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Grow The Show

Latest episodes

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Feb 11, 2025 • 11min

211 | Are You Targeting the Wrong Audience?

Discover why relying solely on demographics could lead you to overlook your ideal listeners. Learn how psychographics—like mindset and aspirations—can provide a deeper understanding of your audience. Get insights on how to clearly articulate your ideas to enhance your podcast growth. Plus, find out about services that can help streamline your production, allowing you to focus on what you do best: creating great content!
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9 snips
Feb 4, 2025 • 48min

210 | How Small Podcasters Can Land Big Sponsorships, with Justin Moore

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime.Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business--SummaryThink your podcast is too small for sponsorships? Sponsorship deals aren’t just for the big-name podcasters anymore — you just need the right strategy. In this episode, Justin Moore is back to show you how to land sponsorship deals regardless of your download numbers. He shares everything you need to know about sponsorships, including how to craft a pitch and reach out to the right brands, price your services, and keep brands coming back. Don’t miss these must-know tips for getting brands to say ‘yes!’Topics Discussed Common sponsorships misconceptions Inbound versus outbound sponsorships Pitching the right brands Pricing strategies and contract negotiations Developing, producing, and publishing sponsored content Proving your value to secure repeat sponsorships Balancing sponsorships with promoting your own business Pre-order Justin Moore’s book, Sponsor Magnet: How to Attract, Price, and Execute Your Dream Brand Partnerships, here!MORE FROM KEVIN:Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!Connect with Kevin on Twitter, Instagram, or LinkedInSubscribe to Grow The Show on YoutubeLINKS TO OUR PARTNERS:Learn More about working with Podcast BoutiqueGrab Kevin's Recommended Mic on AmazonBuild a Podcast Website in 7 Minutes on Podpage
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Jan 28, 2025 • 29min

209 | Podcasting Is Now on Easy Mode for Business Owners

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime.Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business--SummaryPodcasting is now easier, faster, and more impactful for business owners. Discover five key shifts that have put podcasting on easy mode and made it simpler to connect with an audience and generate sales! From the effectiveness of solo episodes to time-saving AI tools, this episode is your roadmap to turning your podcast into a powerful, long-term content engine that drives sales. Learn how to streamline your content strategy, cut costs, and create content that delivers results!Topics Discussed Shift #1: the impact of the trust recession Shift #2: solo versus interview episodes Shift #3: the cost of podcast production Shift #4: podcasting’s long-term value Shift #5: AI-powered content marketing MORE FROM KEVIN:Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!Connect with Kevin on Twitter, Instagram, or LinkedInSubscribe to Grow The Show on YoutubeLINKS TO OUR PARTNERS:Learn More about working with Podcast BoutiqueGrab Kevin's Recommended Mic on AmazonBuild a Podcast Website in 7 Minutes on Podpage
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Jan 21, 2025 • 46min

208 | Monetizing Your Podcast with Digital Products, with Steph Taylor

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime.Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business--SummaryLooking for new ways to monetize your podcast? Digital products may be your path to profit. Joining host Kevin Chemidlin in this episode to discuss everything podcasters need to know about digital products is Steph Taylor, a digital product strategist who grew a lucrative digital product business after not finding success through more traditional methods. She guides podcasters through the process for developing and launching digital products, diving into effective strategies, common mistakes, and actionable steps for unlocking this new revenue stream.Steph also shares tips on creating content your audience will buy, executing an effective digital product launch, leveraging your podcast to increase sales, and more. Tune in now to learn how digital products can help you turn your podcast into profit!Topics Discussed Podcast membership mistakes Lessons from launching digital products Challenges of scaling a business Designing and launching a digital product Evergreen model versus launch model Pre- and post-launch growth strategies Listen to the Imperfect Action Podcast to hear more tips on growing your business!Connect with Steph Taylor on Instagram!----MORE FROM KEVIN:Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!Connect with Kevin on Twitter, Instagram, or LinkedInSubscribe to Grow The Show on YoutubeLINKS TO OUR PARTNERS:Learn More about working with Podcast BoutiqueGrab Kevin's Recommended Mic on AmazonBuild a Podcast Website in 7 Minutes on Podpage
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11 snips
Jan 14, 2025 • 15min

