
 The Growth Playbook
 The Growth Playbook #249: The Power of Rejection, Strategies of Turning a NO into a YES with Andrea Waltz
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 Apr 29, 2024  Andrea Waltz shares strategies on turning a no into a yes in sales, emphasizing the power of rejection and setting 'no' targets. The podcast explores overcoming rejection fear, embracing decisiveness, and adapting personalized sales strategies for better conversions. It also delves into the art and science of sales, highlighting the importance of persistence and authentic customer connections. 
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Richard's Sales Revelation
- Andrea Waltz's husband, Richard, had a pivotal sales experience.
- A district manager questioned how he knew a customer was "done" buying if he never heard no.
Persistence and Nos
- High-performing salespeople are persistent and willing to hear more nos.
- Embrace "no" to uncover hidden opportunities and refine your approach.
Five Failure Levels
- The five failure levels are: ability, willingness, wantingness, bigger/faster, and exponentially (team failure).
- Wantingness to fail is key, pushing beyond traditional yes goals.
