this blew my mind - your brand story isn't what YOU say about your business, it's what OTHER people say when you're not around! Stacy shared how to shape that narrative in a way that actually sticks.Mission, Vision & Values (Yes, They Actually Matter!): Whether you're a one-person show or running a bigger operation, these aren't just fancy words for your website. They're like your business's GPS - keeping you on track and helping you make better decisions every single day.Speaking Your Customer's Language: Stop trying to sound fancy! Stacy emphasized that the best messaging comes from literally using your clients' own words when they talk about their problems and how you helped solve them. Core Values That Actually Mean Something: We had such a great discussion about how core values like kindness and respect aren't just feel-good fluff - they're your secret weapon for building genuine connections and growing your business authentically.Evolution Is Good: Your messaging should grow as your business does. What worked last year might not hit the mark today, and that's totally okay! 🔗 Connect with Stacy: * Find her on LinkedIn: https://www.linkedin.com/in/copybystacy * Check out her website: https://stacyeleczko.com/ Want to see how my team and I can help you convert more of your casual connections into clients? Watch the free training at ConvertMoreClientsNow.com

Welcome back to another episode of the #MeetCoolPeople Podcast! Today, I had the pleasure of sitting down with the Noelle Labrie. Noelle is the owner and founder of Tri-Skill Consulting, and she shared some amazing experiences and insights into leadership and personal growth. Noelle’s journey from getting kicked out of college to running a successful consulting firm is a fun one and it actually opened up a lot of other side topics for us to get into. We covered a lot of ground in this conversation, including her passion for servant leadership and the importance of effective communication in nurturing young leaders. Here are a few key takeaways from our conversation: Clear, Consistent, and Concise Communication: Noelle emphasized the need for leaders to communicate their expectations clearly, consistently, and concisely. This helps in building trust and ensures that everyone is on the same page.Servant Leadership: Leading by serving others was a central theme. Noelle believes in empowering her team members to reach their full potential, which in turn helps the entire organization thrive.Embrace Personal Growth: Noelle’s story of overcoming challenges and building resilience underlines the importance of personal growth. She shared how understanding oneself and continuously improving are crucial for effective leadership.Ask for Help: A sign of strength and not weakness, asking for help and seeking mentorship can significantly impact one’s leadership journey. Noelle highlighted the importance of being open to guidance and learning from others.Lead by Example: She underscored the need for leaders to model the behavior they wish to see in their teams. Traits like kindness, respect, and compassion are essential for creating a positive and productive work environment. For anyone interested in connecting with Noelle and learning more about her approach to leadership, you can visit her website at: https://www.tri-skillconsulting.com/ Make sure to download her self-assessment tool available on her site to kickstart your journey toward better leadership. ---- Want to see how my team and I can help you convert more of your casual connections into clients? Watch the free training at www.convertmoreclientsnow.com

Welcome to another episode of the #MeetCoolPeople Podcast! Today, I had the pleasure of chatting with Dave Gieselman. Dave is the founder of Limitless Flow Breathwork and a former professional chef who transitioned from high-stress kitchens to mastering stress and communication for business professionals through the power of breathwork. If you’ve heard of doing breathwork before, imagine leveling that up several steps, and THAT is what Dave is doing! I can say from personal experience that it’s a whole new level. ;) Dave shared his journey from dealing with overwhelming stress in Los Angeles kitchens to discovering the scientific underpinnings of breathwork. This fascinating conversation covered how specific breathing techniques can boost team communication, productivity, and even creativity, particularly by achieving a flow state. Here are the key takeaways from our conversation: The Science of Breathwork for Stress Management: By controlling respiration, you can influence your heart rate and brain function, which aids in managing stress and improving performance.Achieving Flow State: Known as transient hypofrontality, this state enhances cognitive abilities, fosters emotional release, and triggers creative breakthroughs.Breathing Techniques for Daily Stress Relief: Specific methods like the "Physiological Sigh" and "Clarity Breath" can quickly reduce anxiety and prepare you for challenging situations.Saturday Breathwork Sessions: Dave offers 90-minute breathwork sessions every Saturday at 10 AM Pacific, both in-person in Los Angeles and virtually. These sessions aim to provide self-awareness and insights without specific interventions. Be sure to connect with Dave and join one of his breathwork sessions at www.ConnectToFlow.com.  In fact, Dave was kind enough to give us a chance to see his work in action during a complimentary session! Here’s how to sign up: Go to https://www.ConnectToFlow.comClick on “Join A Limitless Flow session - In-person or live on Zoom”Once there, pick your day, add your ticket to checkoutUse the promo code "coolpeople1"  This is a fantastic way to spend your Saturday morning, and I highly recommend it. Thank you, Dave, for an enlightening conversation. And to our listeners, thanks for tuning in to the #MeetCoolPeople Podcast! If you have feedback or suggestions for improvement, we’re always eager to hear from you. ========= Interested in learning more about how my team and I can assist you in converting casual connections into clients? Don't forget to check out our free training at https://convertmoreclientsnow.com/.

Welcome to another episode of the #MeetCoolPeople Podcast! Today, I had a great conversation with Joshua Wathen, the COO of Triad Infosec, a serial entrepreneur, and a former Green Beret. Joshua and I met at the Badass Business Summit in Fort Worth last September and had a short but solid chat. Today’s conversation went in a few directions… From the challenges of cybersecurity to the importance of discipline, and then we landed the ship on the value of genuine relationships in business. Joshua shared several great lessons from his military background, emphasizing the importance of discipline and accountability in both personal and professional life. We discussed how honesty and the ability to admit mistakes can build stronger relationships with clients, a principle we both firmly believe in. We also talked about the importance of mastering the basics and having core values that truly matter. Here are a few key takeaways from our conversation: Admitting Mistakes Builds Trust: Being honest about your mistakes can strengthen your client relationships by showcasing transparency and respect.The Role of Discipline in Success: Discipline is crucial for entrepreneurship, whether it’s maintaining a consistent exercise routine or managing daily tasks. It’s about embracing discomfort and staying consistent.Genuine Relationships Over Transactions: Personal connections are often more valuable than technical skills. Building rapport and genuine interactions are key to long-term success.Core Values Are Fundamental: Identify and stick to your true core values like honesty, integrity, and empathy. These should be real values you're willing to stand by, even in challenging situations. Joshua Wathen is definitely a guy you want to get to know. Be sure to connect with him on LinkedIn at: https://www.linkedin.com/in/joshua-wathen ------ Want to see how my team and I can help you convert more of your casual connections into clients? Watch the free training at https://convertmoreclientsnow.com/