The Behavioral Design Podcast

In this episode, we speak with Irrational Labs' Lindsay Juarez about big questions in behavioral science, how to reduce misinformation on TikTok, and the importance of communities. Lindsay is Director at Irrational Labs, working on understanding and improving people's ability to take the daily behaviors that lead to happier, healthier, and wealthier lives. She was previously Senior Behavioral Researcher roles at the Center for Advanced Hindsight and has long experience helping companies use data and behavioral science insights to create and test more effective products and processes to drive behavior change. We had a fun conversation with Lindsay about everything existential in behavioral science, including the real impact of our field and how necessary are experiments, really? She also shares insights from a recent project aimed at reducing misinformation on TikTok. Enjoy! Relevant links about Lindsay Website Social Media: LinkedIn & Twitter TikTok whitepaper Tim Wilson Article Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

In this episode, we speak with Ingrid Melvær Paulin about all things digital health behavior, Gamification, and the right behavior change metrics. Ingrid is Director of Behavioral Insights at UnitedHealth Group. She applied behavioral science across vast areas of digital health behavior change, including previously being Director of Behavioral Insights at Rally Health and holding Senior Behavioral Researcher roles at the Center for Advanced Hindsight and Irrational Labs. She's also an amazing skier. We had a fun conversation with Ingrid about everything digital health behavior and beyond, including the importance of focusing on the right behaviors, ways Gamification can backfire, her famous spreadsheet of BS companies around the world, and much more. Enjoy! Relevant links about Ingrid Organizations spreadsheet: https://docs.google.com/spreadsheets/d/1Vtq-3NAqGrIJA155ATXrnogr0q3Q-TFYd8IdqnpxJxQ/edit?pli=1#gid=182512263 LinkedIn: https://www.linkedin.com/in/ingrid-melvær-paulin-27543647/ Twitter: https://twitter.com/ingridmpaulin?lang=en Medium: https://medium.com/@ingrid.melvaer Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

In this episode, we speak with Eric J. Johnson about all things choice architecture and choice engines. Eric is professor at Columbia Business School at Columbia University and Director of the Center for Decision Sciences. His recently published book The Elements of Choice is a fascinating exploration of decision-making research revealing how choices are designed—and why it’s so important to understand their inner workings. We had a fun conversation with Eric about everything choice architecture and beyond, including how to provide the right amount of options, the attributes of a good choice engine, and that there's no neutral choice architecture – the environment is always influencing our decisions one way or another. We also ask Eric to redesign popular digital products, including Tinder, Netflix, and Amazon.  Relevant links Eric's website Twitter Book: The Elements of Choice Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

In this episode, we speak with the fantastic research duo Gabrielle Adams and Leidy Klotz about their work on the science of less: subtraction. Their research on the science of problem-solving has identified this fascinating bias against subtraction. In other words, when we solve problems, we tend to favor adding things over subtracting things, even when subtraction offers a better solution. We have a massive subtraction blindspot. We had a great discussion, exploring all aspects of subtraction, from their research to tips for how teams and individuals can overcome it and why "jeggings" are severely underrated. Enjoy! Related links: Their Nature research paper Leidy's book - Subtract: The Untapped Science of Less Gabe's website Leidy's website Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

In this episode, we speak with Liz Fosslien about how to make work better using nudges (and feelings!).  Liz is the co-author and illustrator of the Wall Street Journal best-selling book No Hard Feelings and she's an expert on how to make work better. As the Head of Content at Humu, she uses behavioral science to help leaders and their teams make meaningful improvements. She's also a master illustrator and we'd be surprised if you haven't seen her "sprinkles of insights" across your social media feeds. We have a wonderful discussion, exploring how to make work life better, managing #WFH, why we might benefit from being less passionate about work and how the nudge engine at Humu helps people work together better.  Related links: Liz's website Follow Liz on Instagram, LinkedIn & Twitter. Her book: No Hard Feelings  Check out Humu IKEA containers Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

In this episode, we speak with none other than Dan Ariely. We assume most of our listeners are already familiar with Dan's work, and we cover plenty of ground in this fun and enlightening episode. You can expect to learn about why Dan began receiving death threats from COVID deniers, strategies for overcoming vaccination hesitancy, the promise of psychedelics for treating mental health, and lessons from Dan's personal journey. We also talk about couscous!  Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

In this episode, we speak with Jay Van Bavel about all things identity. Jay is Professor at NYU and Director of the Social Identity & Morality Lab. His book "The Power of Us," co-authored with Dominic Packer, was just released on September 7th. It's a fascinating read that looks into how we can understand and harness our shared identities for personal and collective success. In this episode, we have a fun conversation with Jay about everything identity, including why we contain multitudes and how the social needs of belonging, uniqueness and status impact our identity. We also discuss how identity can be a double-edged sword, both able to spark unity and (sometimes) create division, and why bumper stickers are overrated. Relevant links Jay's website, Twitter, LinkedIn &, Instagram Book: The Power of Us  Robbers Cave Experiment Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

In this episode, we speak with Ashley Whillans on time and how to spend it well ⏰. Ashley is a Professor at Harvard and author of Time Smart: How to Reclaim Your Time and Live a Happier Life. She's got a Ph.D. in Social Psychology and is an expert on time and how to spend it well. Her research investigates whether and how intangible incentives, such as experiential and time-saving rewards, affect employee motivation and well-being. She also works with organizations to help employees overcome time stress and thrive in their lives in and outside of the workplace. In this episode, we have a fun conversation with Ashley about her book, including discussing her research on people's perception of time and decision making, how to design better products and services based on these insights, and how to best decline an invitation (you're welcome). We hope you enjoy the episode! Relevant links Ashley's website, Twitter &, Instagram Missed Habit Day? No worries, here's link to the full event recording. Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

In this episode, we're speaking with behavioral science superstar Katy Milkman ⭐️ Katy has one of the most impressive resumes in the field – She's a professor at UPenn, Co-founder of the Behavior Change for Good Initiative with Angela Duckworth, Host of Choiceology podcast (much more refined than ours), and Author of a new book: How to Change: The Science of Getting From Where You Are to Where You Want to Be. Some of our favorite research from Katy includes Fresh Start Effect, Temptation Bundling, Implementation Intentions, and most recently, she's pioneered the mega-study (what works to promote exercise, vaccination) In this episode, we have a fun conversation with Katy about her book, including discussing personalization, temptation bundling, and what type of interventions are most effective. We also talk about her recent study on regret lotteries in Philly + much more!  Relevant links How to Change Katy's website, Twitter &, Instagram Katy's newsletter Milkman Delivers (amazing name) Katy's Research Philly regret lottery Temptation bundling Fresh Starts Recent mega study Commitment Devices Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro. 

We're back with Season 2 - yay! We start the new season with a bang as our first guest is none other than Emily Oster. 🎉  Besides being Aline's favorite person to follow, Emily is an economics professor at Brown University and a thought-leader on data-driven parenting. She has written several best-selling books on pregnancy and parenting, all centered around a specific goal: creating a world of more relaxed pregnant women and parents. In this episode, we have a fun conversation with Emily about her latest book, The Family Firm (out today!). We learn about her fantastic 4 Fs framework, discuss salience of risk and how that impacts decision-making, learn what science communication often gets wrong, AND why Summersalt swimwear is underrated. Relevant links The Family Firm (out today!) Emily's website, Twitter &, Instagram Emily's newsletter ParentData Research Previous books Expecting Better and Cribsheet Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks! The song used is Murgatroyd by David Pizzaro.