Simon Griffiths

In this conversation, Simon Griffiths, co-founder of Who Gives a Crap, shares his journey from a bathroom joke to building a thriving toilet paper brand that has donated over $18 million to sanitation projects. He discusses the power of humor in branding, the importance of addressing global sanitation issues, and how purpose-driven businesses can flourish. Simon also reflects on overcoming self-doubt and the significance of empathy in entrepreneurship, highlighting lessons learned from impactful experiences in diverse communities.

Join Simon Griffiths, the innovative CEO and co-founder of Who Gives a Crap, as he shares the unconventional wisdom that revamped his hiring process. Discover the hilarious yet eye-opening tale of his 50-hour toilet-sitting stunt, which became a viral sensation. Simon discusses the importance of prioritizing mental health, effective team dynamics, and the need for restorative sleep while navigating the challenges of running an eco-friendly business. Plus, hear why he sometimes opts for a disguise while traveling!

Simon Griffiths, Co-Founder of Who Gives A Crap, discusses the viral marketing success of their toilet paper brand and their mission to provide sanitation in the developing world. They explore the challenges of entrepreneurship, choosing a brand name, and the unexpected success they experienced. The podcast also touches on their innovative design features, balancing playfulness and expertise, and their charitable impact and future goals.