Chief Audience Officer 228 | How To Run Ads to Grow Your Podcast On YouTube ( BE CAREFUL THOUGH)
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Jul 4, 2025 Discover the pitfalls of relying too heavily on paid ads for YouTube growth. The discussion emphasizes that high-quality content, catchy titles, and engaging thumbnails are crucial. It also reveals common misconceptions about the effectiveness of paid advertising. Learn essential tips on how to approach ads strategically to enhance engagement and achieve real growth!
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Avoid Wasteful YouTube Ads
- Don't waste money running ads on YouTube videos that don't perform well organically.
- Focus first on creating videos with strong titles, thumbnails, and engaging content to attract real viewers.
Random Viral Episodes from Ads
- Many podcasters see sudden viral spikes due to paid ads but get minimal engagement like comments.
- These random big views often come with poor investment results and frustration over wasted ad spend.
YouTube Algorithm's Harsh Judgment
- The YouTube algorithm quickly stops recommending videos that don't engage viewers.
- It behaves like someone showing a bad video to a friend and deciding never to share it again.