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Chew the Fat

Is Eating Sea Moss A Scam?! The Truth Behind The Viral Trend - Natures Farmer Sea

Mar 20, 2025
48:09

From earning $0 for a year to making $900k a month, the drive of purpose-led founders is like nothing else.

Jess Redman and Benji Dimitrioski are the founders of Natures Farmer Sea, a direct to consumer producer of sea moss with no chemicals. Benji, a former professional boxer and Jess, a cancer survivor, teamed up and experienced a 90% conversion rate at in-person markets before scaling with e-commerce.

In this episode of Chew the Fat, they reveal why they prioritise purpose over profit, why they push their team to pitch outrageous ideas, and why they’d rather work twice the hours with quadruple the problems than ever have a boss again.

Follow my journey:

Website: www.eatwithpurpose.net 

Instagram: ⁠frankgreeff_ ⁠

Youtube: ⁠@Frankgreeff

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