

The Growth Playbook
By GrowthForum.io
Copy these battle-tested B2B strategies you can plug straight into your business. Luigi and David unpack the winning moves behind today's fastest-growing B2B teams.
P.S. Get free daily lessons on grow like the best: https://growthforum.io/newsletter
P.S. Get free daily lessons on grow like the best: https://growthforum.io/newsletter
Episodes
Mentioned books

May 13, 2024 • 21min
#251: How To Take The Cold Out of Cold-Outreach In B2B Sales
💰 Get FREE access to the tactics used by the fastest-growing b2b brandsIn this episode, you're going to learn:1. Why you should stop using sales scripts2. How to overcome the fear of reluctance3. Why cold calling is the secret ingredient to building your pipelineConnect with your hosts:Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

May 6, 2024 • 33min
#250: Prospecting with Purpose: Jason Campbell’s Strategies for Connecting on LinkedIn
💰 Get FREE access to the tactics used by the fastest-growing b2b brandsIn this episode, you're going to learn:Ever wondered what it takes to sell with not just skill, but with heart? 💖✨ In our latest episode, we dive deep into the transformative power of passionate and ethical selling.From challenging early career hurdles to mastering the art of empathetic selling, this episode is packed with insights guaranteed to reshape your view of the sales process.Connect with your hosts:Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

8 snips
Apr 29, 2024 • 44min
#249: The Power of Rejection, Strategies of Turning a NO into a YES with Andrea Waltz
Andrea Waltz shares strategies on turning a no into a yes in sales, emphasizing the power of rejection and setting 'no' targets. The podcast explores overcoming rejection fear, embracing decisiveness, and adapting personalized sales strategies for better conversions. It also delves into the art and science of sales, highlighting the importance of persistence and authentic customer connections.

Apr 22, 2024 • 38min
#248: The 3 Secrets to Selling to The C-suite and How You Can Use Them Today
💰 Get FREE access to the tactics used by the fastest-growing b2b brandsIn this episode, you're going to learn:1. Mastering the Sales Mindset for Exceptional Success2. High-Impact Sales Techniques from a Salesforce Top Performer3. The Importance of Self-Education and Coaching in Sales ExcellenceConnect with your hosts:Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

Apr 15, 2024 • 34min
#247: Why Sales & Marketing Need To Join Forces To Win
💰 Get FREE access to the tactics used by the fastest-growing b2b brandsIn this episode, you're going to learn:1. Involvement of a wider team in decision-making2. Role of the buying committee in the buying process3. Authentic engagement in the sales processConnect with your hosts:Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

Apr 8, 2024 • 36min
#246: Jen Allen-Knuth on Navigating Complex Sales with the Challenger Approach
💰 Get FREE access to the tactics used by the fastest-growing b2b brandsIn this episode, you're going to learn:1. Implementing insights from early to late stages to engage and persuade stakeholders2. Importance of not making assumptions about the client's knowledge3. The strategy of revisiting insights to create urgency for the decisionConnect with your hosts:Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

15 snips
Apr 1, 2024 • 33min
#245: Matthew Pollard's Blueprint: An Introvert's Guide to B2B Sales
Matthew Pollard, an expert in B2B sales and introvert entrepreneurship, discusses misconceptions about introverts, tips for introverts to thrive in sales, and strategies for mindset and energy management. The episode explores the strengths and challenges introverts face in sales, navigating negative self-talk, managing energy levels, and empowering introverts through strategic planning and mindset shifts.

Mar 26, 2024 • 16min
#244: Why You Need To Stop Handling Objections & Do This Instead
Learn why you should stop handling objections in sales and view them as requests for information. Understand the importance of not immediately responding to objections. Explore effective strategies for handling objections in sales, focusing on investment over price. Discover how to navigate objections in sales conversations and address prospect's requests naturally. Gain insights on overcoming buyer objections by preempting common questions and using proactive information sharing.

Mar 18, 2024 • 19min
#243: How To Own Your Development and Take Responsibility for Your Success: Self-Coaching in B2B Sales
Explore the power of self-coaching and accountability in B2B sales, emphasizing the importance of reflection and personal responsibility. Learn how to foster self-improvement, embrace accountability, and take ownership of your development for success in sales.

Mar 11, 2024 • 14min
#242: How To Build A "Relationship Pipeline" in B2B Sales
💰 Get FREE access to the tactics used by the fastest-growing b2b brandsIn this episode, you're going to learn:1. Why you need to nurture deals that are not ready to buy today2. Simple strategies to help you educate and nurture your pipeline, 3. Why calls to action are not always required when reaching out to your prospects. Connect with your hosts:Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.