Sweat Equity

Delving into successful product launches, the podcast discusses brands like Puresport and Liquid IV. They explore creating multiple Instagram accounts, the power of engaging influencers, repurposing successful content, and effective product launch frameworks. The episode covers furniture shopping experiences, bankruptcy in the furniture industry, and marketing strategies for a supplement company. It highlights the importance of tailored content for different audiences and creating brand loyalty through community engagement.

Learn how Dupe.com gained 32 million views in 60 days through killer content strategy and marketing tactics. Discover the double hook strategy, pacing tips, and behind-the-scenes look at dupe.com's content strategy. Dive into effective sales funnel strategies, engaging content creation, and the launch of Content Cafe for content marketers.

In this episode, we're breaking down how Strave became the #1 social app for athletes. And their strategy to gain 150M+ users and generate $300M in revenue.Then Brian breaks down how to build an agency. And what makes a successful agency. Why? he's built two successful agencies and his newest agency is quickly becoming one of the top TikTok shop agencies.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1

Learn about the importance of storytelling in content strategy, reverse engineering viral growth, controversial content marketing tactics, demand creation strategies, productivity tools, and enhancing podcast content through listener feedback.

Discover frameworks for scaling your biz with the race-car framework and creating 300+ content pieces a month. Explore growth strategies, influencer marketing, content creation, and creative messaging. Learn about branding ideas and engagement growth strategies for the podcast.

So there's a way to find $1M business ideas you can spin up today. And Brian made it very easy by sharing three biz ideas ripe for opportunity.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1

Hostage Tape does $40M in revenue selling mouth tape. And scaled to 8-figures in just a few years. In this episode, we share how to find markets and product ready for innovation. Then how to build the infrastructure to scale.Then Brian dives deep into the enemy framework. And how you can position your brand against an enemy in the market to build a cult following and customer base.If you enjoyed the episode, consider giving us a 5 star review on Apple or Spotify. Appreciate you watching, and we'll see you next week.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1

Alex and Brian sit down with Rob Oliver, a serial entrepreneur who sold his last brand, Genius Supplements, for $30 million. Rob talks about where to spot new opportunities, how he's building brands going into the future and dishes on the mental ups and downs of building a business.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1

Famous Crossfit athlete Danielle Brandon joins the hosts to discuss successful brand launches and the psychology behind converting traffic into customers. They explore TikTok Shop, Magic Mind's 8-figure funnel, and the psychology of pricing strategies.

Experienced entrepreneur Oren John shares insights on building a 7-figure brand from scratch. Topics include branding, website setup, content creation, and getting your first 1000 customers. He breaks it down into 3 phases for easy implementation.