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Chew the Fat

Latest episodes

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Feb 3, 2025 • 50min

Australia’s Hangover Cure Winning $250,000: Sophie Hood

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories.From launching a Korean-inspired wellness brand out of her Bondi garage to winning $250K on Gordon Ramsay’s Food Stars last year, Sophie Hood is shaking up the hangover relief game - one pear at a time  🍐 Her brand, @SeoulTonic, blends traditional East Asian ingredients with slick, modern branding, landing her in 80+ retailers (and counting). But Sophie isn’t stopping there… She's on a mission to take Seoul Tonic global, proving that wellness and play can go hand in hand.In this episode, Sophie spills the (pear-infused) tea on how she built her brand from the ground up, why your personal brand is non-negotiable, and what it was like getting business lessons from Gordon Ramsay and Boost Juice’s Janine Allis. From marketing wins to scaling strategies that actually work, she’s got insights that every startup needs to hear - especially if you’re playing in the booming beauty, health, and wellness space.Stocking in Dan Murphy’s, BWS, Amazon, Uber Eats, and beyond... A cross-cultural partnership with Korean legend Mr. Park, and a whole lot of helping Aussies drink responsibly while preventing the dreaded next-day regret.. Sophie is on a roll. Tune in as she shares her wild journey, her biggest lessons, and the marketing moves that made it all happen. Yeah, the pear! 🍐🍐🍐Top 5 takeaways: Personal branding is crucial The art of storytelling Bootstrapping & mentorship Marketing that stands out Cross-cultural partnerships Follow my journey:Website: www.eatwithpurpose.net
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Jan 28, 2025 • 48min

LSKD’s Unstoppable Rise; $100 Mil, 4 Years: Jason Daniel

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Jason Daniel is the founder and CEO of LSKD, the sportswear brand born out of a backyard hustle and a deep love for action sports. Starting at just 16, Jason turned his obsession with BMX and motocross into a movement - literally. What began as selling tees under the name Loose Kid Industries in his mum’s spare room evolved into LSKD, a globally recognised activewear brand inspiring people to chase the vibe and be 1% better every day. From carpenter to entrepreneur, Jason’s journey is fuelled by grit, passion, and a relentless drive to create gear that blends function, style, and a whole lot of heart. Top 5 takeaways: Roots of hard work and resilience Stay in your lane Community and teamwork at the heart Passion for action sports Gratitude for the journey Follow my journey: Website: www.eatwithpurpose.net  Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff
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Jan 20, 2025 • 43min

The Female Founder with BDE: Raquel Bouris, WHO IS ELIJAH

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Meet Raquel Bouris, the fearless female founder of Who Is Elijah, Australia’s independent fragrance brand that’s redefining the luxury perfume industry. Starting at just 23 in her garage, Raquel saw an opportunity to create cruelty-free, genderless scents, hand-filled right in Sydney. Since launching in 2018, Raquel has transformed a bold idea inspired by a Coachella trip into a $20M business. With a bottle of their iconic NOMAD selling every five minutes in Australia, Who Is Elijah has grown from a startup risk to a global brand. Last year, Raquel achieved a major milestone by selling $1M worth of perfume in a single day. In this episode, Raquel shares her journey of scaling from garage startup to global success. We dive into her decision to step back from day-to-day operations, the importance of focusing on your P&L, and how she approached international expansion and retail partnerships. If you’re looking for actionable insights on scaling a brand, disrupting an industry, and leading with purpose, this episode is packed with invaluable lessons from an absolute weapon! Follow my journey: Website: www.eatwithpurpose.net  Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff
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Dec 16, 2024 • 38min

How to Start Investing and Retire Young with Tash Invests

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. What if building wealth could be fun and achievable? Meet Tash Invests. At 27, she’s one of Australia’s top voices in personal finance, made it on the @Forbes 30 Under 30 list, and has over $250k invested in shares. Tash proves that thinking long-term and sacrificing a little now can mean big rewards later. In this episode, Tash shares her journey from buying her first apartment at 22 to launching her book, How To Not Work Forever. She breaks down how to normalise money conversations, make finance approachable for young people, and stay resilient in the face of online trolls and negativity. Whether it’s ETFs, index funds, property, or finding what excites you about building wealth, Tash delivers practical, actionable tips to start your financial journey today. Follow my journey: Website: www.eatwithpurpose.net  Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff
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Dec 10, 2024 • 1h 21min

