

How To Disrupt a $30B Industry With Toilet Paper! $18M Donated Without Sacrificing Profit! Who Gives A Crap Founder, Simon Griffiths
Mar 24, 2025
In this conversation, Simon Griffiths, co-founder of Who Gives a Crap, shares his journey from a bathroom joke to building a thriving toilet paper brand that has donated over $18 million to sanitation projects. He discusses the power of humor in branding, the importance of addressing global sanitation issues, and how purpose-driven businesses can flourish. Simon also reflects on overcoming self-doubt and the significance of empathy in entrepreneurship, highlighting lessons learned from impactful experiences in diverse communities.
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Episode notes
1 2 3 4 5 6 7
Intro
00:00 • 2min
From Childhood Adventures to Purposeful Business
01:52 • 9min
Empowering Communities Through Inclusive Sanitation Solutions
10:43 • 2min
Lessons from the Slums
12:35 • 7min
Reimagining an Everyday Product with Humor and Innovation
19:49 • 3min
Navigating Global Business Expansion
22:54 • 8min
Navigating Doubt and Purpose in Entrepreneurship
30:33 • 16min