207 | Why Copying Other Podcasters (Including Me) Might Hurt Your Show

Discover why blindly copying popular podcasters could be detrimental to your own show. Learn three compelling reasons to avoid imitation and embrace originality in content creation. Explore the importance of testing different strategies to refine your podcasting approach. The host shares personal experiences that emphasize the value of critical thinking and adaptability in a rapidly changing landscape, reminding listeners that what works for one may not work for all.
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Jan 6, 2025 • 17min

206 | Why Every Podcast Needs an Email List

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime.Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business--Podcasting and email are a dynamic duo, but are you taking advantage of this strategy? If not, you’re missing a huge opportunity to grow your audience and monetize your podcast. In this episode, Kevin shares three reasons why every podcaster needs to focus on email and actionable tips to turn your email list into a powerful growth tool. Learn how email can increase downloads, boost sales, and engage your audience — all without extra costs. Tune in to make email a key part of your business and podcast marketing strategy!MORE FROM KEVIN:Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!Connect with Kevin on Twitter, Instagram, or LinkedInSubscribe to Grow The Show on YoutubeLINKS TO OUR PARTNERS:Learn More about working with Podcast BoutiqueGrab Kevin's Recommended Mic on AmazonBuild a Podcast Website in 7 Minutes on Podpage
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Dec 23, 2024 • 13min

205 | How 12 Days of Podcast Growth Transformed My Business

Discover how a last-minute email course sparked explosive business growth through the '12 Days of Podcast Growth' initiative. The host shares their transformative journey of producing daily podcast episodes, leading to increased audience engagement and sustained lead generation. Learn the secret behind creating compelling content that avoids sounding salesy while still driving results. Plus, find out about innovative production solutions to enhance your podcasting quality without the hassle!
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Dec 16, 2024 • 15min

204 | The Key to Podcast Growth on Audio vs. YouTube

Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime.Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business--Audiences on YouTube and audio platforms are distinctly different — so your strategy should be too! In this episode, find out why each audience requires a unique approach and how to tailor your content for better engagement. Kevin also shares which format works best for reaching new listeners, weighs the pros and cons of producing YouTube content, and explains how to maximize your impact across both platforms.Learn how to align your podcast to each audience and unlock your full growth potential!MORE FROM KEVIN:Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox!Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!Connect with Kevin on Twitter, Instagram, or LinkedInSubscribe to Grow The Show on YoutubeLINKS TO OUR PARTNERS:Learn More about working with Podcast BoutiqueGrab Kevin's Recommended Mic on AmazonBuild a Podcast Website in 7 Minutes on Podpage
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Dec 9, 2024 • 23min

203 | Use The “Straight Line Rule” To Get More Sales From Your Podcast

Discover how a simple shift can help a podcaster sixfold their downloads in just a month. Learn the four common mistakes that prevent listeners from becoming customers. Explore the importance of aligning podcast content with business goals for better engagement. Find out how to transform shared knowledge into actionable strategies that boost your reach. Plus, uncover the benefits of efficient production services to streamline your podcasting process. This is essential for anyone looking to monetize their podcast.
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Dec 2, 2024 • 13min

202 | This Ad Strategy Could Be Hurting Your Podcast

Discover how your advertising choices might be sabotaging your podcast's success. Learn about the hidden dangers of dynamically inserted ads and how they can drive away listeners. Explore effective ad placement strategies that enhance engagement rather than detract from it. Kevin shares insights on optimizing monetization while keeping your audience invested in your content. Tune in for practical tips to refine your ad strategy and boost your podcast's growth!

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