Self-taught marketer to global disruptor: Bhanuka Harischandra of Surge Global

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. From startups to fortune 500 giants, Surge crafts bold strategies, cutting-edge tech, and growth marketing tools that put user experience at the forefront. Bhanuka Harischandra didn’t just build a business, he built a movement that’s rewriting the rules of digital media and marketing. As the founder of Surge Global, Bhaunka is empowering brands to smash boundaries, conquer new markets, and lead with strategies that don’t just follow trends, they set them.  But Bhanuka’s story? That’s where it gets really interesting. As a self-taught marketer, at just 19, he launched TheGamersCottage, a YouTube network that helped over 600 creators cash in on half a billion video views. Then, boom, YouTube’s policy changes & wiped the business out overnight. Most people would’ve thrown in the towel... Not Bhanuka. He pivoted, founding Surge in 2015. Three years later, his hustle paid off with $500,000 in funding from Tavistock Group (that multibillion-dollar investment group). He calls it the Crown Jewel.  Surge has skyrocketed from a team of 3 to 400, achieving 100% yoy growth and becoming an 8-figure powerhouse. Beyond Surge, Bhanuka owns multiple businesses, cementing his reputation as a serial success story. After the 2019 Sri Lanka attacks, Bhanuka co-founded Watchdog, a fact-checking platform fighting fake news. Add to that his TEDx talks, a Forbes 30 under 30 Asia accolade, and a reputation for outworking the competition. Today, Surge isn’t just surviving, it’s thriving. Tune in now. Follow my journey: Website: www.eatwithpurpose.net  Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff
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Dec 5, 2024 • 43min

Should you automate it or offshore it with Tobi Pearce: The Founders Lab

Tobi Pearce, founder and expert in capital efficiency, shares his insights on scaling businesses thoughtfully. He emphasizes assessing processes for automation or offshoring to prevent money leaks. Tobi discusses the importance of long-term thinking over short-term profits and how opportunity cost can shape decisions in recruitment and product focus. He also addresses the pitfalls of feature overload in marketing and highlights AI as a game-changer for efficiency. Tune in for practical strategies to enhance your business foundation!
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Nov 27, 2024 • 21min

Sticky feedback from sticky fans with Dan Anisse: The Founders Lab

Welcome Dan Anisse from @relume to this week's episode of The Founders Table. What if your customers weren’t just buyers but raving fans who shaped your products alongside you? In this episode, we dive into the art of creating community-led products. Ideas and adaptations built around real feedback and input from the people who matter most.  From crafting discovery roadmaps to creating loyal Facebook groups, we chat about the magic of involving your audience at every touchpoint to build authority, boost customer attachment, and skyrocket that lifetime value. Follow my journey: Website: www.eatwithpurpose.net  Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff
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Nov 25, 2024 • 50min

How to market a company with no budget: Steve Chapman

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. Are you willing to put in the work? For Steve Chapman, the answer has always been yes. A born entrepreneur and relentless hustler, Steve’s journey has taken him from multiple bold ventures to founding Hyro, the hydrating electrolyte drink mix that helps you replenish, recover, and win. His story is one of grit, determination, and a refusal to settle for anything less than extraordinary. In this episode, Steve opens up about his obsession with the pursuit of perfection, the power of incentives, and his belief that “speed wins wars.” With a bold approach to business and a belief that “Do everything, and you will win,” he shares how he’s wanting to crack open the fiercely competitive US market using innovative strategies. If you’re ready to hustle, innovate, and win, this conversation is your roadmap to success. Follow my journey: Website: www.eatwithpurpose.net  Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff
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Nov 20, 2024 • 40min

Speed Wins Wars with Steve Chapman: The Founders Lab

What does it take to be not just a leader, but the leader who inspires, grows, and wins? In this episode of The Founders Lab, we dive deep into the heart of leadership mastery. From cultivating a high-performance culture to embodying a coaching mindset, Steve Chapman, Jacques and Frank share the non-negotiables every leader must embrace. Highlights include: Transforming "wins and losses" into wins and learns The importance of leadership as a transfer of energy Doubling your impact as a leader every year The power of aligning mission and values with incentive strategies Building a team that inspires you just as much as you inspire them Whether you’re shaping your first team or leading a powerhouse organisation, this episode will leave you more courageous, confident, and ready to surround yourself with the right people to push forward. Follow my journey: Website: www.eatwithpurpose.net  Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff
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Nov 18, 2024 • 50min

Carmelo Anthony: How Melo made his millions

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories. "Winning comes in different ways. Stay focused, stay connected, stay Melo.”  Welcome to the podcast, Carmelo Anthony. From dominating on the court to now conquering the business world as a venture capitalist, Melo’s journey has been all about the ultimate sacrifice. What does it take to lock into your craft when everything - your body, mind, time - is on the line? Listen in to hear how he leads on and off the court, and why his success has nothing to do with points or trophies. In this episode, we dive into the parallels between sports & business, where Melo reflects on that pivotal NBA Draft moment that forever changed his life. As a pro, there's no room for mistakes, whether you're gunning for championships or building empires.  Get ready for a raw conversation about intentional living, sacrifices made, being the disruptor in the field, and what it truly means to "Stay Melo" in every aspect of life. Winning isn’t just about the scoreboard - it’s about how much you’re willing to give up to be great. You won’t want to miss it! Topics We’re Getting Into: The meaning of winning Ultimate sacrifices Locking in to your craft Parallels between sport and business The pivotal moment when life changes Unstoppable mindsets Perspective and disruption Bridging global industries Intentional living The “Chew the Fat” Series is part of Frank’s Journey to raise $1million dollars for charity by producing a cookbook called ‘Eat with Purpose’ which is for high performing people who are time poor, and health conscious. Tune in now on Spotify and Apple Podcasts for an open, unfiltered discussion. Subscribe today and start redefining your path to success. Follow my journey: Website: www.eatwithpurpose.net  Instagram: ⁠frankgreeff_ ⁠ Youtube: ⁠@Frankgreeff

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