

eComFuel
Andrew Youderian | e-Commerce Entrepreneur
Looking for detailed information from top experts on researching, launching and growing your online eCommerce business? Look no further. Join your host Andrew Youderian, an experienced eCommerce entrepreneur, each week as he pulls aside some of the industry's top experts to give you down to earth, actionable advice served up with a side of comic relief. Learn from the masters how to turn your 'make money online' attempt into a profitable, growing online store. Get show notes, in-depth eCommerce Fuel posts and your free copy of Andrew's highly reviewed 55-page eCommerce guide at eCommercefuel.com.
Episodes
Mentioned books

Feb 28, 2025 • 41min
Paid and Search Trends, Gemini Deep Research & Building Moats
Join Joe Shelerud, co-founder of AdAdvance.com, as he dives into the evolving world of digital advertising, with a focus on Amazon's rising influence. Joe discusses how Amazon competes with Meta and Google, leveraging customer data for sophisticated ad targeting. He highlights the complexities within Amazon's advertising ecosystem and the strategic advantages it offers. Additionally, the conversation touches on the importance of community models and the role of AI in eCommerce, providing insights into maximizing advertising effectiveness and fostering customer loyalty.

Feb 21, 2025 • 35min
The Investing “Rules” I Refuse to Follow (And How it Pays Off)
Dive into unconventional investing strategies that challenge traditional financial norms. Discover why individual stock purchases can be beneficial and how angel investing might not be the best route for everyone. Learn the significance of understanding financial numbers and creating a personal balance sheet. The host critiques the conservative 4% retirement rule while questioning the supposed goldmine status of real estate. Tune in for personal anecdotes and insight into the potential of collaborative entrepreneurial networks.

22 snips
Feb 14, 2025 • 23min
Training AI Copywriters That Don't Disappoint (Unlike Most)
Explore the innovative realm of AI-powered copywriting, where a journey of crafting AI personas unfolds. Discover how to build a knowledge base that allows AI to mimic your brand's voice and connect with your audience. Uncover valuable techniques like dictation and transcript refinement that enhance content quality. Learn about future plans to develop style guides and automate feedback for continuous improvement, ensuring your AI copywriters never disappoint!

Feb 7, 2025 • 45min
February State of Play
In this engaging discussion, Bill D'Alessandro, CEO of Natural Dog Company and co-host of Acquisitions Anonymous, shares insights on eCommerce trends heading into 2025. He recounts humorous skiing adventures while discussing the benefits of outsourcing teams to Latin America. The conversation also explores evolving consumer habits, the future of international hiring, and personal anecdotes that inspire business strategies. Plus, Bill reveals his thoughts on navigating financial strategies and the intriguing world of non-alcoholic beverages.

Jan 31, 2025 • 23min
Gap Year Update
Join a family's transformative journey during their gap year filled with travel and unforgettable memories. From surfing in Hawaii to exploring crowded Tokyo streets, they share joys and challenges that reshaped their family dynamics. Discover insights on minimalist living, the delicate balance of work and homeschooling, and how modern technology aids their travels. The tale takes a flavorful turn with a brave culinary adventure trying balut, showcasing growth through cultural experiences and shared meals.

Jan 24, 2025 • 26min
Podcast Changes, Less Painful Quarterly Reviews & 2025 Priorities
Get ready for an exciting transformation as the podcast explores new themes beyond just eCommerce! Discover streamlined quarterly reviews that improve accountability and set the stage for growth. Hear personal stories that emphasize the importance of balancing professional and personal life. Family values like kindness and hard work take center stage, inviting listeners to embrace a supportive entrepreneurial community. Expect a vibrant mix of insights, humor, and motivation to create a fulfilling life!

Jan 17, 2025 • 59min
Reviving a Plateaued Business & USA Manufacturing
Chris Rose, President of Gunner.com, specializes in crafting high-quality, American-made dog kennels. In this engaging conversation, he shares his strategies for revitalizing stagnant businesses by focusing on customer lifetime value and innovative growth initiatives. Chris dives into the benefits of USA manufacturing, emphasizing quality control and local job support. He also discusses the importance of selective partnerships and the evolving landscape of eCommerce marketing, while drawing parallels between entrepreneurship and parenting challenges.

Jan 10, 2025 • 58min
Raising & Selling Bison DTC in Montana
Matt Skoglund, a former city lawyer turned bison rancher in Montana, shares his inspiring journey from the courtroom to sustainable ranching. He dives into the intricacies of direct-to-consumer sales and the challenges of starting a bison meat business. Listeners will learn about the impact of environmental stewardship on food quality and the hands-on experience of bison harvesting. With humorous anecdotes and insights on ranch life, Matt emphasizes the importance of ethics and storytelling in building customer loyalty.

Jan 3, 2025 • 1h 3min
Reclaiming Family Time from Your Ever-Ravenous Business
Sam Huebner, founder of Parker Baby Co., shares insights on balancing a flourishing eight-figure business with meaningful family life. He discusses innovative hiring strategies and the importance of core family values in fostering personal and professional growth. Sam reflects on his journey from burnout to balance, illustrating how coaching helped realign his goals. He emphasizes prioritizing what truly matters, including product differentiation in the baby goods market and the power of community connections to drive success.

Dec 27, 2024 • 52min
From Dishwasher to $25M Empire (Replay)
Santiago Roa, founder of Culiau.com, transitioned from washing dishes to building a $25 million eCommerce empire. He shares his inspiring journey, highlighting the critical role of mentorship and personal connections in his success. Santiago discusses the challenges of starting from scratch, including navigating language barriers and cultural adjustments. He also emphasizes how failures became stepping stones for growth, and the importance of effective delegation as his business scaled. His story is a powerful reminder of resilience and community support in entrepreneurship.