Revenue Leaders

Most deals don’t die at the start.They die after the proposal is sent.In this episode of Revenue Leaders, we break down why qualified deals stall, why buyers get overwhelmed, and what sellers must do differently once a proposal is on the table.You’ll learn:Why post-proposal is the most expensive stage of the dealHow information overload kills momentum-Why champions struggle to get internal buy inHow to guide buyers instead of “just following up”If you sell complex or B2B deals and struggle with stalled opportunities, this episode is for you.⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch on YouTube: https://youtu.be/lNDtAB7td6YFollow us: https://www.instagram.com/davidfastuca/ https://www.tiktok.com/@davidfastuca💬 About Revenue Leaders:A podcast for founders, sales managers, revenue operators, and GTM leaders who want to build a predictable pipeline, increase close rates, and run teams that operate with clarity, intention, and force.New episodes every Thursday at 3:00 AM Melbourne time.

Most sales reps are told the same thing every year:“Cold calling is dead.”But the truth is more uncomfortable — cold calling still works in 2026, if you understand timing, relevance, and buyer psychology.In this episode of Revenue Leaders, we break down the reality of modern cold outreach and why most reps fail before the conversation even starts.You’ll learn:Why cold calling still works (and when it doesn’t)What actually triggers buyers to take a meeting nowHow relevance and urgency beat volume every timeWhy generic email cadences are getting ignoredHow top reps use December to get a head start on next year’s pipelineThe real difference between random outreach and strategic outreachThis isn’t about scripts or hacks.It’s about understanding why buyers say yes — and why they push you to “next year.”⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch on YouTube: https://www.youtube.com/@revenueleadersFollow us:https://www.instagram.com/davidfastuca/ https://www.tiktok.com/@davidfastuca💬 About Revenue Leaders:A podcast for founders, sales managers, revenue operators, and GTM leaders who want to build a predictable pipeline, increase close rates, and run teams that operate with clarity, intention, and force.New episodes every Thursday at 3:00 AM Melbourne time.

Most reps think buyers ignore them because “the market is quiet” or “it’s December.”In reality, buyers don’t respond because your message has no clear purpose, no relevance, and no reason to care right now.In this episode, we break down:The #1 reason buyers ignore your emails, calls and LinkedIn messagesWhy generic outreach is killing your reply ratesHow top reps create urgency and context in under 30 secondsWhat would actually make you take a meeting right now (and how to use that)Why December is a hidden advantage for serious reps, not a dead monthHow to use intent, timing and personalization to book more meetings with big orgsSimple messaging shifts that turn “no reply” into real pipelineThis isn’t another fluffy list of “sales tips.”It’s a real conversation about buyer psychology, cold outreach, and what high-performing B2B sales teams do differently to win meetings.⭐ Unlock free resources (templates, frameworks & prompts):https://coachpilot.beehiiv.com/Join the community & access 157+ templates, frameworks and mega AI prompts used by top revenue teams.Watch on YouTube: https://www.youtube.com/@revenueleaders💬 About Revenue LeadersA podcast for founders, sales managers, SDRs, AEs, revenue operators, and GTM leaders who want to build a predictable pipeline, increase close rates, and run teams that operate with clarity, intention, and force.New episodes every Thursday at 3:00 AM Melbourne time.

Sales teams often overlook the real issues: targeting, culture, and alignment. Discover why your ideal customer profile might be unclear despite appearances. Learn how high-performing teams plan decades ahead and the pitfalls of above-the-line campaigns. Uncover what true sales transformation demands and how to navigate internal resistance effectively. Regan shares strategies to create tailored ICPs for various services. This isn’t just another sales talk; it’s a deep dive into building a robust revenue culture and strategic execution.

New Season Coming Soon

In this episode, we sit down with Michael , Chief Sales Officer at NHP Electrical Engineering, to explore why the way you sell is as important—if not more so—than what you’re offering. Drawing from his own journey from engineering to sales leadership, Michael sheds light on approaching customers with genuine value, the difference between transactional and professional selling, and how his engineering mindset influenced his sales approach.

In this episode, we sit down with Michael , Chief Sales Officer at NHP Electrical Engineering, to explore why the way you sell is as important—if not more so—than what you’re offering. Drawing from his own journey from engineering to sales leadership, Michael sheds light on approaching customers with genuine value, the difference between transactional and professional selling, and how his engineering mindset influenced his sales approach.

Part 2: Ever wondered what it really takes to go from humble beginnings to becoming a professional athlete—and then reinvent yourself for success after life on the field? In our latest episode, we sit down with Naum Sekolovski, whose inspiring journey from a soccer-obsessed kid to an A-League footballer (and now trailblazer in tech and business) will leave you motivated and ready to take on your own dreams!

Ever wondered what it really takes to go from humble beginnings to becoming a professional athlete—and then reinvent yourself for success after life on the field? In our latest episode, we sit down with Naum Sekolovski, whose inspiring journey from a soccer-obsessed kid to an A-League footballer (and now trailblazer in tech and business) will leave you motivated and ready to take on your own dreams!

Dive into the challenges of personalizing communication at scale using AI. Discover how to balance authenticity with automation in an oversaturated market. Listen to a case study demonstrating how tailored outreach can boost sales effectiveness. Learn strategies for enhancing engagement through AI while avoiding generic messaging. The conversation emphasizes the importance of thorough research in crafting messages that resonate with prospects.